WBT Systems

JULY 1, 2019

Why Measure the Lifetime Value of Members and Customers? Read more about Why Measure the Lifetime Value of Members and Customers?

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Spark Consulting

JULY 2, 2019

That question is not rhetorical. Corporate membership can be complicated. To being with, there are at least two main types: Companies that are your core audience (i.e., trade associations’ typical members). Companies that are NOT your core audience (i.e., the suppliers who often comprise the associate members). Even in the “are your core audience” arena, things get complicated.

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Discount Price Committee Maine 199

Nimble AMS

JULY 3, 2019

Why cross-selling is important for organizations to increase revenue and improve member retention. According to Fortune magazine, Amazon consistently ranks as the second most admired retailer in the world. One of the methods that the retail giant uses is cross-selling. According to Fortune magazine , Amazon consistently ranks as the second most admired retailer in the world.

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How To Revenue Products Software 60

Wild Apricot

JULY 5, 2019

Nonprofit newsletters are vital for engaging your members. Here are tips to help you write your very own nonprofit newsletter with examples!

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Newsletter Examples How To Tips 242

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Blue Sky eLearn

JULY 2, 2019

Recently, I listened to a Leading Learning podcast that featured Connie Malamed a learning experience design consultant. Being in the LMS industry and seeing all of the different ways our clients design and present their eLearning programs, I always find topics like these interesting to share. Visual Design. The podcast kicked off with talking about visual design – visuals can be used to express ideas and concepts with so many different ways to use visual to depict scenarios. eLearning Industry

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How To LMS Learning Management System Content 157

Association Success

JULY 4, 2019

How can you use the power of storytelling to make a bigger impact in the world? So many times people came to me and said, “There’s no place for me to be heard or seen” or “It’s such a saturated marketplace! I’m not even going to bother trying to share my story.” Even more so, the concept of storytelling has gotten a somewhat bad reputation lately because so many people are using it as a sales technique.

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Social Media Video Course Tips 107

Wild Apricot

JULY 5, 2019

Beekeeping Association Management Software is an all-in-one management tool to help you eliminate and streamline administrative tasks from your workload to save you time and money.

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Software Association Management Tools 150

GrowthZone

JULY 2, 2019

For associations to progress, they must adopt best practices for planning, execution, and analysis. There are millions of articles about how organizations can accomplish this. However, what may be right for one association may not be a fit for another. Enacting overall best practices for organizations of all kinds allows associations to establish a general foundation for success.

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Associations Now

JUNE 30, 2019

The feedback you give the people you lead doesn’t always have to be positive, but it does need to be present. Think of it as an opportunity to tell your association’s story. Executives often struggle when it comes to delivering feedback to employees, but in some ways it isn’t much different than what you’re doing in other areas of the organization.

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Review Communications Report Course 104

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Association Success

JULY 2, 2019

How can you encourage your organization to embrace a tech culture? I’ve always embraced technology, and I’ve pushed that forward in every position I’ve been in. Today’s technological advancements present many possibilities and solutions for organizations. Although most people can agree that there is always room for improvement, there are limitations and doubts surrounding the idea of bringing in new technology into operations and changing the way things work.

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Technology Innovation Proposal Tools 103

Smooth The Path

JULY 1, 2019

A friend used to drink at least eight cups of coffee a day. When his family went to bed at night, he couldn’t sleep and would stay up until the wee small hours. He took medication for his insomnia, which left him groggy in the morning. Coffee woke him up and made him feel better. When he didn’t have access to many cups of coffee upon waking, he would get excruciating headaches.

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Member Engagement Process Innovation Strategy 74

Membersuite

JUNE 30, 2019

Is your organization keeping track of the freelancer trend? This growing segment is worth special consideration. Read the blog post to learn more about the freelancers, solopreneurs, and independent contractors membership segment.

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Organization 73

Associations Now

JULY 3, 2019

Apps, once a novelty for phone owners, are becoming increasingly integrated into the travel experience—whether the goal of the trip is business or pleasure. When a traveler hits the road, whether for business or pleasure, odds are good that their biggest standby is an app on their phone that will help along the way. People increasingly use smartphones to book and plot out their travel and ease their way through the trip.

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Price

Association Success

JULY 1, 2019

How can you create positive business culture from Day 1? There is nothing strange about wanting to make a good impression on your first day on the job. But when it’s your first day in the position of a leader in an organization, you especially want to set the right tone and let it be known that you’re approachable, open to concerns, ideas, and questions, and willing to put in the extra effort to get employees comfortable working with you.

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Maine Communications Examples Course 100

SBI

JULY 1, 2019

Seattle, WA – July 1, 2019. SBI, a Seattle-based association management company, is proud to announce the Western Association of College and University Business Officers (WACUBO) as its newest full-service association management client. WACUBO provides business officers in the western region opportunities to develop professionally, to identify solutions for issues affecting higher education, and to share their expertise with their colleagues.

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Wild Apricot

JULY 3, 2019

Team management for nonprofits is more complicated than people think. Here are some insider tips on the ins and outs of nonprofit team management.

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Team Tips 77

Associations Now

JULY 1, 2019

A new report from Heinz Marketing and PAN Communications notes that even as content marketing programs mature, many organizations find issues like ROI and strategic integration hard to solidify. Content marketing is an increasingly important tool for many associations, but it’s easy to get caught up in the motions without actually hitting your true goals for all that effort.

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Content Marketing Report Tools 98

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

Survey

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. AFP Florida. ). Obviously, I was flattered, but also anxious to deliver a lecture that could bring true value to nonprofit professionals. . After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

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Social Media Content Florida Video 52

Higher Logic

JULY 2, 2019

What if we build an online community and customers just use it to say bad things about us ? Any company adopting an online community has had this fear. Opening your community to your customers, and even prospects, can feel like you’re handing them pitchforks to use against you. It’s scary to think they might be right outside your digital door ready to attack.

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Social Media Review Products Communications 44

Wild Apricot

JULY 5, 2019

Beekeeping Association Management Software is an all-in-one management tool to help you eliminate and streamline administrative tasks from your workload to save you time and money.

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Software Association Management Tools 44

Associations Now

JUNE 30, 2019

Hyperlocal events inspired by undertourism provide a break from the norm, creating authentic experiences within the host city. Travelers want to spend less, seize upon unique cultural experiences and support local businesses. These values line up with a new trend called “ undertourism,” a term coined by Skift , a company covering the global travel industry.

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Indianapolis Indiana Class Marketing 93

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Reid All About it

JULY 5, 2019

The weekly list of free educational events and resources for the association community… WBT Systems explains why you should measure the lifetime value of your members and customers —both their monetary and non-monetary contributions—and suggests two angles for approaching this metric. Is your volunteer pipeline looking dry? Billhighway describes eight reasons that members don’t volunteer and provides solutions for all of them.

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North Carolina Chicago Washington Handbook 34

Associations Now

JULY 1, 2019

Whether you’re using your own tools or someone else’s, cloud service downtime can be nerve-wracking, especially if the software is mission-critical. Here are some things to keep in mind ahead of time. We’re using more cloud services than ever, and that means, when they go out, it can have widespread effects. Certainly, this is nothing new—remember when Twitter used to go down every other day?

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Software Tools Survey Report 92

Associations Now

JULY 1, 2019

The American Hotel & Lodging Association’s No Room for Trafficking campaign aims to build resources for members to identify and stop human trafficking when it’s uncovered. With a new campaign, the hotel industry is getting tough on human trafficking—and making sure its members are properly armed with the tools to fight it. The American Hotel & Lodging Association’s new No Room for Trafficking campaign, announced last week, aims to build upon existing work AHLA and member hotels have done

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Resources Education Industry Video 89

Associations Now

JULY 2, 2019

Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the American Optometric Association, piloting several marketing tactics with chapters first helped inform a national campaign targeted to young prospects. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome.

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Recruiting Recruitment Minnesota Georgia 88

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Review