Sat.Apr 19, 2014 - Fri.Apr 25, 2014

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Link Love Friday: Secrets to Member Engagement; Meeting Ambassadors and More

Wild Apricot

'This week''s link round-up offers 5 posts with ideas and tips on: membership engagement; volunteer recognition; small meeting reporting; writing like a human and non-profit blogs.

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Free Webinar: Getting to the Good Stuff

Spark Consulting

'Peter Houstle (Mariner Management) and I are just about to release a NEW whitepaper on Evidence-Based Decision Making for Associations. It will formally drop next week, but you can get a preview this week via the YourMembership.com FREE webinar series. Peter and I will be talking about the whitepaper THIS Thursday, April 24 from noon – 1 pm ET.

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Leadership Lessons from the Military

Association Leaders

'There have been many great military leaders throughout history. Some of them have gone on to become leaders in other arenas as well – political, business, media, etc. Being in the association business, we often see professional speakers who talk about management, change, people, leadership, and more. So when I saw this article today it caught my attention.

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Life goes on…and so does learning

Aaron Wolowiec

'As some of you may know, in addition to my role with Event Garde , I work for Michigan State University’s central communications office. I love working with students. They’re brilliant. They’re ambitious. They’re overachievers. And some of them are old, well, older. I’m amazed by the nontraditional students I encounter on campus. Some are undergrads and some are grad students.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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For Your Members' Eyes Only

Wild Apricot

'Do your website spring cleaning plans include looking at your members-only content?

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More Trending

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Top 5 Association Marketing Takeaways from Xperience2014

YourMembership

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. Petersburg, FL. This event provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage and grow.

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The Death of the Mall and Other Association Lessons

Association Subculture

'I think it''s safe to say there is an entire America that a lot of us, particularly those association professionals in the largest hubs - Washington DC, Chicago and Sacramento don''t see. Maybe our affiliates and chapters see it. Maybe our members and potential members see it. Fast Company blogger Adele Peters did a fabulous blog post - " Eerie Photos of Abandoned Shopping Malls Show the Changing Face of Suburbia " and highlighted an upcoming photo essay from Seph Lawless called "Black Friday.

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Your Leader Is In Control

Eric Lanke

'image source I do a fair amount of reading on leadership issues. And in doing so, I encounter the following sentiment--most recently in this Corner Office column --again and again. I have learned that leadership is all about demonstrating and exuding confidence. One of my former bosses used to say: “There will always be uncertainty in your life, doubts about yourself, about the decision you’re about to make.

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Good Advice from Your Association Agony Aunt

Spark Consulting

'Have you been keeping up with your Dear Betty posts lately? My association agony aunt alter-ego has been busy answering questions like: How do we know what to include for FREE in membership? How do we ease the pain of a dues increase? How do we clean up dirty data? Got a question for Betty? Submit it to blog@fusionspan.com.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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It’s Not About Dealing With Millennials

Jamie Notter

'I participated in a Twitter chat about generations this week, and I will say that I was pleased with the level of the conversation. There wasn’t a lot of hype or “kids these days” statements thrown around, and while people were sensitive to the dangers of stereotyping, they didn’t throw the baby out with the bath water and adopt the “this generations stuff is useless” position either.

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Get Noticed - Have some fun

Mariner

'Grammar Girl ''s 4/16 post, What Is Poetic License? Are songwriters poets? , is a great read. The question is while we often forgive poets for taking liberties with words, should we extend the same to songwriters? In other words, should we be strict grammarians all the time? Or can we give some slack in order to have some fun?

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Five Easy Ways Associations Can Go Green

Association Adviser

'Kelly Donovan, Naylor. While Earth Day has been celebrated worldwide since 1970, many of your members (and employees) may not know what it’s all about. This year’s Earth Day is Tuesday, April 22. Here are some easy ways to go green that will help you do your part and raise awareness about this important global initiative. . Be environmentally friendly: use online communications for events and programs instead of paper.

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Impending Google Analytics Changes: What It Means for Your Association Website

Vanguard Tech

'When was the last time you logged into your Google Analytics account? If you’re like me and wear multiple hats with “Analytics Guru” being hat number 8 or 9, probably not in a while. So when I logged in earlier this week to check out the fuss about “Universal Analytics” I did a double take. ( More on “Universal Analytics” in a minute. ).

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Innovation Isn’t Cool. It’s the Future.

Jamie Notter

'I hear very few leaders in organizations argue against the IDEA of innovation. It’s cool. It’s progressive. All the cool tech companies are doing it. It’s about creating new value, after all, so who could be against creating new value?! Well, incumbents, it turns out, are not big fans of innovation. It’s disruptive, and incumbents don’t like disruption.

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Green Meetings for the Win

Associations Now

'In a belated celebration of Earth Day, some new and unique ways association meeting planners and tradeshow exhibitors are playing a role in planning and executing green meetings. Earth Day was earlier this week, and according to the Earth Day Network , more than 1 billion people in 192 countries did something to protect the environment on Tuesday. And it’s a pretty safe bet that some of those individuals were meeting planners or tradeshow exhibitors. $ 12k The amount of money saved when water i

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Snack Bite-Size Learning Rules The Roost At Conferences

Velvet Chainsaw

'Age Of Bite Size Learning by Shift disruptive elearning. Blogger Karla Gutierrez gives five reasons why bite-size learning works at Shift’s eLearning blog. Here’s one key point all conference organizers and speakers should know and implement: Chunk Content In 10 Min Sections. Bite-size learning as well as bite-size instruction improves an attendee’s psychological engagement.

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7 Secrets from a Hugely Successful Marching Band

SCD Group

'The other day, Jonathan Waters, director of the highly rated Ohio State University Marching Band, shared ideas about the traditions and innovations of the band. During the fall of 2013, the Ohio State Marching Band hit the big time: 20 million people have seen us on YouTube; six billion media exposures worldwide. We have been covered by over 1,000 media outlets internationally and a few are popping on the screen including a Today Show feature and a portion of an Apple tv commercial.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Nonprofits and Instagram: The Ultimate Curated Collection of Best Practices, Examples, and Tips

Beth Kanter

'As a content curator, I’m not just on the hunt for learning the new or what’s buzzing. But, a big part of content curation is organizing and presenting your collection. I don’t always share links as I find them, but because I use content curation to support curriculum development for my training work, I like to share collections that organized so people can take an hour or so and get up to speed on a topic or to use if you are doing a training.

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Study: Your Knitting Hobby May Improve Your Job Performance

Associations Now

'A new study by San Francisco State University psychologists shows the positive impact that creative hobbies can have on workers’ productivity and on-the-job performance. Which raises the question: Is it finally time to sign up for piano lessons? Want to be more productive on the job? Get creative when you’re not at work. According to a new study by psychologists at San Francisco State University, pursuing a creative hobby outside of work boosted employees’ job performance.

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Three Amen-Astonishing Ways To Improve Your Conference Networking

Velvet Chainsaw

'Networking! It’s one of the top reasons participants say they attend your conference. Yet few know how to do it effectively. Give them a helping hand. Networking’s Value Proposition. Networking can be the most subjective and variable portion of your conference value proposition. For some, one or two meaningful interactions can more than justify the price of admission.

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The Engaging Story Behind Innovation, iPads and the Ohio State University Marching Band

SCD Group

'You may have seen the mind-blowing performances of the Ohio State University Marching Band on YouTube or the Today Show or read about them in USA Today. During the fall of 2013, the Ohio State Marching Band hit the big time with 20+ million views on YouTube and six billion media exposures worldwide. More than 1,000 media outlets internationally wrote about the band which was also featured in part of an Apple tv commercial.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Content Curation: The Art and Science of Spotting Awesome

Beth Kanter

'Flickr Photo by Soyignatius. Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” I love that phrase coined by my friends at Upwell. Do you or your organization have formal guidelines for “ spotting the awesome ” like Upwell (see below) or is it more of ”we know

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Brewers Association Urges Members to Make Quality Top Priority

Associations Now

'As craft beer continues to grow, the association for small, independent brewers is making a push to ensure quality-control problems don’t threaten the industry’s future. They say one bad apple can spoil the bunch. The Brewers Association says a few bad brews could skunk the craft beer market. At the Craft Brewers Conference in Denver this month, Brewers Association Director Paul Gatza celebrated the industry’s continued growth in his State of the Industry report—for example,

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Conferences Need Quality Measurement Tools And Feedback To Spur Innovation

Velvet Chainsaw

'Most conferences suck at collecting data. (Oh, were good at collecting registration and fees but that’s about it!). It requires work, intentionality, time and interpretation to get the feedback we need to make improvements and drive innovation. I like what CEO and meetings professional Hugh Plappert says about conference measurement: Measuring requires planning.

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Will MOOC’s Impact Association Educational Offerings?

SCD Group

'As I read a news story about 300,000 people enrolling in an environmental course, I wonder how exposure to massive open online courses will impact educational offerings of associations and professional societies. Here’s the news item: Ohio State Offers Public Online Environmental Science Course Nearly 300,000 students -- from the U.S., China, Canada and other countries, enough to fill Ohio Stadium three times over -- have accessed a massive open online course, or MOOC, on environmental science

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!