WBT Systems

JULY 24, 2023

When our parent company ASI surveyed association executives for the 2023 Membership Performance Benchmark Report, member engagement was the biggest issue keeping execs up at night. No surprise. Upon joining,…

Member Engagement 195

Member Engagement Education Survey Report 195

Association Analytics

MARCH 13, 2024

The resulting data can help identify where members are in their journey, which members might be falling through the cracks, what opportunities your association can take advantage of to improve membership offerings and benefits, and so much more. a webinar for executive-level members).

Review 169

Review Member Engagement Process Examples 169

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SEPTEMBER 1, 2023

Many associations were built by and for older generations, says MemberSuite, so you have to work extra hard to demonstrate the value of membership in ways that resonate with younger generations. They describe nine strategies for marketing membership to Gen Z. Membership trends. Membership budget. Membership engagement.

Revenue 227

Revenue Survey Education Strategy 227

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FEBRUARY 9, 2024

TopClass LMS suggests putting a new spin on your membership and education marketing. Make them aware (or remind them) of the positive impact association membership and education can have on their careers. Membership Mondays More info/register. Explore what executive presence means for association leaders. 1 CAE credit.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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DECEMBER 1, 2023

Host: Fridays@4 Speakers: Alan Chewning, Senior Manager for Membership and Chapter Relations, Association of Change Management Professionals Annessa Kirby, former director of component relations and volunteer services, AHIMA Kevin D. Host: Zzeem Speakers: Erin Roberts, Partner at Zzeem, and Asif Ahmed, Executive Director Wed 12/6 at 1 p.m.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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APRIL 5, 2024

2024 membership pains. One is the difficulty of proving the value of membership to members and prospects. Diversifying Revenue Streams by Recreating the Membership Value Proposition The topic of generating new, non-dues revenue has been on the top of many association’s to do lists for years now. Mon 4/8 at 12 p.m.

Revenue 256

Revenue Price Denver Tools 256

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JANUARY 19, 2024

Membership. Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Membership, again. Your AMS is the utility player on your membership team. More info/register (Executive Management Professionals Community). 1 CAE credit. More info/register. 1 CAE credit.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 15, 2023

I agree, which is part of the reason I only registered for the trade show at ASAE Annual—the ridiculously high fee for consultants (the membership category for this odd duck) was another reason. Open Space events. Here’s a cure for boring conferences. Host: Fridays@4 Speakers: Diana L. 1 CAE credit. More info/register. More info/register.

LMS 256

LMS Revenue Arlington Education 256

Forj

MARCH 28, 2024

The recent Membership Monday event, hosted by the American Society of Association Executives (ASAE), explored this topic by posing two critical questions at the heart of most membership strategies: 1) What exactly are we looking for when we talk about member engagement?

Member Engagement 91

Member Engagement Tools Technology Strategy 91

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JUNE 11, 2021

She explains how for-profits are using membership strategies to develop customer loyalty. Check out Cecilia’s Nonprofit Executive Spotlight series too. Wilson, CAE, Executive Director, Diversity, Equity, and Inclusion, Association Management Center. Meetings of Membership Minds. Staying away from the office. every Monday.

Certificate 322

Certificate Technology Communications Revenue 322

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JANUARY 12, 2024

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. I know you see a lot of posts about young professionals, but this one from Belinda Moore at Strategic Membership Solutions is worth your time. Inspiration.

LMS 266

LMS Member Engagement Education Revenue 266

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MARCH 1, 2024

Host: KiKi L’Italien, VP of Marketing and Community Engagement, Big Red M Guest: Zovig Garboushian, Executive Coach, Speaker & Trainer, PCC, ELI-MP, Certified Change & Transitions Expert Tue 3/5 at 1 p.m. More info/register. Location: Washington DC. Host: AIOT Speaker: Colleen Lerro Gallagher, CEO, OnWrd & UpWrd Wed 3/6 at 1 p.m.

Education 256

Education New Hampshire Tips Technology 256

Associations Now

AUGUST 5, 2016

Seeing a growth opportunity, IAHGM took advantage and recently founded the International Association of Hotel Executives. Launched earlier this month , the International Association of Hotel Executives (IAHE) will operate as a subsidiary of IAHGM, said CEO John Cameron, in a video announcing its founding.

Industry 40

Industry Video Leadership Education 40

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership. Many employers won’t pay for memberships but will pay for professional development. Marketing and Membership Survival Guide Look at communicating through a new lens.

DC 261

DC Washington Member Engagement Innovation 261

Association Analytics

DECEMBER 15, 2022

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Demographic/Career Info Perhaps you anecdotally think your executive level members are renewing at a higher rate but in reality, they are not.

Analysis 169

Analysis Discount Revenue System 169

Reid All About it

MARCH 5, 2021

Membership campaigns. Jason Cohen , senior manager, member services at ISPOR – The Professional Society for Health Economics and Outcomes Research, invites your participation in a survey on membership campaign practices. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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JUNE 9, 2023

Membership engagement. Your AMS should be a utility player on your membership team. Bryan, certified leadership career strategist, executive coach, organizational consultant and psychotherapist Mon 6/12 at 8 a.m. Host: ASAE LGBTQ Association Executives and Supporters Tue 6/13 at 1 p.m. More info/register. 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

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JUNE 18, 2021

Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. Host: Your Membership. every Monday.

LMS 369

LMS Certificate America Committee 369

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SEPTEMBER 18, 2020

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. More info/register. More info/register.

Montana 350

Montana Certificate Conference Content 350

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APRIL 21, 2023

Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? They suggest options for offering members a selection of free education programs as a true membership benefit or as part of a membership tier. Membership marketing. Gen Z communities. CAE credit.

Education 195

Education Committee Recruiting Recruitment 195

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DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Member app. Location: Washington DC. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

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MARCH 10, 2023

Membership engagement. Your AMS should be a utility player on your membership team. Membership Mondays We meet on the second Monday of every month to discuss membership topics based on the group’s current needs. Host: ASAE Membership Professionals Community Tue 3/14 at 11 a.m. 1 CAE credit. 1 CAE credit.

Committee 195

Committee Education Software Technology 195

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APRIL 28, 2023

Membership marketing has come a long way since I first started in associations. Host: Association of Association Executives Speakers: Andy Burman, Managing Director, SEBCO Consulting Paul Walsh EMIAM (seminar chair), Seminar Programme Manager, Association of Association Executives Wed 5/3 at 9 a.m. Member recruitment.

DC 205

DC Recruiting Recruitment Washington 205

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APRIL 19, 2024

I loved it when local membership directors got together at our state association meetings. Membership mobile app. A mobile app is a tangible reminder of membership value. Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Gail Kulp, CAE, Executive Director, Sea Tow Foundation Tue 4/23 at 11 a.m.

Newsletter 210

Newsletter Content Social Media Education 210

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NOVEMBER 10, 2023

Inspired by Jeff De Cagna FASAE of Foresight First, TopClass LMS writes about an essential for association staff, executives, and volunteer leaders in these turbulent times: intentional learning —both doing it and selling it. Host: ASAE Membership Professionals Community Tue 11/14 at 11 a.m. Intentional learning. More info/register.

Certificate 281

Certificate Price Tools Technology 281

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JULY 7, 2023

ASAE Membership Monday More info/register. Host: Grip Speakers: Ruben Onderdelinden, Founder, Lively James Tucker, Chief Executive Officer, GovNet Abi Cannons, Senior Product Marketing Manager, Grip Tue 7/11 at 12 p.m. Host: ASAE LGBTQ Association Executives and Supporters Tue 7/11 at 1 p.m. – Host: ASAE Tue 7/11 at 11:30 a.m.

Tools 195

Tools Education Newsletter Chicago 195

Association Adviser

AUGUST 16, 2023

The Naylor Client Marketing team had the privilege of attending this year’s esteemed ASAE Marketing, Membership & Communications Conference (MMCC), a prominent annual gathering held in the heart of Washington, DC.

Email Marketing 148

Email Marketing Tips Marketing DC 148

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APRIL 14, 2023

Memorable membership moments. “We Michelle Maher at Highland reports on what they learned after talking with 30 association membership leaders. Host: ASAE Black Association Executives Mon 4/17 at 8 a.m. – Hosts: Alexandria Association Executives and Association Insights in Old Town Speaker: Andrew D. Young professionals.

Leadership 195

Leadership Education Revenue Strategy 195

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APRIL 30, 2021

If you publish association benchmarking reports, take note of Wes’ observation about trade vs. individual membership associations, it makes a big difference. ( Wendy Mann, CAE, Chief Executive Officer, Commercial Real Estate Women Network. Cracking the Code of Executive Presence: Speaking, Storytelling & Persuasion.

Education 354

Education Technology Strategy Revenue 354

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SEPTEMBER 11, 2020

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. More info/register. More info/register.

LMS 329

LMS Montana Revenue Price 329

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JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team.

Survey 256

Survey Project Strategy Education 256

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JANUARY 5, 2024

Impexium shares the requirements most likely found on the AMS wish list of association executives. ASAE Membership Mondays The topic will be announced before the start of the session. Host: ASAE LGBTQ Association Executives and Supporters Tue 1/9 at 1 p.m. AMS requirements. Member segmentation. More info/register. 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Association Analytics

MAY 17, 2021

Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Perhaps you anecdotally think your executive level members are renewing at a higher rate but in reality, they are not. Membership Type.

Analysis 192

Analysis Discount Revenue System 192

Aptify

APRIL 15, 2024

About AuSAE The Australasian Society of Association Executives (AuSAE) is the leading organization for current and future leaders in the association and NFP sector across Australia and New Zealand. Tip: Aptify is a strategic partner with the ASAE American Society of Association Executives , and ASAE has been an Aptify customer for 25 years.

Software 82

Software Membership Management Class Team 82

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. every Monday.

Innovation 359

Innovation Las Vegas Communications Education 359