Paola Antonelli has brought “interaction design,” which she defines as design that influences the rest of our lives and how we interact with objects, to New York City’s Museum of Modern Art.

But rather than using an approach people might expect, she goes against the grain: She uses video games and other mediums not traditionally considered to be art to illustrate the concept.

Embracing the unconventional, and more, in today’s Lunchtime Links:

Not quite art: Paola Antonelli, senior curator of MoMA’s of Department of Architecture and Design, uses technology such as video games and the metro card system to teach museum visitors about interaction design. She’s ruffled some feathers by integrating the likes of Tetris and Pac-Man into MoMA’s collection. But Antonelli’s goal is to show the how they were designed for a specific purpose and how users interact with them. She believes that on a larger scale, interaction design can essentially transform human lives. “[Design] is everything that is around us in our life,” Antonelli said in a recent TED talk. “Designers need to be mavericks, because the best way to design a successful object is to pretend that either it never existed or that people will be able to have a new behavior with it.” How can your association challenge preconceived norms, as Antonelli has?

Providing activity feedback: People get competitive when it comes to rankings. If they’re not No. 1, being at least near the top can be honorable, depending on the list. Could your association provide your members with activity feedback—information comparing their activity to other members’—as a way to help them make desirable changes in how they engage with you? That’s the provocative question posed by association leadership consultant and frequent speaker Jeffrey Cufaude. As Cufaude notes, activity feedback should be accompanied by tips for improvement. What activity feedback might be useful to give your members?

On the mobile front: According to a study by Experian, people spend a lot of quality time with their smartphones. The average smartphone owner will use the device at least an hour a day, engaging in different activities such as texting, talking, and social networking. However, the study found usage differs depending on the hardware: iPhone owners spend a lot more time using their phones than Android users. Find out more at All Things D.

What interesting reads have you found today? Let us know in your comments below.

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