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Test-Drive Your Next Member Recruitment Campaign

Associations Now

Digital marketing tools make it easier to test out a member recruitment campaign in real time. When it comes to new-member recruitment, a little bit of testing and tinkering can go a long way to a successful outcome. Have you piloted a member recruitment campaign with a chapter? Post your comments below.

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Want More Members? Better Get to Know Them

Association Adviser

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association? By Elsbeth W.

Georgia 60
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Association Brain Food: 10.20.23

Reid All About it

of Minnesota Brian Feldman, Maryland State Senator Chuck Martin, Georgia State Representative Xiomara Santos, Director of Government Relations, Hispanic Association of Colleges and Universities Annika von Grey (moderator), Senior Consultant, FiscalNote Thu 10/26 at 9 a.m. More info/register.

Maryland 270
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Association Brain Food Weekly: 9.25.20

Reid All About it

PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn how they approached membership recruitment, onboarding, engagement, retention, and renewal—the full membership lifecycle—to increase membership.

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Association Brain Food Weekly: 9.18.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. More info/register. Tamela Blalock, MBA, CAE, CMP, DES.

Montana 350
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How to Design a Successful Mentoring Program

Association Adviser

Recruiting. For more about the power of mentoring, see our Corner Office profile of Mike Dunham, CEO of the Georgia chapter of the Associated General Contractors. Stage 4: Recruiting. Designing the marketing and recruitment process is one of the most critical and sensitive portions of mentoring program set-up. Evaluation.

How To 61
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Association Brain Food Weekly: 5.8.20

Reid All About it

Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Learn how to develop member personas and understand members by loyalty segments, a 5-step member recruitment process, and top ways for recruiting and retaining members.