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5 Mistakes to Avoid When Advertising on Facebook in 2018

Higher Logic

When people ask me where to spend their advertising dollars this year I’m usually telling them Facebook. Of course, Facebook isn’t for everyone. This is why 2018 will be a big year for businesses advertising on Facebook. The world of Facebook advertising is vast, complex and ever-changing.

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4 Tips for Using Facebook Fundraising for Year-End Giving

Achieve

But, we’re here to present one solution that can tackle all of the above: Facebook fundraising. As a nonprofit fundraising professional, you’re surely aware that Facebook fundraising is quite different from the digital efforts you conduct on other platforms. Educate supporters about the basics of Facebook fundraising.

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3 tips to build Facebook group engagement

Association Success

billion daily users , what better way to reach your audience than through Facebook? Last week, AssociationSuccess.org hosted a workshop on building online engagement through the use of Facebook groups. Led by moderator Anthony Shop , Jennifer Mackinday and Stephanie Reeves , “Can Facebook Replace Face-to-Face? With over 1.7

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How Can You Manage Negative Facebook Comments?

Associations Now

Odds are that you’re going to be more likely to deal with haters than fans on a Facebook page, according to a recent study. For every three comments the average Facebook page gets, two of them are likely to be negative. But smart moderation tactics can help defuse issues before they get out of hand.

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Is Your Organization Risking Members' Privacy by Connecting on Facebook?

Higher Logic

In the wake of GDPR and the great Facebook controversy of 2018 ( when 87 million users' data was collected without consent ), this is a great time to think about where you store your data, how you can maintain full control over it, and what improvements can be made to make your members feel safer. It's YOURS!

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Always the Last to Know: Facebook Insights

Spark Consulting

Not getting the most out of your Facebook ads? John Haydon breaks down how to use Facebook Insights to better target your outreach. The video is short but informative. I definitely recommend following along with your own Facebook ads and Insights open so you can immediately see how to apply his advice to your own situation.

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Embedding Surveys on Your Facebook Page

Wild Apricot

Want to include your SurveyMonkey surveys right on your Facebook page? Here are some tips and information.

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