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5 Emotional Marketing Triggers for Educational Events and Programs

WBT Systems

The target audiences for your educational programs and events are overwhelmed with marketing messages in their inboxes, on their social platforms, and in their media streams. How do you capture their attention…

Education 265
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A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs

WBT Systems

A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs. Read more about A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs.

Marketing 370
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Expand Your Market with Introductory Industry Education and Credentialing Programs

WBT Systems

Most associations focus their education and credentialing programs on their primary market: the people working in the profession for which the association was founded, for example, in ASAE’s case, association…

Education 369
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8 Education Program Marketing Principles to Revisit or Research

WBT Systems

Association professionals must be competent in many areas—or domains, if you’re CAE-bound. Yes, you are modern Renaissance men and women. One of the many competencies you need, no matter your position, is…

Education 252
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Ultimate Guide to Monetizing Association Member Education

This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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12 Digital Marketing Channels for Your Association’s Education Programs

WBT Systems

12 Digital Marketing Channels for Your Association’s Education Programs. Read more about 12 Digital Marketing Channels for Your Association’s Education Programs.

Education 294
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Market Virtual Education Programs Carefully and Caringly Right Now

WBT Systems

Market Virtual Education Programs Carefully and Caringly Right Now. Read more about Market Virtual Education Programs Carefully and Caringly Right Now.

Education 202