Association Briefings

OCTOBER 21, 2020

Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. Artificial intelligence has no place in an association-centric member newsletter. Quality Control Content quality can make or break your member newsletter. Handcuffed!

Newsletter 52

Newsletter Marketing Press Release Content 52

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 80

Content Revenue How To Social Media 80

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Self-paced online courses.

Tools 195

Tools Education Newsletter Chicago 195

CMA Solutions

JANUARY 31, 2024

Good, original content, supported by backlinks, educates your audience and further strengthens your credibility with your audience. Leverage Email Marketing Email marketing remains a top tool to grow your business.

Industry 64

Industry Marketing Social Media New Jersey 64

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 52

Content Revenue How To Social Media 52

Freestone

MARCH 4, 2024

Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Share educational content that helps execs improve a process, solve a problem, or learn more about a challenge.

Email Marketing 150

Email Marketing Learning Management System Content Tips 150

Membersuite

FEBRUARY 17, 2022

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. Special membership tier or education subscription. Market Need #2: Improve Their Company’s Operations and Market Reputation/Share. Education licensing. Online store.

Revenue 135

Revenue Certificate eBook Education 135

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Here are the educational events scheduled for next week. The ‘normal’ we know is history. Josh Spector ).

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Certificate System Dallas Price 370

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. This morning, I thought, why not share it here too? So here goes.

North Carolina 150

North Carolina Newsletter Email Marketing Committee 150

WBT Systems

JUNE 26, 2017

And, they’ll get a chance to become familiar with your association’s online educational programs and LMS. If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. Planning your learning challenge. Begin with the end in mind.

Member Engagement 160

Member Engagement LMS Discount Education 160

Association Success

SEPTEMBER 23, 2020

Craft a limited run newsletter. If you really want to get creative, a limited run newsletter is a great option to explore. . This type of bite-sized content allows readers to opt into a series of automated emails. Like downloadable content, newsletters also allow you to gather leads’ contact information.

Content 78

Content How To Newsletter eBook 78

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Subscribe to Blog via Email. Email Address: Subscribe.

Revenue 195

Revenue Video Strategy Industry 195

Association Briefings

AUGUST 23, 2021

And that revenue certainly can’t cover an organization’s operational expenses, including member benefits administration, advocacy efforts and continuing education opportunities. Email Newsletters Email’s reign is more powerful than ever thanks to a couple of recent events in the digital marketing space.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Achieve

FEBRUARY 2, 2015

When someone signs up for updates or a newsletter, be sure that they get an automatic thank you email. Also think about what you want your thank you email to look like – you don’t want a generic one-sentence plan format text. You may even want to set up an automatic welcome series for new subscribers.

Email Marketing 52

Email Marketing Marketing Software Content 52

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

MultiBriefs

JUNE 29, 2023

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. The International Foodservice Manufacturers Association is just one example of a B2B association using content marketing successfully.

Marketing 52

Marketing Social Media Directory Video 52

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GrowthZone

NOVEMBER 23, 2020

The user base includes chambers of commerce, construction/trade, real estate, agriculture, business, education, insurance, medical, safety, and transportation associations. Marketing automation. Education management. Email marketing. Email marketing. Education subscriptions and certifications.

Membership Management 78

Membership Management Software Directory System 78

Achieve

DECEMBER 8, 2023

A solid fundraising strategy is essential for every area of higher education institutions to thrive, and performing arts programs are no exception. Email marketing. Text messaging.

Tips 52

Tips Survey Social Media Communications 52

Forj

AUGUST 7, 2017

For instance, if you are offering members educational opportunities via online courses, have instructors create a video about their course and what students can expect. Investing in a web-based email marketing tool is an effective and productive way to keep in touch with association members. Keep in touch.

Course 98

Course Tips Marketing Class 98

Higher Logic

FEBRUARY 7, 2019

Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). So, bounce around, take what you need, and be sure to educate yourself on pain points that might impact your success in the future (so you can address them before the pain ensues). It pays off.

Marketing 149

Marketing Video Resources Content 149

ISAE

APRIL 4, 2024

Once you can consistently and confidently secure bequests, expand into other types of planned or non-cash gifts by educating your members and gauging their interest. Patrick hosts FreeWill’s popular webinar series, educating thousands of nonprofit fundraising professionals each month about planned and non-cash giving strategies.

Examples 40

Examples Strategy Review Discount 40

WBT Systems

AUGUST 29, 2017

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can increase the power of your educational marketing efforts by leveraging four types of social proof. #1

Marketing 192

Marketing How To Course Discount 192

Association Briefings

OCTOBER 22, 2020

Past Education Sessions Attended – What past education sessions did a particular subscriber participate in? It’ll up your engagement levels while keeping your content relevant, ultimately promising subscribers will continue opening future emails. Do they tend to register for sessions taught by the same instructor?

How To 52

How To Newsletter Content Communications 52

Higher Logic

MAY 29, 2020

Looking to personalize and target your email communications strategy to different member segments? The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MemberClicks

OCTOBER 10, 2023

Educational Institutions: Schools and colleges engaging alumni, students, and other stakeholders. Test these out, and evaluate which work best for your audience: Newsletter: The easiest way to get information out to your members is with a regular newsletter. Click here to explore some AMS solutions you can choose from.

Software 52

Software Membership Management Newsletter Revenue 52

Reid All About it

JUNE 17, 2016

– Sample Swap for Newsletter Templates. See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more. – Key Findings from the 2016 Association Email Marketing Benchmark Report. .

LMS 150

LMS Raleigh Content millennials 150

EventMobi: Association Events

OCTOBER 19, 2023

Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more! The best partner discounts are ones that are relevant to your organization.

How To 130

How To Discount Social Media Software 130

Forj

MARCH 8, 2017

So the question holds, how can associations use video in their efforts to promote educational products? The problem with video as a marketing tool is that it puts us on the spot and makes us vulnerable. Use your social channels, newsletter, and email marketing. And, most importantly, how can they do this right now?

Video 70

Video Process Certificate Course 70

MemberClicks

DECEMBER 19, 2023

These pages include elements, such as: Member profiles Membership online forums Educational resources You can also choose to have some content, such as your online directory, publicly accessible or for members only. Engagement Tools : Online classes, newsletters, and group workshops.

Directory 52

Directory Software Discount Tools 52

Reid All About it

SEPTEMBER 30, 2022

The weekly list of free educational events and resources for the association community…. Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Newsletter engagement.

Blended Learning 41

Blended Learning Software Education Marketing 41

Fonteva

DECEMBER 19, 2019

The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities. Email marketing. Email marketing. Live events. Learning opportunities. Live events. Learning management system.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Associations Now

JUNE 23, 2015

Curation Tips If you’re looking to create a newsletter of your own, The Association Contrarian Report’s Jeff De Cagna offers these tips. Opinions welcome: You may not be writing the content behind the link, but your newsletters should show that you’re doing more than simply regurgitating the content.

Newsletter 40

Newsletter New York City New York Content 40

Disciple Media

FEBRUARY 7, 2024

Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative. Leveraging multi-channel marketing: Utilize a mix of digital marketing channels – social media, email marketing, content marketing, and SEO.

How To 36

How To Social Media Content Price 36