Sat.Jul 25, 2015 - Fri.Jul 31, 2015

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Earn CAE Credits by Attending Our Webinars

Wild Apricot

Looking for ways to increase your professional development? We have some good news! Wild Apricot is now a Certified Association Executive provider!

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Collaborate LARP at #ASAE15

Spark Consulting

Many association executives are familiar with ASAE’s online member community, Collaborate. In just under two weeks, at the 2015 ASAE Annual Meeting in Detroit, I’ll be facilitating a session called “ Request and Re-gift.” It’s based on 2014 annual meeting opening keynoter Adam Grant’s concept of giving and receiving via reciprocity circles.

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How do association marketers fight email fatigue?

Aaron Wolowiec

While I was out of the office recently tending to some personal affairs, my husband commented on the number of “dings” from my iPhone. He was shocked when I explained that said “dings” indicated yet another email. When I returned, I had 400 emails. Really. After only three days. I’m sure I’m preaching to the choir, but I can’t keep my inbox clean. I operate three accounts regularly and they’re all suffering from inbox overload.

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5 Essential Must Haves for Your Association’s eLearning Efforts: Your Questions Answered

YourMembership

As I mentioned last time , Learning Management Systems, and e-Learning in general, are hot topics for many associations as they look to keep up with their members’ growing professional development needs, and the disruptive innovations and the players driving change in this dynamic market. We recently held our Monthly Thought Leadership webinar entitled 5 Must Haves for Your Association’s eLearning Efforts , with Tina Turner, from YM Learning, sharing her views on some of the advances in technolo

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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July 2015 Update: Have Your Voice Heard

Wild Apricot

We’ve taken a huge leap forward in how we collect your feedback by migrating our Software Forums to the Uservoice platform. See how Uservoice will let your voice be heard!

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Bonus Content – Event Garde e-news – August edition

Aaron Wolowiec

Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q & A with Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q: If you had to choose another career path, what would it be, and why? A: My mom always tells me I missed my calling as a meteorologist since I’m endlessly fascinated by the weather.

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Do Your e-Learning Efforts Match Up with Your Members’ Needs and Expectations?

YourMembership

It’s been a great week in Dayton, Ohio as I wrap up my time at the 2015 Ohio Association of Association Executives Annual Conference. And while there wasn’t a specific session on Learning Management Systems , I heard from a number of association executives asking questions about LMS’s and what they need do be doing for their associations regarding this technology.

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Remote Board Meetings: Are Your Members Playing BINGO?

Virtual

If you manage an association or standard-setting organization, there’s a good chance your governing board is dispersed across the country—or even across the globe. After all, most association board members are simultaneously leading separate businesses, and answering to the stakeholders in their respective offices/cities. Even the most dedicated among them would have a hard time attending all your board meetings, if participation always meant getting on a plane, losing a day’s work to travel, et

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Your Millennials Are Frustrated

Jamie Notter

When we did our interviews with Millennials as part of the research for When Millennials Take Over , we were struck by how.perplexed the Millennials were with the way organizations are run. They just don't understand why they are forced to use outdated or ineffective tools, or why information is not shared across levels or across departments. They are not demanding change in some "entitled" way, as older generations often accuse them.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Success Indicators Show Movement Towards Your Vision

Eric Lanke

I'm describing in a series of blog posts the different elements that make up my association's Strategy Agenda--a new term I've introduced in my organization to represent the essential work product of our Board of Directors. It is comprised of four distinct elements, each one nesting in the one that precedes it, and describes what we want to achieve and how we will measure our success in achieving it.

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Prep Work: Getting Ready for a Conference

Associations Now

Attending a large conference requires some preparation—whether packing, list-making, or picking out sessions to attend and people to meet. What’s the best way to make sure you go in prepared? It’s hard for me to believe that in a week I’ll be headed to Detroit for ASAE’s 2015 Annual Meeting & Exposition. You would think that, with this being my 10th meeting, I’d have my preparation down to a science, but I’ll be the first to admit that it can still be a bit overwhelming.

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Using The Power Of Stories To Transform Conference General Sessions

Velvet Chainsaw

We are a story driven world. We are each a story wrapped in a skin says Dr. Leonard Sweet. When we begin to share our journeys, our stories intersect. Our conferences need to create more story people. We need to transition from speakers talking at audiences and experts telling their stories. We need to move from storytelling to story sharing each passing our stories and narraphors to each other like we pass food around the table.

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What Makes a Strong Culture?

Jamie Notter

I came across an HBR post from a few years ago that identified six components of great company cultures: Vision. Values. Practices. People. Narrative, and. Place. Um, no. That's like saying a beautiful home consists of four walls, a roof, and a door. All beautiful homes have those things, but they don't distinguish the beautiful from the ugly. Yes, how you design your workspace impacts your culture, as do the stories you tell internally and externally about who you are and what you value, but th

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Transparency—the management concept equivalent of penicillin!

Plexus Consulting

By Steven M. Worth, President at Plexus Consulting Group, LLC When the signers of the Uruguay Round Multilateral trade agreement emphasized the need for transparency in the way the newly created World Trade Organization (WTO) would make its decisions, it heralded an end to the back room wheeling and dealing that had categorized the organization that it would replace.

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The Secret Benefits of Ditching Paper at Events

Associations Now

The talk of making events paperless has been a long-running drum beat with mixed results. But in the age of the event app, there’s a case to be made for that actually happening—with all the perks that come with such a strategy. The printed guides of the past don’t have to define your event’s future. And I mean that in more ways than one—the ink is no longer set in place, the extra tree-stock no longer filling up swag bags or recycling bins at the convention center, and the sche

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Encourage Conference Experiences That Lead To Practice-Rich Lives Not Knowledge-Rich Brains

Velvet Chainsaw

Your conference doesn’t have to be the place that only offers expert lectures. It doesn’t have to only offer authorized, approved speeches. Or one-way monologues and panel dialogues. You have the opportunity to pave the way for rich, two-way, peer to peer dialogue. You can create education offerings that provide time for audience elaboration, discussion, doubts, push back and questions not just passive listening.

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Free Download: 2015 Membership Marketing Benchmarking Report

Membership Marketing

Once again, I am pleased to share the just released 2015 Membership Marketing Benchmarking Report with you. This is the seventh consecutive year that Marketing General Incorporated (MGI) has produced this research which explores the membership marketing initiatives and outcomes of 914 participating associations. The purpose of this study continues to be the development of meaningful benchmarks by which the leadership of associations can evaluate their own membership marketing strategies and tact

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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How Do You Replace an Association Legend?

SCD Group

That was the question facing The Ohio State University Alumni Association board during my last year as a director back in 2003. At the time, our board was in the process of replacing a CEO who had been in the role for about 30 years. How do you replace a legend. or long term CEO? Well, we started by hiring an executive search firm. And, we concluded by replacing a legend with a legend.

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A Lesson in Membership Marketing From Our National Pastime

Associations Now

An inside look at how one Major League Baseball club is using predictive analytics to improve season-ticket sales offers associations some inspiration for putting their membership data to work in new ways. In 2011, the term “Moneyball” went from inside-baseball (literally) to mainstream. The movie starring Brad Pitt, based on the 2004 book by Michael Lewis, was a hit, and “Moneyball” quickly became a metaphor for data-inclined business strategy, even if the line from on-b

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Harness Your Conference Data To Produce Big Insights

Velvet Chainsaw

Appeasing conference stakeholders has become more complex and difficult in today’s fast changing business climate. Maintaining and growing share of wallet, attention and loyalty requires intentionality. To out maneuver the conference competition, we have to be nimble, decisive and in constant beta mode. To compete today requires identifying, selling and leading change.

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What I learned from the @Fitbit Community Manager at #octribe about Walking Communities

Beth Kanter

Earlier this week, I was honored to present at the #octribe (online community tribe) meet up “ Walking Communities: Fit Fanatics Online and Off ” with Allison Leahy from Fitbit who manages fitbit online communities. The #octribe meetup was hosted at TechSoup and organized by long time colleague Susan Tenby who has supported this community of practice for ten years.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Desperation is Not a Fundraising Strategy

Achieve

Imagine a creditor is going to take your car away from you unless you come up with $1,000 by tomorrow. You don’t have the means to pay what’s owed. How do you get the money? Do you ask someone for help? What do you say to them? You would experience a considerable sense of urgency in this situation, so you’d probably go quickly to the people closest to you and ask for help.

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Report: Social Media as a News Source Is On The Rise

Associations Now

A new study from Pew found the percent of Americans getting news through social media is continuing to increase—a trend that could prove insightful for associations. So we know the share of millennials getting their news from social media is on the rise, but according to a new Pew Research Center report , the same is true for Americans in general. The study found that the percentage of Americans for whom Twitter and Facebook serve as a news source rose from 2013 levels.

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Creating Sticky Learning To Combat Our Illusion Of Knowing

Velvet Chainsaw

Much of what we take for gospel about how to learn is wasted effort. Learning is grossly misunderstood. The most effective learning strategies are counterintuitive. We believe that attending education and listening to a presenter leads to learning. Just give me the crib sheets, the list of tips, the high level takeaways and I have it. It’s easy and I don’t have to work for it.

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Five Ways to Help Your Nonprofit Learn from Feedback (and Earn More Funding Too!)

Beth Kanter

Note from Beth: At the end of the day, organizations that are committed to learning will be more effective at meeting the needs of the people they serve. Learning is the ultimate result of being “ data informed ” that is using feedback data to improve results. GlobalGiving has just launched GG Rewards , a new program rewarding nonprofits that are committed to learning and improving.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!