Remove influence

Principled Innovation

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Read Jeff De Cagna’s latest article on business model innovation

Principled Innovation

Jeff De Cagna’s latest article on business model innovation, “Designing Association Business Models for the Network Age,” is now available for download. These smart value offers can be designed to directly influence stakeholder behavior in positive ways.

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Ten “next truths” of governing the 21st century association

Principled Innovation

. · Governing is about crafting business models that integrate purposeful action and profitability– Ensuring the proper functioning of the association’s existing business model, as well as creating the conditions for ongoing business model innovation, is the most important expression of fiduciary responsibility for boards.

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Why business model thinking matters to associations

Principled Innovation

Finding the next trajectory of association success begins with the challenging yet necessary work of business model innovation. This article examines why staff and voluntary leaders alike must build their capacity for business model thinking by outlining the critical roles these leaders play in the work of business model innovation.

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Five reasons why membership is killing association business models: Part II

Principled Innovation

Many associations are struggling to grow their memberships, while many third-party financial supporters are bypassing associations by establishing direct relationships with buyers and influencers using more cost-effective social and mobile platforms.

Revenue 100
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Five reasons why membership is killing association business models: Part I

Principled Innovation

Instead of a one-size-fits-all membership value proposition, associations will be able to enter into rich and mutually-beneficial value conversations with these stakeholders, and gain better access to (and perhaps greater influence with) their distributed networks. Part II with reasons #3 and #4 will be published next week.

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Associations Unorthodox Shift #2: Crowdsource strategy

Principled Innovation

This process makes it easier to identify serendipitous opportunities for collaboration and experimentation, as well as surface hidden assets that can be used to make innovation happen.

Strategy 100
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Six serious ideas for 2013

Principled Innovation

+Emergent orthodoxies– Since the August 2012 release of my e-book, Associations Unorthodox: Six Really Radical Shifts Toward the Future , I have been reflecting on the negative influence of orthodox beliefs on association success. At the heart of this fresh way of thinking about business model innovation is the value conversation.