Sat.Dec 27, 2014 - Fri.Jan 02, 2015

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Recruiting Members For Keeps – Webinar Highlights

Wild Apricot

'Here are highlights of our Recruiting Members For Keeps Webinar – and links to the full video recording and presentation.

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2014 is done. Bring on the New Year!

YourMembership

Goodbye 2014. Put it in the books. It has been a remarkable year with a number of highs and a few lows along the way. But isn’t that typical of almost every journey we go on? While I think we’re all ready for the “fresh start” the New Year affords us, it is also to pause for a moment and look back at the year that brought us here. So as a final toast to 2014, we look back at some of the ideas and strategies we shared with you the past 12 months.

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A Happy New Year for meetings?

Aaron Wolowiec

'The champagne is chilling and we’re pumped to watch the ball drop as we find ourselves humming “Auld Lang Syne.”. Yep. 2015 is nearly here. Maybe not quite so exciting for event planners, however. We know: It’s crunch time for you. Time to book all your conferences and events and finalize the budget. The past few months have been a bit harried, no doubt.

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We're so glad we had this time.

Mariner

'In Carol Burnett''s immortal words, we''re so glad we had this time. together! And we look forward to more time in the company of friends and colleagues in 2015!

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Wild Apricot Update December 2014: Looking Back and Moving Forward

Wild Apricot

'This month''s Software News looks back over 2014 and ahead to what''s coming from Wild Apricot in 2015.

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Best 2014 Blogs from Our Association and Alliance Management Company

Virtual

'Happy New Year! We hope you and yours are having a memorable holiday season. Here at Virtual, Inc., we’ve certainly had a memorable year…. We celebrated a big birthday. We grew our team. We expanded our service offerings. And we’ve really begun to make headway as a technology-focused alliance management company—capable of supporting open-source technology associations , standard-setting alliances, and IoT consortia, in addition to our other practice areas.

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The More Appealing Appeal

Idea Architects

'I am always thankful to get past December 31 of any year. It''s not because I hate New Year''s celebrations or all the talk about a clean slate, making resolutions, or starting a diet. January 1 means we have 360 days or so until charities and other nonprofits send out their well-intentioned, but often underwhelming last minute year-end solicitations.

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Top 15 Blog Posts In 2014

Wild Apricot

'Here''s a look at the top 15 most popular blog posts on the Wild Apricot Blog during 2014.

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2014 Year End

Jamie Notter

'I wasn’t expecting 2014 to be a real transition year (I thought that’s what I had last year, actually, when I went back out on my own), but as soon as Maddie and I decided to launch a joint consulting firm together ( Culture That Works LLC ), our new directions picked up steam. We started getting more clients together (in addition to existing work we did separately), and also (as promised in last year’s post) started out on our next book together.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Study: Security Seals Lead To More Online Donations

Associations Now

'At a time when “online security” reads like an oxymoron, a new study found that nonprofits that invest in website security and display security seals inspire more confidence with donors—which translates to more charitable donations. A small tweak in website design could lead to an increase in charitable donations, according to a new study out of Rutgers University-Camden.

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SCDdaily’s 9 Top Ranked 2014 Association Blogs

SCD Group

'As a year-end post, I reviewed SCDdaily’s 141 blogs posted in 2014. Here are the top nine – based on readership; #1 6 Ways to Engage Xers and Millenials on Your Board 2/11/14 #2 5 Ideas About Information Overload for Association Members/Donors 2/18/14 #3 How Will Association Boards Recruit New Leaders? 2/9/14 #4 Association Boa s That Fai l 5/6/14 #5 The Long Tail of Association Content and Social Media 4/19/14 #6 Unwritten Rules of Association Board and Staff Determine Its Culture 2/27/14 #7 A

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Happy New Year: What’s Your Theme for the Year?

Beth Kanter

'The Sun Sets on 2014. This year I took off a full two weeks during the holiday, spending time with family on the Big Island on a coffee farm and mostly offline. I didn’t do a complete unplug, as we’re so dependent on the Internet for information in navigate our daily lives, which is a huge change since I first got online in 1993. And, now with those beautiful sunsets behind me, I look ahead to 2015.

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Board Guidelines for Creating an Effective Global Strategy

Plexus Consulting

'By Steven M. Worth, President at Plexus Consulting Group, LLC It is common to find that boards of directors and their staff are out of step with each other on the topic of globalization. Here are two ways in which this happens. Should a board’s responsibility stop at the national border? While the staff is usually the first to see market growth opportunities, boards rightfully see themselves as custodians of their association’s resources and representative of the interests of current members.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Photojournalist Group Focuses on New Headquarters

Associations Now

'The National Press Photographers Association announced last month that it will relocate its headquarters from North Carolina to Georgia. The move puts the group at the center of academia, with offices on the campus of the University of Georgia. A key advocate for news photographers, videographers, and visual journalists is heading to college. The National Press Photographers Association (NPPA), which counts more than 6,000 members worldwide, announced last month that it would move from its long

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Food for Thought for Associations and Nonprofits

SCD Group

'I spotted this quote in the local paper this weekend: “Money is like manure. If you pile it up, it stinks. If you spread it out, it makes things grow.” – Peter Kleist (I also see this quote attributed to J. Paul Getty.) It made me think of a quote from a board member 30 years ago: “Nothing ruins a good organization like too much money. – Wilf Illingworth In my nearly 40 years experience in associations and nonprofits, I’ve found both to be true.

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My Top 5 Blog Posts of 2014

Eric Lanke

'As we end another year, here''s a look back at the five posts on this blog that received the most page views in 2014. 1. Stop Calling It Strategic Planning This was #1 on last year''s list, and #3 the year before that. It was originally posted in January 2012, and keeps getting a ton of traffic, including as the page through which the highest number of people enter my site.

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2014 Movie Recap

Mizz Information

'(Originally posted on Chic n'' Geek ) Photo Credit Well, it’s that time again: time for my annual movie recap. Hard to believe this is my seventh year doing this-- over these seven years, I’ve seen 390 movies. In the theater. You’re welcome, Hollywood. I have some sad news for you: 2014 pretty much sucked as far as movies go. In previous years, I always tried to exceed the number of movies I saw the year before; last year it was down 11 from the previous year, the first time it was less than th

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Trade Groups Spar Over Display-Ad Viewability

Associations Now

'50 % The percentage of a display ad’s pixels that must be on a screen for more than one second in order for the ad to be considered “viewable,” according to the Media Rating Council. According to Google , more than 56.1 percent of all display ads on Google’s servers fail to hit this standard. With advertisers struggling to ensure that their investments aren’t going to waste, ad groups have become increasingly focused on ensuring that ads can always be seen.

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4 List of Predictions Impacting Associations & NonProfits

SCD Group

'Happy New Year! This is the time of the year that prognosticators love to tell us what is likely to happen in 2015. Here are four lists that apply to associations and nonprofits. Five Bad Marketing Habits To Give Up In 2015 By Rachel Balik via MarketingLand Don’t Drown In Data Don’t Talk About Yourself Don’t Put Advertising On The Back Burner Don’t Take It Slow Don’t Guess 60 Content Marketing Predictions for 2015 By Joe Pulizzi via Content Marketing Institute In total, we have compiled 60 cont

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