Reid All About it
JUNE 11, 2014
'For many years now, Mitch Joel, president of marketing agency Twist Image, has been manning the lookout post for the rest of us. His blog, Six Pixels of Separation , is a constant in my RSS feed and his podcast is a regular on my phone. Mitch dedicates each podcast to a conversation with someone interesting from marketing, media or another connected world.
Wild Apricot
JUNE 9, 2014
'What do you want to ask your small membership peers? Here''s a sneak peek at some of the insight from our 2014 Small Membership Survey.
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Association Leaders
JUNE 9, 2014
'Interesting article in Associations Now today. The article asks the question, ‘Can a company or organization survive without a CEO’? Read the article here. I was confident I knew the answer without reading the article – “NO”! But I read the article anyway. I guess I was curious more than anything else. Turns out my instincts were right.
Spark Consulting
JUNE 13, 2014
'Lots of guest blogging and interviews lately (which is why the Spark blog has been relatively quiet), so today’s Top 5 is the Top 5 Places OTHER than getmespark.com you can read Spark lately: Decisions, Decisions (Association Subculture, Shelly Alcorn ). Are You Asking the Right Questions at Your Association? (Knowledge Direct, DigiTec Interactive ).
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Association Subculture
JUNE 12, 2014
'Recently +Elizabeth Engel , M.A., CAE, CEO and Chief Strategist at Spark Consulting LLC and Peter Houstle, CEO, Mariner Management and Marketing, LLC released a white paper on decision making processes that you can download for free here: Getting to the Good Stuff: Evidence-Based Decision Making for Associations. I believe this is a great piece of work, so I asked Elizabeth and Peter if they would be willing to expand a bit on the topic here at the Subculture.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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YourMembership
JUNE 12, 2014
It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done. We recently held our June webinar entitled Flipping the Membership Equation: Thinking Differently About Membership Recruitment and Retention. In the webinar we discussed the need for associations to redesign their membership offerings to remain competitive and relevant to Gen X and Gen Y in to
Aaron Wolowiec
JUNE 10, 2014
'The Event Garde-ians, from left to right: Jenny Hill, Ashley Jones, Cally Hill, Aaron Wolowiec, Kristen Parker and Sara Mller. All are employees of Event Garde, LLC. It was 3 a.m. Sunday and I’d been up since 6 a.m. Saturday. By now, the midnight coffee was wearing off and I was punchy. But the jokes were rolling as Aaron Wolowiec, president and founder of Event Garde, LLC , and I sat in the glare of stadium lights trying to stay awake.
Jamie Notter
JUNE 10, 2014
'One of the reasons I think so many organizations are stuck is that they have too much of management set on auto-pilot. There are too many things that we do in managing our organizations that are done automatically, without thinking, and without questioning. Think staff meetings, how we use email, much of Human Resources, the design of our office space, etc.
Eric Lanke
JUNE 9, 2014
'image source This past week was a brutal one for me. Brutal from a travel perspective, that is. Four nights on the road in four different hotels--two in Texas and two in Florida. What was I doing? I was conducting site visits to help my association find a venue for a future conference. Sometimes, when colleagues find out I take on this responsibility, they look at me crookedly.
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Association Adviser
JUNE 11, 2014
'Jill Andreu, Naylor. A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram. She doesn’t call it “content strategy.” She simply calls it “posting photos on Insta.” (Other parents out there probably recognize this slang.) But my colleague noticed that one afternoon, after his daughter snapped a “selfie” of them together, she didn’t immediately post the photo to her Instagram account as usual.
Velvet Chainsaw
JUNE 11, 2014
'Conference organizers who are in it for the long run know that partnerships really matter. In my mind, the best partnerships are the ones where your supplier is doing everything they can to help you win. If you’re strictly looking at them as an expense that needs to be cut, you’re probably working with the wrong “partner” – or possibly for the wrong employer.
Jamie Notter
JUNE 12, 2014
'Most organizations don’t talk about their culture too much. We’re too busy doing the work, and the culture sits in the background mostly. It’s how we do things here, but that doesn’t mean we need to talk about it. It is what it is. At some point, however, we might start to realize that maybe we NEED to talk more about the culture.
Associations Now
JUNE 11, 2014
'When one association saw an influx of new, younger members, one of its primary engagement tactics was decidedly traditional: committee volunteering. Taking notes is a good study habit because the act of writing makes whatever information you’re writing stickier. You’re more actively interacting with the information, so it’s more memorable.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
SCD Group
JUNE 12, 2014
'Left: note the passenger ignoring the briefing? Right: screen capture from Delta''s safety video. As anyone who has ever flown knows, the typical airline safety briefing (including how to buckle your seat belt) is pretty boring. Most passengers ignore it. And the flight attendants go through the motions with a look of “why bother, no one is paying attention.
Velvet Chainsaw
JUNE 12, 2014
'Many conference organizers are being asked to step up their content delivery game. One-way “Sage on the Stage” presentations to audiences held hostage for an hour or more won’t cut it in today’s conference environment. “A body at rest, stays at rest.” A Brain At Rest, Stays At Rest. Same thing goes for a brain at rest.
Association Mavens
JUNE 9, 2014
'Amy Sample Ward is the thought-leading CEO of NTEN , where the nonprofit technology community meets. We discuss some truly fascinating aspects of the current state of social media and how associations are starting to move beyond Social Media 101 and tackle innovative and strategic approaches to these communication channels. Other Downloads: MP3 Version.
Associations Now
JUNE 9, 2014
'Beyond the Game Aside from governing its sport, the International Quidditch Association is involved in several social initiatives: Title 9 ¾: Using the fictional name of the Hogwarts train platform and borrowing from the idea of Title IX, which calls for equity among men’s and women’s sports at U.S. colleges and universities, Title 9 ¾ is an advocacy and awareness branch of IQA that promotes gender equality and inclusivity in the sport.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
SCD Group
JUNE 10, 2014
'One of my high school math teachers told us “Figures lie and liars figure.” Over the last 20 or so years, the U.S. has become a nation fascinated with polls and surveys. Several are released daily (I’m excluding political polls which are too many to count.) Many become stories in the news media. Conducting and releasing polls or surveys is a great tool to advance your association’s profession/industry and/or the issues it is advocating.
Velvet Chainsaw
JUNE 9, 2014
'The conference market is saturated with commoditized information-driven attendee experiences. Most conferences are nothing more than status-quo, average, predictable information overloaded experiences. They reek of sameness. After you’ve attended a conference for the first time, it loses its freshness and excitement. It feels too familiar. Focus On Creating The Attendee’s Experience.
Beth Kanter
JUNE 11, 2014
'Yesterday, I had the honor of doing a closing keynote at the Nonprofit Bootcamp in Silicon Valley on bringing activity and mindfulness into your work day. If you have been reading this blog, you know that I’ve been very interested in the health and productivity impact of walking as work. There is documented research that it not only helps you become more fit, but can also help with leadership development, team building, networking and relationship building, and creativity and innova
Associations Now
JUNE 10, 2014
'In an effort to demonstrate how this new type of digital currency works, the president of the Bitcoin Association, which works to educate people about Bitcoin and related technologies, decided to give some of it away. Sometimes, it really is better to show rather than tell. Just ask Bruce Fenton, president of the Bitcoin Association, who recently sponsored a mini public awareness campaign to help explain the mechanics of the digital currency that has many people scratching their heads in confus
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SCD Group
JUNE 8, 2014
'Is it me? Doesn’t it seem that more and more CEOs (chairmen, presidents, etc.) are claiming they did not know about the “bad” stuff happening inside their organizations? Four Examples of CEO''s In the Dark In announcing results of an internal investigation, General Motors CEO Mary Barra said top executives were not aware of the faulty switch until much later and then fired 15 employees for misconduct.
Velvet Chainsaw
JUNE 10, 2014
'Quick, name any business that makes money from one-time customers only. Can you do it? What business model depends upon a one-time customer purchasing services or products from the company and never returning? You probably can’t think of a successful business model that works that way. Repeat Business Is Required For Success. Imagine a restaurant that has six million potential customers within a 30-mile radius.
Holly Duckworth
JUNE 10, 2014
'All the hype about these big Tedx events, what’s that all about anyway? Saturday I embark on my first live Tedx event here at Mile High. I have to find the answer myself. My friends keep asking, as a speaker why would I go? I hear so many speakers all year long. I’m going to be my highest and best, and be with like minded people. Here are 5 things I think you must choose to “BE” as a participant at a Tedx event: • Be Willing to Learn.
Associations Now
JUNE 9, 2014
'Email newsletters, that is. A new survey of almost 1,000 executives found that most are plucking their news out of their email inboxes every day, rather than using online news sites or apps. The study also revealed when business leaders are consuming news and how they’re sharing it. Email continues to prove that it is not yesterday’s news. Not only is it an effective means of attracting new customers , it’s where business executives are turning for news.
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