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The Best Practices For Email Newsletters - Part 1

Multiview

Your association newsletter is one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. That said, is your newsletter staying top of mind to your readership?

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Apple's Mail Privacy Protection Is A Help, Not a Hurdle For Email Marketers

Multiview

Email marketing has long been the preferred marketing channel for organizations but when Apple introduced Mail Privacy Protection (MPP) almost a year ago, it caused many marketers to question its future effectiveness. Since going into effect on September 20, 2021, email marketing has not come to and end.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices.

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Association Brain Food: 6.30.23

Reid All About it

The weekly list of free educational events and resources for the association community… Gen Z membership. William Deresiewicz, Tablet ) Good eats Skip down to the list of free educational events if you prefer takeout. Host: UST Education Speaker: Sheri Singer, Owner, Singer Communications Thu 7/6 at 2 p.m. Employee retention.

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Association Brain Food: 5.12.23

Reid All About it

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. But do you? 1 CAE credit.

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AI: Great for Marketing. But Leave Your Member Newsletter to a Human

Association Briefings

Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. Artificial intelligence has no place in an association-centric member newsletter. Quality Control Content quality can make or break your member newsletter. Handcuffed!