Sat.Feb 18, 2017 - Fri.Feb 24, 2017

Trending Sources

Launching: Membership 101 Series

Spark Consulting

I’ve had several clients hire me recently to do webinars/presentations on basic concepts in membership. It occurred to me that other people might want this information, too. So I’m launching a series of blog posts designed to introduce readers to – or remind them of – key concepts in membership recruitment, engagement, retention, and renewal. Leave them in the comments.

The Role of Online Communities and Customer Portals in Sales Enablement

Higher Logic

Sales professionals are some of the smartest, most people-savvy individuals you’ll ever meet. They can read your tone of voice, body language, and dig into your deepest needs to find the best product or service to meet them. In the past, salespeople did all this either in person or over the phone. It’s certainly easier to read body language when you can see someone. What is Sales Enablement?

Infographics Out, Quality In: Report Highlights Content Marketing Trends

Associations Now

In its new report on search engine optimization, the marketing firm Clutch recommends focusing on quality over quantity and replacing infographics with interactive elements. If you’re targeting search engines, now might be time to rethink your content marketing strategy. That’s the recommendation of a new study from the marketing-resources firm Clutch. Case in point: infographics.

4 steps to develop association member personas.

YourMembership Blog

Let’s get personal with 1:1 association marketing. The term “persona” may sound like highfalutin jargon. But, really, it’s just the latest term for what always has been Marketing 101: Know your audience, and deliver what’s interesting and relevant to it. This is especially true for associations. By understanding your members’ roles and responsibilities, motivations and […].

23 Free Nonprofit Webinars for March 2017

Wild Apricot Blog

Webinars are a great way to get some free education on how to run your nonprofit better. There's something for everyone in this list, so you shouldn't have a problem finding one or two webinars that are right for you. march webinars

More Trending

2017 Association Trends Survey: Participate and Get a Free Copy of the Results

Portage Group

If you are in an association leadership position in 2017, chances are you feel like you are playing an eternal game of whak-a-mole. Recruiting and engaging young professionals. Growing and diversifying revenue. Stopping the membership bleed. Where to begin? And even more importantly: What to do? Please take a few minutes to participate in The Portage Group’s 2017 Association Trends Survey.

20 Ways to Modernize an Annual Meeting – Part 1

Velvet Chainsaw

Most annual meetings have used the same template agenda for decades. They just replace the filling each year. If you want to breathe new life into your conference, and increase relevance for next-generation attendees, start with this kill/change list. Part two of this series will include the remainder of the list. Annual Business Meeting. Don’t do this as part of a general session. Attendees.

Awesome Association Jobs This Week – February 23


Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Director of Marketing , Association for Talent Development – ATD seeks a Director of Marketing to support a dynamic organization serving those who develop talent in their organizations.

How to Keep Employees Focused When Stress Levels Are High

Associations Now

With Americans reporting increased stress levels, managers may start seeing their employees’ productivity levels drop. Here’s how you can support your staff’s wellness while keeping them on task. With our 24-hour news cycle, it’s no surprise that Americans stress levels are high. Read More Find related content on Barbara Mitchell’s “Ask the Expert” blog at ASAE’s Association Career HQ.

Association Brain Food Weekly: 2.24.17

Reid All About it

Steve Jobs would have celebrated his 62nd birthday today. Here’s one of the many smart things he said: “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”. Indeed. And another one: “I would trade all of my technology for an afternoon with Socrates.”. Got chapters?

3 Things That Scare Your Members (And How Your Association Can Help)


We all have fears and insecurities, but we don’t like to have fears and insecurities. They make us uncomfortable, and worse, vulnerable (but not in the good way Brene Brown often talks about). That said, this is an area in which your association can really be of help.

Come to the Nonprofit Talent & Culture Summit!!


Will you join us at the 2017 Nonprofit Talent & Culture Summit April 5 – 7th in Washington, D.C.? It’s going to be awesome! And not just because Jamie will be speaking about unlocking your org’s genetic code … The Nonprofit Talent & Culture Summit is the social sector’s only convening focused on critical talent issues. Register here. at registration. Join us!!

Doctor Visits, With a Membership Fee: Direct Primary Care Gains Steam

Associations Now

In an effort to get around the complexities of the modern health insurance model, some facilities are taking a close look at direct primary care, which ties patients to a single physician or facility for a monthly membership fee. And that’s leading more primary care physicians to play with membership models. In a Wall Street Journal op-ed last year , the American Enterprise Institute’s James C.

Association Brain Food Weekly: 2.24.17

Reid All About it

Steve Jobs would have celebrated his 62nd birthday today. Here’s one of the many smart things he said: “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”. Indeed. And another one: “I would trade all of my technology for an afternoon with Socrates.”. Got chapters?

Engaging Your Association’s Introverts: 3 Tips


You’ve probably heard and read a lot about introverts. You might even BE an introvert. But are you taking enough action to engage your association’s introverts? If not, it might be time to offer a few new outlets/opportunities.

Tips 24

Virtual events engage and grow value for association members.

YourMembership Blog

Online events are an efficient way to serve your members, career center users and niche industry, while generating revenue. Virtual events effectively grow your association’s value to members. It offers them a convenient, dynamic, low-cost way to engage with your association between your annual meetings and other onsite events. Associations today are holding many different […].

Cost 21

Does Your Membership Team Have Ninja-Like Reflexes?

Associations Now

At the ASAE Great Ideas Conference next month, an experienced Parkour athlete will train association leaders on flexible movements. Here’s what membership teams can learn from the sport’s mind-body connection. If there’s an obstacle in your path, can you climb or jump over it? If you’re trained in the art of Parkour, like Dan Scheeler, CAE, you can. So what exactly is Parkour? Not Afraid to Fail.

Team 29

Fake news. Media bias. Unfair news coverage.

SCD Group

These terms have become more prevalent in recent years and seem to be spiking now. After earning a master’s degree in journalism but before becoming an association professional, I worked for The Associated Press news service that provides news and feature stories to newspapers and broadcast media outlets. It was great training for my career in public relations and association management!

Book Review: Joan Garry’s Guide to Nonprofit Leadership

Beth Kanter's Blog

I’m a huge fan of Joan Garry’s blog and podcast. I consider the “Dear Abby” of the nonprofit world, dispensing practical and brilliant advice to nonprofits with her wonderful sense of humor. Joan has been an executive director, board member, donor, and volunteer – so she brings to her consulting and educator practice so much perspective and wisdom. Books

Come as You Are to This Association

Smooth The Path

What makes some associations high-performing and the rest so-so? Why do some teams reach or even exceed their goals and why do some fail? How do some organizations embrace change while others can’t seem to get out of their own way? These questions are coming up more and more in the association community. And this example gets right to the root of the problem. It is not safe to fail.

Team 15

It’s No Secret: What You Should Know About Secure Messaging

Associations Now

Strong Signals The app Confide may get some mixed marks from privacy experts, but one app that security experts generally speak very highly of is Signal, an end-to-end encrypted messaging platform that is open-sourced, and like Confide, includes a disappearing messages function. Fast Company recently included Signal’s maker, Open Whisper Systems, on its list of most innovative companies of 2017. “By

Tools 28

The One Thing Your Association Needs to Multiply Member Engagement


You have a website, post semi-regularly on social media, host various meetings and events, but you still feel like member engagement is an issue at your association. What’s missing? association management member engagement membership management Small Staff Chatter

Managing Learning at your Association Annual Conference

WBT Systems

Organizations offer a wide variety of professional learning opportunities to their members, employees, and partners which range from online courses and webinars, to regional or annual conferences, to classroom-based learning. Almost every association hosts conferences for their members and for many associations these events comprise the majority of their training. Reasons Members Attend Events.

Keeping the Heart a Part of the Association’s Repetitive Offerings

Smooth The Path

Think of a time you attended a new event. It might be something as small as a community craft beer tasting. In that first year, you may have noticed a few logistical issues, but the event had something special. The organizer put their best effort into it. The vendors were excited. The ticket holders were curious and ready to have fun. Maybe you buy a ticket and attend the event a few years later.

How a Sharpened Focus on Mission Upped Revenue, Membership

Associations Now

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. Here’s some tips on how you can do the same. Megan Cohen, executive director of the American Association of Cardiovascular and Pulmonary Rehabilitation (AACVPR), is the first to say that her association is special. A Broader Trend.

How to Clean Your Association’s Database: 5 Tips


Database management is TOUGH, especially if you’re doing it all manually. Over time, you’re bound to find typos, duplicates, outdated information, and maybe even some false information altogether. That’s why from time to time, it’s good to give your database a little scrubbing. But with 500+ members, where do you even begin?

Tips 13

Discover how to Engage Learners with TopClass LMS at iNNOVATIONS 2017

WBT Systems

WBT Systems is proud to sponsor iNNOVATIONS 2017 , hosted by Advanced Solutions International (ASI) in Orlando, Florida on March 8-9. We are very excited to sponsor INNOVATIONS, where this year we will be showcasing TopClass 10 LMS and our seamless integration with iMIS. Bob Alves, Chairman and CEO of Advanced Solutions International (ASI). Check out What’s new in TopClass LMS version 10?

20 Ways to Remake Your Annual Meeting – Part 2

Velvet Chainsaw

We outlined the first 10 things you need to kill — from making your annual business meeting part of your general session to promoting invitation-only events — in order to bring your meeting up to speed. Here are the next 10 elements to knock off. Your distinguished-lecture series does not engage. Many associations have awards or honorary lectures named after a pioneer. We’re all visual learners.

Major Scientific Groups Put Support Behind March for Science

Associations Now

With reassurance that the March for Science is a nonpartisan, pro-science event, more than two dozen organizations have signed on as partners, which will be organized in coordination with Earth Day celebrations this year. On Thursday, the March for Science announced 27 associations and nonprofit organizations that will partner with the event, further expanding its reach. Weller, Ph.D. said. “I

Association Labs – Episode 75: Life Hacks from a Good ‘Ole Oklahoma Boy - Moery Company

The Moery Company

As 2016 drew to a close, many bloggers, leadership gurus, and self-improvement specialists provided you guidance on “resolutions” for the coming year. With February 2017 now coming to an end, most of us have to admit that some of those resolutions have fallen by the wayside. Host JP Moery – a good ‘ole Oklahoma boy shares some ways to reinvigorate those goals you’d set for yourself.

DC 7

Looking for new staff? Get recruitment ready!

Optimist Consulting

Great news, you’re about to recruit a new staff member! However, before you go anywhere near advertising your vacancy, it’s an idea to make sure that you’re ‘recruitment ready’ and you might like to consider the following: Job description and job title – do they reflect the focus and scope of the role? If so, what are the three must-haves which should be listed at the top of the job spec?

Virtual: A Day in the Life – Events Planner

Association Management

Q&A with Brittney Burns, Events Manager at Virtual. What do you do at Virtual? At Virtual, I manage events for a technology-focused, non-profit association management company. This might mean planning conferences and member meetings. Virtual’s event planning team plans numerous of Board of Directors and association working group meetings every year. What is most exciting about your role?

Make Your Meeting a Jobs Hub

Associations Now

Sure, attendees are at your conference to learn, but they could also be there to find their next job. Consider these three benefits to having an onsite job fair or career center at your conference. People go to conferences for a number of reasons: to hear from industry experts; to learn about new technology, products, and research; and to network with and get to know colleagues.

The 5 Things All Association Websites Must Have

Vanguard Tech

As you consider the state of your web presence for 2017 and beyond, take a moment to consider these 5 things that we believe every association website should have…as of today. content strategy association websites personalization