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‘A’ is for automation: how a simple word can change your world.

YourMembership Blog

Association auto-renewal + advanced reporting automation enables engagement + retention. As associations become more and more data-driven, the need for automation and efficiency is even more critical. Industry News + Trends Membership Management

How Should You Measure Your Community's Engagement and Satisfaction?

Higher Logic

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction. The health of a community is dependent on the health of customers’ interactions and feedback. So we’re faced with two questions: what should we measure, and how? Logging into the community.

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The 2016 Super Forum Community Expert Panel: Highlights

Higher Logic

We were honored to host four renowned community thought leaders at this year’s Super Forum. It was a vibrant discussion that included data versus passion in community, engagement as it relates to retention, the state of community management, and influencing community behavior. Rachel Happe , Co-Founder and Principal of The Community Roundtable. Richard Millington , Founder of FeverBee.

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19 Free Nonprofit Webinars for December 2016

Wild Apricot Blog

The holidays are fast approaching, but that doesn't mean you can't squeeze in some time for some free nonprofit education! This month's webinars feature topics like self-care, events, volunteers, and 2017 planning. nonprofit Education free webinars

You Have More Content than You Realize


This is a guest post by Chris Scavo, Digital Marketing Strategist at Informz. This is the first in a series of posts with great advice about content marketing. Look out for the next posts in the series! ————-. Generating content can be an arduous task.  Not only does it need to effectively convey your key message, it must accomplish this efficiently and in a unique way. 

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Hot Association Jobs – December 1


Here are some of the most interesting jobs you can find via the  SocialFish job board !  We focus on jobs in  social media ,  marketing ,  communications ,  PR ,  advocacy ,  digital  and  technology. Policy Analyst  – The Fiscal Policy Center at Voices for Illinois Children seeks to hire a Policy Analyst to inform and shape public debates on tax and budget policy in Illinois. Hurry!

The Skills an Association CEO Needs

Associations Now

Association leaders from various backgrounds can succeed, but a new survey shows that there are some common experiences that can help. Team Jacob vs. Team Edward. Less filling vs. tastes great. Industry experience vs. association experience. Plainly, both have their virtues. But 20 percent came to the association world after leading in another sector. Share your experiences in the comments.

How This Membership Manager Saved 20 Hours a Week Using Software

Wild Apricot Blog

In this post, I’ll show you exactly how Frank, the membership manager of a sailing club, uses software to save him 20 hours worth of administrative tasks every week. membership-manager save-time 20-hours Frank

Association Brain Food Weekly: 12.2.16

Reid All About it

‘Tis the season for ASAE Tech exhibitor emails. If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Most of these exhibitors are blowing their one chance to deliver something of value to their target audience’s inbox. What do you think, will they agree?

How Much Does an Event App Cost?


If you’re considering creating a mobile app for your members, you’re not alone. There are roughly 2.2 million apps in the Google Play store and close to 2 million in the Apple App Store. Each of those apps cost quite a bit of money, although how much money ranges from several thousand dollars to several million. Association Conference Management Mobile Strategy Event App

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Want to know what Millennials really think about associations?


Join Jamie Notter on Tuesday, December 6   at 1:00 pm EST to find out!! is hosting a webinar where Jamie will chat with some association execs from the largest generation in the workplace to get some real insights about what they think about all the things we’ve been talking about. It’s not surprising that in the association space, we’re so fascinated by Millennials.

What Kevin Bacon Can Teach Us About Membership Engagement

Associations Now

Strong relationships are the key to engagement, whether with members or nonmember customers, according to a new report on global associations. To build connections, you don’t necessarily need the famously well-connected movie star, but you do need a few good multipliers. That’s because Bacon has an uncanny ability to serve as the center of the celebrity universe. based membership.

How Could Anyone Know My Association Better than Me? - Moery Company

The Moery Company

“We really don’t need anyone selling for us. No one knows our association like we do… How could you really speak on our behalf when you don’t work here?”. At The Moery Company, this is the most common objection we hear when in discussions on our sales and consulting services. “ No one knows our association like we do.” The fact of the matter is, it’s a fundamentally true statement.

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Preparing for Dues Renewal Season: 3 Reminders


For many associations, dues renewal season is right around the corner. And with that often comes stress, concern, panic, and a plethora of other emotions. But don’t let those get to you too much. Your members WILL renew. Just take a deep breath and consider these reminders: association management member retention membership management Small Staff Chatter

How to Create Your Association Technology Vendor Shortlist (by Cutting Through the Sales Speak)


Buying a car can be a frustrating process. Because too often, the salesperson and the buyer are speaking in different terms. The salesperson aims to figure out what the buyer wants to pay monthly, while the buyer is looking at the total price. It seems like they’re on the same page because they’re both talking about money. But they’re not.

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LMS, LCMS, Content Authoring: Exploring eLearning Tools

WBT Systems

Before getting started with using eLearning tools for your education or certification programs, it is important to know the difference between the different tools used to create, develop, and deliver eLearning content. Joe Ganci writes the Toolkit column for Learning Solutions Magazine , which reviews all the different tools available for creating eLearning content. PowerPoint Slide Presentations.

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3 Associations that Created Viral Videos

Associations Now

Associations are using funny videos as a way of communicating and building awareness around their campaigns. Follow their cue. Laughter. It’s just one of the best things, isn’t it? Cummings once said, “The most wasted of all days is one without laughter.” And Charles Dickens wrote in A Christmas Carol , “There is nothing in the world so irresistibly contagious as laughter and good humor.”

Just When We Need to Be More Strategic Association Leaders Culture and Technology Conspires to Make It Harder

Smooth The Path

Related: The post Just When We Need to Be More Strategic Association Leaders Culture and Technology Conspires to Make It Harder appeared first on Smooth The Path. Association Leadership association leader association leadership busy experience less time risk staff time strategic decisions strategic planning strategic work time time consuming

5 Signs It Might Be Time to Invest in an AMS


So you know you’re abnormally busy, and you know there’s technology out there designed to help you, but you keep putting off the idea of an association management system for one reason or another - time (or lack thereof), budget (or lack thereof), your board’s approval (or lack thereof), etc.

Association Labs – Episode 64: The Best Time to Reach Member Prospects - Moery Company

The Moery Company

So, when is the best time to pick up the phone and starting dialing up those sales calls? Host JP Moery recently held a fantastic staff meeting, which focused on effective outreach to prospects. He shares 4 main points, which can serve as a guide in strategizing your approach to prospect engagement. Listen in. So, when is the best time to pick up the phone and starting dialing up those sales calls?

Holidays Kicked Off Early at the 2016 Informz User Conference


The holiday season kicked off early for us at Informz. On November 15 – 17, over 200 Informz clients and experts gathered in Arlington, Virginia for the 2016Informz User Conference – AKA the Informz Superfan Summit. The Summit is a time when all things digital marketing for associations and non-profits are discussed. huge thank you for their support. Can you guess this phrase? Solution Center.

Report Highlights Internet of Things Security, Privacy Issues

Associations Now

Last week, the Broadband Internet Technical Advisory Group released a report with Internet of Things security and privacy recommendations. Unapproved access or control. Unauthorized monitoring or surveillance. Device or system failures. BITAG’s recommendations include adherence to the best practice for both software and security and cryptography in IoT devices.

The Hidden Problems in Membership Marketing That Are Stopping You

Smooth The Path

If your member marketing is not woking there is a problem with one or more of these things: The channel – the method used to get the message to members and potential members. This includes emails, social media, direct mail and more. It also includes frequency. Are members seeing the message and are they seeing it enough to remember and act on it? One or both are not connecting with members.

Gearing Up for 2017 at Your Association


We’re essentially a month away from 2017 - can you believe it?! We sure can’t! Where did 2016 even go? As the year is winding down, it’s time to start looking at the year ahead. Is your association ready for 2017?

Tips for Success in December - Moery Company

The Moery Company

This time of the year leaves many leaders in a quandary.  Celebrate, reflect, reward, close deals, finish projects, develop your budget.  There is so much “noise” during this season, leaders need to provide clear and simple guidance. #3 Don’t overbook yourself.  Many of us attempt to execute too much.  Get out of their way!  It’s a great time to set an example. photo credit:

Email Benchmark: Results by Email Frequency


Email Frequency. This is a topic that hits home with many email marketers. What is the ideal email frequency? Am I sending too much or not enough email? How do I find the right balance of providing emails to engage and inform my audience without overwhelming or annoying them? 72% of email subscribers were sent 1-5 emails per month while 16% were sent 6-10. Does frequency vary throughout the year?

Report: The Shifting Nature of How Millennials Perceive Causes

Associations Now

Thinking Politically One interesting element of the to-be-released 2016 Millennial Impact Report, highlighted by the retrospective, that may offer some insight into the recent election: In research conducted prior to the election, Achieve found that more millennials said they were mostly conservative-leaning—a major contrast compared to other studies of its kind. Curious to learn more?

Peek Behind the Scenes of One Innovative Annual Conference for New Ideas to Use at Your Annual Conference

Smooth The Path

Your annual conference is even more important than you think! For many new members the annual conference is the first time they get to interact with the association and the community in a meaningful way. If they have a good experience at this first conference they are more likely to become more engaged with the whole association. They don’t know anyone but, it seems like everyone else does.

4 Generational Myths Every Association Professional Should Stop Believing


The “generation gap” is a buzzword you’ve likely heard and read a lot about. You know there are four generations functioning within the workforce, and you know you need to engage each generation differently, but have you ever stopped to consider that some of the information you’ve consumed (or assumed ) might be wrong?

How to Be a Membership Rockstar


What makes someone a strong membership professional? That’s a tough question to answer because the role can look different depending on your association. So we came up with 5 ways for anyone to become a membership rockstar - regardless of your industry, staff size, or budget

4 ways to use automated emails to strengthen your membership retention activities 

Optimist Consulting

Email plays such a large part in our lives that it’s no surprise this extends to the marketing activities of membership bodies too. According to  MemberWise’s Harnessing the Web report  (2016), 65% of membership organisations and associations now use email automation as a key digital activity. Send ‘temperature check’ emails to try and understand how members are feeling.

Association Campaign Gets Mainers to Talk Tourism

Associations Now

A new video campaign from the Maine Tourism Association aims to show how the tourism industry benefits the state’s entire economy. Telling personal stories is an effective communications tool, but the Maine Tourism Association is trying a new take on the tactic by talking with people not usually affiliated with its industry. But the campaign is also meant to support MTA’s advocacy efforts.

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Tell True Stories About Your Members

Eric Lanke

I've been doing site visits for as long as I've been in association management--23 years at last count. If you're not familiar with the term, a site visit is when you visit a destination and/or conference site to help determine if you would like to book a conference in said destination and/or conference site. just completed another one, and I was asked a question I'm often asked on these trips.

November Update: Major Software and Mobile App Updates

Wild Apricot Blog

I’m happy to announce that our next major version of Wild Apricot has been scheduled to launch in December. Plus, we will be releasing an update to our mobile app, featuring support for Square, the mobile credit card processing solution. newsletter november-update