Sat.Aug 12, 2017 - Fri.Aug 18, 2017

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Whether they’re in your office or working remotely, your association probably has volunteers contributing to projects every day. They might be doing multiple microvolunteering activities, serving on a committee, or helping with special initiatives – all of which are essential to your association moving forward. So keep them motivated and feeling valued by showing appreciation for their hard work.

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3 ways to share career center jobs with your members.

YourMembership

People become members of associations for many reasons. Professional development is one of them. One way you can help your members with their professional growth is to put jobs in front of them which may help them further their careers. Doing so will encourage more participation on your job boards and help your members locate. The post 3 ways to share career center jobs with your members. appeared first on YourMembership.

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3 Common Legal Traps Nonprofits Fall Prey To

Wild Apricot

Have you ever worried your nonprofit could have some hidden legal risks? Nonprofit attorney and strategist Erin McClarty shows you 3 common legal traps and how to avoid them.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Then, make the sale—move your prospect from thinking “I should take a class” to “I am registered for a class.”.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Association Brain Food Weekly: 8.18.17

Reid All About it

Your weekly list of free webinars and events for the association community… It drives me nuts when I hear about associations that don’t give their employees a decent professional development budget. Short-sighted. Hypocritical too. Maybe this article by Thomas Marcetti will help someone get the support they need. Expeditionary marketing, emotional marketing, and evangelism marketing —three underappreciated yet effective approaches for marketing association educational programs, according t

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5 Steps to Create an Amazing Membership Website with No Technical Expertise

Wild Apricot

Here's how to create an amazing membership website from scratch and without any technical expertise.

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How User Groups Defer Customer Support Costs While Creating Raving Fans

Higher Logic

In 2016, businesses lost $63 billion dollars due to bad customer service. That’s up from 2013 by a whopping $20 billion. To make matters worse, almost half of customers will stop doing business with a company because of bad service – a percentage that will likely increase as younger generations (who are more likely to switch companies) become more prominent and influential.

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Got Chapters? Reason #1 to attend #AssnCEX2017

Mariner

If you have chapters - geographic components of any form - join us. for a full day of conversation focused entirely on how to. "LeverageChapters. We're calling it CEX: Association Component Exchange. The "We" is a group of curious component relations professionals with. hosts Billhighway and Mariner.

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Sticking to What You Know

Eric Lanke

It's hard for me to write about anything this week except the presentations that I'm going to give at one of my association's major conferences next week. Hard, because creating and rehearsing them has occupied an enormous portion of my mental life this week. Preparation for two of these presentations has been fairly routine. They are the presentations that I will give at the start of each of the conference's two major days.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Introverts and Extroverts – Keeping ALL Members Engaged

GrowthZone

Most associations have a variety of personalities within the group – on average, about 30 percent of members in a professional organization are introverts, 40 percent are strong extroverts, and the remaining 30 percent fall somewhere in between the two. Providing an atmosphere that welcomes all personality types is not only critical for growth, but also helpful in increasing member engagement among all of your members.

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How To Network - Even If You’re An Introvert

Association Success

It's so important to cultivate a professional community - and it doesn't have to be frightening! I’m an introvert. And yet I’ve learned to embrace networking. I used to be one of those people who was terrified of “networking”—those awkward happy hours in which you make stilted conversation with strangers while trying to balance your drink and a small plate of messy finger food.

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5 AMS Data Points You Didn't Realize Your Members Are Generating

Aptify

I spent last weekend cleaning out the closets and going through what can only be described as “stuff.”. I didn’t know what I’d find, I was hoping to unearth some unexpected gems, and I ended up learning valuable info about the people who generated the mess (mostly that my son is a bigger clean freak than I am and that my husband hoards grocery store receipts).

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Following Your Members’ Footsteps

Associations Now

The path your members take when they interact with your association provides valuable information about what they want from you. At #ASAE17 this week, two sessions honed in on the value of giving your members room to move while paying close attention to their footsteps. I’m returning today from my first ASAE Annual Meeting & Exposition , and boy do I wish I had had a FitBit.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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NAHB Association Management Conference is Coming Up

GrowthZone

#NAHBAMC kicks off this week and the GrowthZone team is looking forward to connecting with HBA professionals in Denver! Be sure to stop by the GrowthZone booth in the Resource Pavilion. Take our 5-question survey and we’ll give you a $5 Starbucks card. Plus, be sure to drop off your business card to be entered to win a retro-look Fujifilm Instax Mini 90 Instant Film Camera.

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Solving Problems In Someone Else’s Shoes.

Association Success

What is Design Thinking, and how could it surprise you? Design Thinking is about a starting point. In the face of a problem, a challenge, or a task to be completed, finding the most effective solution is not just a matter of choosing the route. It involves establishing the starting line. Design Thinking is a problem solving process that starts with adopting the position of the person, customer, or audience for whom you are thinking about a solution – and it is an approach my association, Healthc

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The False Promise of Overcorrection in Our Associations

Smooth The Path

We tend to overcorrect. When we see a problem, we not only correct it but overcorrect it. Instead of modifying our food choices slightly, we set rigid restrictions when we diet. And we do this in our professional lives too. We notice deficiencies in our AMS, so we source a new AMS to fix those flaws, but instead of stopping there we want everything to be perfect.

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Membership Hack: ROI Scorecard

Associations Now

The Digital Analytics Association has developed a scorecard that demonstrates to members the dollars-and-cents return on their dues investment. How to hack it? Using an Excel template, the Digital Analytics Association found a better way to calculate each member’s ROI. DAA delivers an annual report to members, adding up benefits and usage to an exact dollar amount.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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4 Ways Not to Choose a Hero for Your Next Appeal

Achieve

This post originally appeared on. LinkedIn. In. nonprofit fundraising. , telling the story of someone who has directly benefited from an organization’s services is the most effective way to move a potential donor to action. Finding such a story can be difficult, of course, but that doesn’t mean you should take the easy route. No matter what kind of time crunch you’re in, resist the temptation to: 1.

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Are You Doing All You Can To Keep Your New Members Engaged?

Association Success

How can we learn from each other to support the future of our industry? It is a consistent and shared concern within our industry: how can associations best engage and retain new members? If you are troubled by low retention of your new association members, you are not alone. The renewal rate among new members is substantially lower than that of the established membership base (every year, up to 30% of first time members are lost) , while the behaviour of members in their first year is often fru

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Trello for Associations

SilkStart

If you haven’t heard the name, then check out Trello. It’s a free task management/productivity tool that can streamline just about anything. Like any business, associations are very team-centric. What is the key to a team’s success? Trello lives and breathes their three part blueprint: Communication, Direction and Evolution. Taken from their blog : Communication: How to set up team expression basics that give everyone an equal voice.

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A CEO’s Perspective on Successful Strategic Planning

Associations Now

The Toy Association recently underwent a complete overhaul, which included creating a new strategic plan. CEO Steve Pasierb shares four tips on how to get it done. The times they are a-changin’. The statement is as true in today as it was in 1964 when Bob Dylan released the anthem in his album by the same name. But, are associations changing with the changing times?

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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What We Can Learn from Finnish NGOS About Resilience

Beth Kanter

Earlier this month, I was honored to receive an invitation from the US Embassy in Finland and State Department to teach workshops in Finland for NGOs, Fulbright Finland, Womens Groups, Multi-Cultural Nonprofits, Youth Groups, and a network of Finnish-American Societies as shown in the photo above. I had an exciting and busy week of teaching public workshops, facilitating informal staff workshops, and meetings at the Embassy mostly on the topic of Networked Nonprofit, digital strategy, and lea

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Where are you stuck? A Visit to the Saltan Sea

Holly Duckworth

Photo by @davidlauer. As you look at this photo, what do you see? Do you see the darkness of the mountains or the light of the sunset? This is an iPhone photo sent by a friend in the moment of reflection. What the person sending the photo didn’t know was in that same moment I was visioning a bird in flight. Look back in the photo do you see the bird?

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Release Notes

SilkStart

Each month we like to release an update of the highlights of what we’ve been working on and how the product is improving. Here’s what we launched last month. Banner Text: With just a couple clicks, add additional text underneath any custom webpage banner image. Test Email Campaigns: When sending a test email campaign, all file attachments will display to the recipient.

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From Luvvie With Love: A Challenge to Do Better

Associations Now

You may know Luvvie Ajayi for her sharp Scandal recaps, brand smarts, and social commentary. At #ASAE17 this week, she struck a tone of tough love from a warm but demanding big sister, calling for people everywhere to hold themselves to a higher standard by understanding their own power and speaking up when others can’t. Luvvie Ajayi came to #ASAE17 with a message she’s been spreading around the world: You can do better.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.