Sat.Sep 24, 2016 - Fri.Sep 30, 2016

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Association member retention: hard lesson learned.

YourMembership

The day we lost a member, we gained perspective. As a previous association membership manager, one of my biggest challenges was dealing with member retention. As you can imagine, it was always a hard pill to swallow when we lost a member. Here’s how to best overcome that lump in your throat when it happens […]. The post Association member retention: hard lesson learned. appeared first on YourMembership.

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5 Ways to Find Volunteers on Facebook

Wild Apricot

Are you finding it harder to get volunteers these days? Why not use Facebook? That’s what one Wild Apricot customer, Patty Foley, the Membership Chairperson of Newington Community Television, did to find her latest volunteer.

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Establishing the Business Value of Online Communities

Higher Logic

We can all agree that every organization's CEO and leadership team is accountable for determining what adds value to the business. The very best ones are focused on creating and delivering value for all stakeholders inside and outside of the organization. It is natural that the first question they ask when we talk about community is: Can community affect the bottom line?

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What makes an Association Education Program Successful?

WBT Systems

There is an association for every profession, trade, and interest. In the United States alone, there are tens of thousands of associations and non-profit organizations working to support, develop, and advocate for their respective members and industries. Many of these associations offer some form of professional development, continuing education, or training to both members and non-members, and increasingly this includes an online learning element.

Education 237
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How Associations Can Transform Higher Education

Reid All About it

Right now, today, in 2016 is the best time to start up. There has never been a better day in the whole history of the world to invent something. There has never been a better time with more opportunities, more openings, lower barriers, higher benefit/risk ratios, better returns, greater upside than now. Right now, this minute. This is the moment that folks in the future will look back at and say, “Oh, to have been alive and well back then!”.

Education 220

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What Will Association Management Software Look Like in 5 Years?

Socious

Flying cars. Meals that spontaneously appeared after a machine was given an order. A shower that dressed you. These are things I grew up expecting. They had been promised to me by the Jetsons , first, and then Back to the Future and all its sequels.

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It’s time for associations to exploit programmatic advertising.

YourMembership

Machine learning technology + analytics increase value + grow non-dues revenue. Associations and advertisers are capitalizing on the power of analytics and machine learning technology to drive non-dues revenue and sponsorship value. With improved online advertising technology, there’s an opportunity for associations to efficiently buy space for their advertisers and increase non-dues revenue.

Revenue 200
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Can Email Make Online Community Gamification Fun?

Higher Logic

Watching the adrenaline-inducing Olympics inspired me to think about ways community professionals can refine our own systems for awarding our community users. How can we make gamification more authentic and fun? At this point, community professionals are all pretty well-versed in the value of enacting gamification campaigns for our communities. But another crucial part of gamification -- one that’s often overlooked -- is alerting members via email.

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Association Brain Food Weekly: 9.30.16

Reid All About it

The future of learning has been on my mind lately. After reading Elizabeth Engel and Shelly Alcorn’s paper, The Association Role in the New Education Paradigm , I was inspired to write my own take on how associations could transform higher education. Why not dream big or dream differently—that’s how to design your own future. After publishing that post, I saw the news about LinkedIn’s new site, LinkedIn Learning.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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4 Steps to Inspire Innovation in Your Association

Socious

“Without change there is no innovation, creativity, or incentive for improvement. Those who initiate change will have a better opportunity to manage the change. That is inevitable.” – William Pollard. Many people believe innovation is all about inventing and releasing new products. That’s a myth. Innovation is so much more than just revamping products or services.

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6 top tips for how to talk to your trustees about your communications work

Optimist Consulting

I recently read CharityComms’ new free best practice guide, “How to talk to your trustees about comms” . Whilst it is aimed at more traditional charities, I found many of the insights useful and transferable to membership bodies. While some boards understand the role and remit of their communications team and actively seek their help, the report illustrates that some boards do not share this interest in communications, and it offers ideas to overcome this and work effectively with your trustees

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Association member retention: hard lesson learned.

YourMembership

The day we lost a member, we gained perspective. As a previous association membership manager, one of my biggest challenges was dealing with member retention. As you can imagine, it was always a hard pill to swallow when we lost a member. Here’s how to best overcome that lump in your throat when it happens […]. The post Association member retention: hard lesson learned. appeared first on YourMembership.

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What is Your Volunteer Culture?

Aaron Wolowiec

Jamie Notter, founding partner, WorkXO. This month’s guest blog post is by Jamie Notter , founding partner, WorkXO. I think a lot of associations have a love/hate relationship with their volunteers. At one level, these folks do a LOT of work — for free — so their contributions are highly valued. We couldn’t accomplish what we do, given our resources, without these members moving the ball forward for us.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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How to Lead Your Association Through Difficult Times

Socious

When it rains, it pours. And man, is it pouring. It seems like every few hours we hear another piece of crummy news from the media, our friends, or our coworkers. Something always seems to be going wrong, which may just be a symptom of the fact that we’re living in turbulent, uncertain times. Times that can be more than a little frightening.

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How Many Eggs in Your Basket?

Eric Lanke

I used this metaphor the other day when talking about all the things our association does. If our mission is the basket, I said, and the strategic objectives that we pursue in order to achieve that mission are the eggs, then we have six eggs in our basket. Described that way, that doesn't sound like a lot. But, in fact, it is, especially when one considers how easy it can be to confuse eggs with baskets.

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Exhibitor Priority Points System that Rewards Loyalty

Velvet Chainsaw

Your Points System Should Influence Current Spend Decisions. Like any storefront business, exhibitor booth selection is heavily influence by three factors: location, location, location. Most trade-show organizers use a priority-points system to help determine the order of booth-space selection for next year’s expo and their system has been in place for quite a while.

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What is Your Volunteer Culture?

Aaron Wolowiec

Jamie Notter, founding partner, WorkXO. This month’s guest blog post is by Jamie Notter , founding partner, WorkXO. I think a lot of associations have a love/hate relationship with their volunteers. At one level, these folks do a LOT of work — for free — so their contributions are highly valued. We couldn’t accomplish what we do, given our resources, without these members moving the ball forward for us.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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You May be Doing Innovation: Introducing the Association Innovation Continuum

Smooth The Path

The magnitude of an innovation project doesn’t determine whether the project is innovative or not. Innovation is synonymous with big. So innovation also might be just as well be synonymous with risky, scary and the domain of only a privileged few. This is dangerous thinking for association executives, boards and staff alike. The myth around the very word innovation can keep us from moving forward.

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4 Steps to Inspire Innovation in Your Association

Socious

“Without change there is no innovation, creativity, or incentive for improvement. Those who initiate change will have a better opportunity to manage the change. That is inevitable.” – William Pollard. Many people believe innovation is all about inventing and releasing new products. That’s a myth. Innovation is so much more than just revamping products or services.

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New Think Tank Eyes Solutions to Mobile Marketing Blind Spots

Associations Now

Another Big Metrics Problem The recent revelation that Facebook had been incorrectly tracking video views raised some major questions for many in the advertising world. On Thursday, Bob Liodice, president and CEO of the Association of National Advertisers, argued in a blog post that Facebook needs to offer a transparent way for advertisers to measure results.

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Bonus content – Event Garde E-news – October edition

Aaron Wolowiec

Angie Ahrens, director of meetings and events, Connect Meetings. Q & A with Angie Ahrens , director of meetings and events for Connect Meetings. Follow her on Twitter. Learn: Q: What’s your favorite part about learning something new? A: The excitement of figuring out how I can work with this new information, as well as how I can share it with someone else!

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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How to Set a New Tone at Your Association

Smooth The Path

Our little team of volunteers crowded around the bus door to welcome arriving attendees. The door opened and struggling under the weight of an enormous backpack an anxious-looking woman stepped to the ground. The first volunteer in line made a split-second decision and hugged the new arrival. Then the formerly unsure woman took one step to the left and she was now right in front of me.

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How to Lead Your Association Through Difficult Times

Socious

When it rains, it pours. And man, is it pouring. It seems like every few hours we hear another piece of crummy news from the media, our friends, or our coworkers. Something always seems to be going wrong, which may just be a symptom of the fact that we’re living in turbulent, uncertain times. Times that can be more than a little frightening. Societal, professional, and personal problems are cropping up with dizzying speed, and they’re having a noticeable impact all over the world.

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Inbound Marketing’s Potential for Membership

Associations Now

As marketing technology advances and member habits evolve, the power of inbound marketing continues to grow. Is your association ready to make the leap? Even if you’ve never seen Field of Dreams , you know the line. “If you build it, he will come.”. More than a quarter-century later, that phrase is a business cliché. Though, often, it’s inverted to say you can’t just build something and expect people to flock to it.

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Bonus content – Event Garde E-news – October edition

Aaron Wolowiec

Angie Ahrens, director of meetings and events, Connect Meetings. Q & A with Angie Ahrens , director of meetings and events for Connect Meetings. Follow her on Twitter. Learn: Q: What’s your favorite part about learning something new? A: The excitement of figuring out how I can work with this new information, as well as how I can share it with someone else!

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.