article thumbnail

How to Drive Traffic to Your Community Using Social Media

Higher Logic

Get the best part of your community in front of members on their favorite social media channels, and bring them back to your online community with valuable, relevant content. Chances are if it is a popular topic in your community, it will also be engaging on your social media pages as well.

article thumbnail

How to Use Social Media to Cultivate Donor Relationships

Achieve

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Facebook (and Social Media in General) Shifted Fundraising Strategies

Associations Now

But while social media keeps small nonprofits in the game, larger ones still have an advantage. That’s the key point underlined in “Success in an Online Giving Day: The Role of Social Media in Fundraising,” an academic paper recently published in ? Nonprofit and Voluntary Sector Quarterly [paywall].

article thumbnail

Why Some CEOs Still Struggle With Social Media

Associations Now

At this point, social media is old hat, but many leaders find it challenging to capture the right tone online. And while other major tech CEOs also have big social media presences , few of them use Twitter quite like Musk, who combines business with pleasure as most tweeters tend to do. Even the big names!) Maybe not.

article thumbnail

Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

skip to main | skip to sidebar. A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. A Recipe for Social Media ROI.

article thumbnail

An Adept Lesson in Crisis Communications on Social Media

Associations Now

After a major bug left users of the Firefox browser without their add-ons over the weekend, the social media accounts of its parent company, Mozilla, kicked into gear. Mozilla is a big organization and has a lot of areas to cover institutionally, and it’s in a tough field where its main competitors are now working together.

article thumbnail

Should Volunteers Groups Have Separate Social Media Accounts?

Associations Now

The premise of the discussion: Social media is generally thought of as the domain of the association, so what happens when its volunteer groups say they’d like to set up a Twitter account with the association and group name? Associations can draw inspiration for advice to give members from rules they have about employee social media.