Thanks For Playing

NOVEMBER 26, 2012

As a component of that presentation, and with Jeff De Cagna 's advice and assistance, I wrote a white paper on the same topic. This week, I'm going to be blogging about what's in the white paper. Switching from an information creation mindset to an information curation mindset is one potential way out of our dilemma.

Indiana 150

Indiana Content Innovation 150

Spark Consulting

MAY 10, 2019

Remember, it’s completely free, and you won’t be asked for any information or put on a mailing list. When the time comes that the network effect hits the profession or industry your association serves, you will need to be nimble enough to make rapid decisions.

Social Media 150

Social Media System Education Technology 150

Eric Lanke

DECEMBER 7, 2015

Elizabeth Weaver Engel of Spark Consulting has another white paper out. You should read the white paper if you're interested. The white paper has plenty of ideas. For more information, visit www.ericlanke.blogspot.com, follow him on Twitter @ericlanke or contact him at eric.lanke@gmail.com.

Innovation 100

Innovation Resources Recruiting Recruitment 100

Multiview

NOVEMBER 17, 2022

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Within your association management system, you should already have key data points – information – on your members and prospects. Let’s start with the basics.

Content 52

Content Marketing Strategy Guidelines 52

Spark Consulting

APRIL 2, 2019

They’re also looking for the opportunity to demonstrate expertise, whether formally through things like conference presentations, research projects, “how to” guides, and white papers, or informally through interacting with your members.

Industry 244

Industry Conference Project Education 244

Smooth The Path

SEPTEMBER 9, 2021

In the old days of in-person events, the information exchanged in breakout groups was mostly effervescent. Or, these conversations might help you source your next speakers and authors and interviewees and give you valuable insight for content like articles, white papers, and research reports.

Conference 78

Conference Report Industry Examples 78

Associations Now

NOVEMBER 16, 2015

In a white paper titled “ Innovate the Lean Way ,” Spark Consulting’s Elizabeth Weaver Engel, CAE, and National Council of Architectural Registration Boards information systems director Guillermo Ortiz de Zarate point out that boards will pay lip service to high-risk initiatives without actually making them happen.

Case Study 200

Case Study Innovation Products Leadership 200

Thanks For Playing

JANUARY 22, 2013

Our conversation was based on the FREE white paper I released recently, Attention Doesn't Scale. I recently had the opportunity to sit down (well, virtually, anyway) with Bryan Kelly of Association Mavens to talk about content curation and associations.

Content 150

Content Video 150

AvidXchange: Association Management

NOVEMBER 9, 2022

“The technology is also helping them retain talent by eliminating or reducing burnout and it’s improving the homeowners’ experience by removing clunky processes and digitizing the exchange of information around sales and service transactions.”

Survey 130

Survey Cost Technology Process 130

Aaron Wolowiec

APRIL 9, 2012

Coupled with cutting-edge educational opportunities, case studies and white papers, these individuals are thought leaders in their field and light years ahead of their time. So, my question to you is this: Do education research and strategic conversations about learning inform your annual meetings calendar?

Strategy 100

Strategy Blended Learning Survey Case Study 100

Spark Consulting

AUGUST 12, 2013

I’m excited to announce the third Spark white paper – The Mission Driven Volunteer – co-authored with Peggy Hoffman , CAE, President of Mariner Management. This week, I’ll be blogging about the contents of the whitepaper. The basic premise is: Associations’ current model of volunteering is broken.

Committee 150

Committee Content Resources Organization 150

Association Analytics

OCTOBER 10, 2022

Getting your list could be delayed by relying on your colleagues to provide you with the information you need. This information could have been compiled from another department. This information will help you predict what might happen next based on characteristics, previous behavior and overlap of other people’s behavior.

Marketing 169

Marketing Tools Examples Content 169

Higher Logic

APRIL 20, 2016

Vendors have more to offer than simply self-motivated sales pitches - their information can be educational and useful to your community members. Position yourself as an information provider or expert in the field. But you’d prefer any vendor not have direct access to profile information or certain discussion groups.

Directory 120

Directory Library Case Study Resources 120

Velvet Chainsaw

MARCH 30, 2021

Add any additional information that will impact the emcee’s responsibilities. The white paper will give you lots of ideas on how to leverage the role of an emcee to enhance your event. Here’s a quick checklist to use when you’re hiring an emcee: Write a request for proposal. Assemble a list of potential candidates.

Conference 120

Conference Proposal Content Analysis 120

Associations Now

JANUARY 10, 2020

The whitepaper—produced in collaboration with the Heart Rhythm Society (HRS) and presented as a part of CES’s Disruptive Innovations in Health Care educational track —offers information about the wearables market, guidelines for how to best manage and share data gathered on a wearable, and advice about privacy and security of personal health data.

Las Vegas 87

Las Vegas Guidelines Technology Education 87

Eric Lanke

AUGUST 12, 2013

image source I was interviewed and my association is featured as one of the case studies in the new white paper--The Mission Driven Volunteer--from Mariner Management & Marketing and Spark Consulting. Well, according to the white paper itself. What is mission-driven volunteering?

Case Study 100

Case Study Committee Member Engagement Report 100

Associations Now

APRIL 13, 2020

We assume the same information will work across multiple platforms and channels. It is a step up in comparison to multichannel content—the practice that is primarily concerned with the ability to publish information to different channels in different formats.”. But the rules have simply changed too much.

Content 123

Content Strategy Video Survey 123

Eric Lanke

JULY 20, 2015

I pulled that quote from the introduction of the recently-released white paper, "Leading Engagement from the Outside In: Become an Indispensable Partner in Your Members' Success," by Anna Caraveli and Elizabeth Weaver Engel. The central message of the white paper is one I agree with. Image Source [link].

Member Engagement 100

Member Engagement Case Study Tools Resources 100

MemberClicks

JANUARY 8, 2024

Whether you’ll be face-to-face, all online, or some combination of the two, keeping attendees informed and engaged is imperative to event success. Communication Timeline : Create a calendar for your communications that maps out when information will be sent out and on which channel. You ABSOLUTELY should. More on this later.

Communications 52

Communications Press Release Social Media Tools 52

Association Adviser

JUNE 27, 2018

At RIMS (the Risk and Insurance Management Society), we know that more than 60 percent of our members join for access to information and to increase their risk management knowledge. You can use blog posts, extracts from white papers or research that you may produce. We may take a white paper and turn it into a podcast.

Content 70

Content Library Social Media Resources 70

Thanks For Playing

JANUARY 25, 2013

I've organized my paper and electronic files and updated my professional development tracking information (gotta keep track of those credits for CAE renewals). Same goes double for all those great ebooks and white papers and reports and whatnot I've downloaded to read "someday." This really is my favorite.)

eBook 150

eBook Review Project Tips 150

MemberClicks

FEBRUARY 23, 2023

Think informative content versus self-promoting content. Download our free white paper! You can publish your own blog posts or other industry articles – just be sure to give credit where credit is due. And major tip: This is NOT the place to be salesy. You’ll be much more successful that way.)

How To 52

How To Social Media Video Tips 52

Nimble AMS

JUNE 15, 2022

According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. Find the publications, research journals, and websites that inform your members’ professional activity and development. Read what your members are reading.

Leadership 99

Leadership How To Survey Member Experience 99

Eric Lanke

MAY 22, 2017

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. If you're interested, you can download "Include Is A Verb: Moving From Talk to Action on Diversity and Inclusion" here.

Class 100

Class Wisconsin millennials Leadership 100

MultiBriefs

OCTOBER 10, 2023

Transitioning vendors into thought leaders helps break down the silos that separate information from groups within your industry. Having access to this info means your members are able to learn it directly from you or your vendor, placing both of you in positions of informational authority.

Social Media 52

Social Media Guidelines Industry Products 52

Association Success

JUNE 10, 2018

In 2016, Elizabeth Engel and I co-authored our white paper entitled ‘The Association Role in the New Education Paradigm’. Since writing the white paper, we have actually seen the trends we highlighted accelerate. Add to that the fact that enrollment in U.S. Artificial Intelligence.

Education 74

Education United States Case Study System 74

Blue Sky eLearn

JUNE 29, 2017

Make sure the presenters have tested their system, send them any and all pertinent information, and in general, don’t leave anything to chance. Whether it’s a summary paper, white paper, links to research that support your content – people love to have content so give it to them! Audio/Sound Quality.

Certificate 120

Certificate Team Content Review 120

Eric Lanke

JANUARY 30, 2012

At a recent WSAE meeting I was asked to explain what we meant in our white paper on Innovation for Associations when we referred to the "mind of community." Had I had a copy of the white paper with me, I could have quoted from it directly. The added emphasis is mine, not the white papers. Mizz Information.

Innovation 100

Innovation Newsletter Leadership Proposal 100

MultiBriefs

JUNE 29, 2023

We've debunked some of the most common marketing misconceptions below, giving you the information you need to reach your organization's goals. The IFMA's website is stocked with white papers, educational materials, and tools to show prospective members the value of joining.

Marketing 52

Marketing Social Media Directory Video 52

Higher Logic

MARCH 27, 2018

A social network, for example, is informal and networked. At the other end of the spectrum is a highly structured, hierarchical project like an association committee using their private community to work together and finalize a white paper central to an organization’s mission.

Team 185

Team Committee Project Examples 185

Arc 3 Communications

JULY 15, 2021

This makes it imperative that hospitals and healthcare providers have strong, up to date, accurate information on their website. A content strategy is important to hospitals, healthcare providers, and healthcare foundations in order to help with brand awareness, build loyalty, and provide reliable and helpful information.

Content 52

Content Strategy Social Media Newsletter 52

Associations Now

MARCH 27, 2019

The paper, ?Safe Both organizations agreed that the goal was not to create or act as a safety event reporting system but rather to bring together relevant data from multiple sources to inform strategies to address a high-priority safety issue,” the organizations said in the white paper [PDF].

Strategy 69

Strategy United States Proposal Analysis 69

Freestone

DECEMBER 12, 2023

This kind of content can come in all shapes and sizes ranging from re-broadcasts , webinar recordings, white papers, course materials, and more.  Upsell your product as a great online learning opportunity and utilize the fact that your consumers can purchase the information they want in real-time.

Learning Management System 84

Learning Management System LMS Revenue System 84

Smooth The Path

SEPTEMBER 26, 2019

Whether formal or informal, some of our members understand mentor to be one on one relationships in which the mentee gets mentored by a mentor. Member author book lists, blog lists, and link lists to member-written white papers and resources can all help members get the awareness they need.

Guidelines 79

Guidelines Newsletter Video Tips 79

Vanguard Tech

JUNE 27, 2013

However a more efficient strategy would be to do a little more intelligence gathering to find out more about whom your audience really is and where they get their information. User your database to pull information such as gender, age, geographic location, member renewal dates, time of purchases, meeting attendance etc.

Marketing 70

Marketing Newsletter Social Media Content 70

Jamie Notter

FEBRUARY 28, 2015

Sorry for the boring admin post here, but I just wanted to point out that there are TWO ways to get information from me and my company, Culture That Works. The first is by getting each one of my blog post by email (if you''re reading this in an email, then congratulations, you''ve done that already!).

Tips 70

Tips Resources 70

Association Subculture

AUGUST 22, 2016

During my time away from the Subculture, I embarked on an intensive search for new information and knowledge. Elizabeth Weaver Engel, MA, CAE from Spark and I just dropped a new white paper you can download for free called " The Association Role in the New Education Paradigm." I needed time to grow and to study.

Social Media 100

Social Media Education System Communications 100