Sat.Feb 02, 2013 - Fri.Feb 08, 2013

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Event Planning - A New Normal

Wild Apricot

Technology and social media are changing events and creating a "new normal" in terms of how we "market, consume and measure events." Here are some thoughts and tips to help small organizations update their events.

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Gamification and Your Private Online Community

YourMembership

This week YourMembership.com launched gamification. The features are incorporated into our private online community and are free to all YM clients. Gamification is a topic that has interested me since I first started researching it about two years ago. Gamification benefits both you and your members. It allows you to give weight to the activities within your organization that you deem important.

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Reads of the Week: February 8, 2013

Reid All About it

Do you have a person in mind when you write marketing or social media copy? Geoff Drake, senior web writer for the Monterey Bay Aquarium (what a cool job!), writes for his imaginary friend Sue. “Get personal with your persona,” he says. “We have a kind of pact, Sue and I. She needs a vicarious experience, and I want to foster a connection with the Aquarium, and our oceans.

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Dump Your Committees

Thanks For Playing

Volunteerism is changing. I know I'm not the first person to think - or write - about this. Hell, Peggy Hoffman and Cynthia D'Amour have built their businesses on working with new volunteer models. But recent events have conspired to bring it top of mind for me. The thing about standing committees is that they're standing. Think about that for a moment.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How Small Nonprofits Approach Communications Differently: More Emphasis on Events

Wild Apricot

In this guest post, Kivi Leroux Miller reviews her 2013 Nonprofit Communications Trends Report findings to see how the results from the smallest nonprofits compare to the report’s findings overall.

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Great Leaders Know How to Utilize Their Team’s Talents

Association Leaders

Common sense tells us that great leaders innately know how to make the best use of their employees. They recognize hidden talents others don’t see and harness those talents to the benefit of the team. Then again, common sense isn’t so common. So, here is an article I recently read that gives a few ideas for identifying and harnessing the hidden talents of your team.

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Friday Top 5

Thanks For Playing

I've always been a big proponent of corporate social responsibility, organizing the teams for the Greater DC Cares big annual days of service or the Ocean Conservancy's International Coastal Cleanup or the annual Capital Area Food Bank food drive, and I recently had a realization. Just because I'm a company of one doesn't let me off the hook. So I've committed to a regular monthly volunteer gig that is NOT ASAE committee work.

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The State of Small Membership Organizations

Wild Apricot

We've just released an article - BIG Insight Into Small Membership Organizations - Survey Highlights - that offers an overview of the key findings from our recent survey.

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Don't Compete on Price

Eric Lanke

image source Don't compete on price. I've been stumbling into this piece of advice more and more frequently as of late, and the more I think about it, the more I see its essential wisdom. There are certainly some organizations that can successfully compete on price. They generally have high-volume, low-investment business models, and are perfectly suited for the low-price strategy.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Top Six Things to Look for in an Association Management Company

Virtual

At Virtual, half of our business is organizations we helped launch. And the other half comes to us from another AMC. This gives me a bit of a jaded view of other AMCs—after all, no one would be looking to switch if they’re current AMC was doing a great job. But it has given me [.].

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SEO and Content: Happy Together!

Thanks For Playing

OUTSTANDING presentation based on REI's experiences on why SEO matters, how you should be tying it to your content strategy, and, along the way, debunking some SEO myths. How to Build SEO into Content Strategy from Jonathon Colman Oh - and here's a direct link to the SEOMOZ Beginner's Guide to SEO that pops up late in the deck.

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5 Posts To Help Plan Inspirational Events

Wild Apricot

Here are 5 posts that offer insight and inspiration to shake up your event planning this year.

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Association Treats (From Last Week): Goodies from Around the Web

Portage Group

As usual, there is a ton of good stuff floating around out there on the web that you might find relevant for your your association or charity.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Blizzard Tales

Virtual

I’m sitting here looking out my window at the first flakes falling of Boston’s Blizzard of 2013. The timing of the storm—February 8—comes almost 35 years the day after the great Blizzard of 1978—the one that gave me a week off from school as a kid, and the storm by which all future storms have [.

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What I'm Reading

Thanks For Playing

Jamie Notter asks: will you be ready when the revolution comes ? Not if you've lost touch with those on the outside. GWU and ORI take a fascinating look at social media and the 2012 presidential election. I'm loving the December issue of NTEN: Change. The issue's theme is collaboration , which they examine from all kinds of angles. Be worried: 74% of smartphone users use them while driving.

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A Lesson on Momentum

Mariner

February 7, 2013. Now the football is over for the season, I’ve been fighting the urge to draw lessons from this past season that can be used in our work with associations. read more.

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Association Treats (From Last Week): Goodies from Around the Web

Portage Group

'As usual, there is a ton of good stuff floating around out there on the web that you might find relevant for your your association or charity. Here are my favorites from last week: Want to become a better leader? Who doesn''t?! This post by Jack Zenger and Joseph Folkman shares some really useful insights based on a fairly detailed study they did recently on a group of 71 organizational leaders.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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What associations can learn from the 2012-2013 NFL season

Association Advocacy Chick

As we bid a fond farewell to the 2012-2013 NFL season, here are some lessons learned that may provide valuable to those of us in the association community. 1. Never underestimate your young talent. Rookies made a name for themselves this season. Andrew Luck. Robert Griffin III (2013 NFL’s Rookie of the Year). Russell Wilson. Three rookie quarterbacks who led their teams to winning seasons and the playoffs.

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Always the Last to Know: Flow

Thanks For Playing

A couple of Babson students got really tired of the rat's nest of wires involved in DJing and invented Eartop Flow to unplug heir headsets and untether themselves. Which leads me to wonder: what other applications of this type of technology might there be for associations who often conduct meetings with complex A/V set ups?

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A Checklist for an Energic Volunteer Program

Mariner

February 3, 2013. When I was asked if I could talk about creating a vibrant volunteer management program in 20 minutes, I said sure! There are really 10 tips association pros need to know. When I was asked if I could talk about creating a vibrant volunteer. management program in 20 minutes, I said sure! There are really 10 tips. association pros need to know.

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Vanguard Client Spotlight: Associations in the News

Vanguard Tech

We love what we do at Vanguard Technology. It’s not just building websites for any company, it’s building websites for associations. ASAE has highlighted the great work that associations do through their Power of A campaign. But as an association industry partner, where do we fit in? As I tell team members when they start at our company… we don’t change the world.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Eight Elements to Make Meetings Meaningful

AMR Management Services

Good article for volunteer leaders from Steve Drake of SCD Group. Over the last 35 years, I've participated – either as a volunteer or as a staff professional – in 257 board meetings of local, regional or national associations or nonprofit organizations. Board time is a nonrenewable resource. don’t waste it! Here are 8 elements to help make meetings meaningful for your association: Never hold a meeting without an agenda.

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Three Guaranteed Ways To Kill Your General Session Attendees

Velvet Chainsaw

Is your general session like bug repellant only repelling attendees and attracting crickets? Is it a sure-fire way to keep attendees in their hotel beds? Here are three fail-safe strategies that are guaranteed to kill your general sessions and create the walking dead! 1. Be A Chest-Thumping Legacy Gorilla. Male gorillas beat their chests to show their strength and dominance.

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Strong Cultures Perform Better

Jamie Notter

I like this brief report from some McKinsey consultants (who have written a pretty good book too). The first conclusion in the study is one that is not new , but still bears repeating: culture matters. I love this selection of quotes they choose: “Fixing culture is the most critical ? and the most di?cult ? part of a corporate transformation… In the end, management doesn’t change culture.

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Inconsistent Website Experiences = Confused Members

Vanguard Tech

Have you ever stepped out of the elevator in an unfamiliar building and spun around a couple of times looking for the exit? Remember that feeling of not knowing what direction is what? That’s how web users have when they land on a website that is totally different from what they experience across the web as they use a number of website. In the audience analysis phase of a website redesign project, I always explore the sites and sources that users use for their work.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.