Data Bites Newsletter
Association Analytics
FEBRUARY 1, 2024
The association industry's go-to source for cutting-edge insights and education about data and analytics.
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Association Analytics
FEBRUARY 1, 2024
The association industry's go-to source for cutting-edge insights and education about data and analytics.
Wild Apricot
JUNE 30, 2023
Read on for creative HOA newsletter ideas for building an engaging message that bears your community in mind.
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Wild Apricot
JANUARY 3, 2018
Here's a full look at the pros and cons of publishing a nonprofit newsletter versus a blogs to help you figure out the best content marketing strategy for your nonprofit.
Association Adviser
MARCH 21, 2022
Amongst the various ways you communicate with your members, newsletters perhaps play one of the more critical roles in the vitality of your association. It requires a lot of work to plan, develop, and release these newsletters so you can keep your members informed on vital news. But, what do you do if your members […].
Associations Now
FEBRUARY 8, 2023
Associations often rely on newsletters to share news with their members, but how do you know if they’re effective? One communication expert discusses ways to retool your newsletter to better engage readers. Newsletters are often an integral part of an association’s communication toolbelt. percent open rate and 1.7
MemberClicks
NOVEMBER 16, 2021
As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. 10 Membership Newsletter Best Practices. Promoting upcoming events.
Elevating Engagement
SEPTEMBER 6, 2023
I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?
Multiview
FEBRUARY 2, 2022
Your email newsletter is one of the best channels for developing stronger relationships with your members, but when was the last time you updated it? Like anything in marketing, email trends and tactics that were top tier last year may be outdated, uninspiring, or unengaging in 2022.
AMR Management Services
SEPTEMBER 21, 2023
You promote the event at the bottom of your email newsletter a few times, but when the event day comes, your attendees numbers are minimal. Picture this: your association is gearing up to host a conference on industry insights.
Multiview
SEPTEMBER 15, 2022
Your association newsletter is one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. That said, is your newsletter staying top of mind to your readership?
HighRoad Solution
JULY 23, 2020
As an association marketer, you likely have an e-newsletter that you send out to your members on a regular basis. This newsletter contains valuable information about upcoming events, opportunities for personal and professional development, and news in your industry.
Multiview
OCTOBER 13, 2022
If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.
Association Briefings
OCTOBER 21, 2020
Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. But AI has also started to penetrate deeper into smaller marketing departments, helping brands enhance the customer buying journey. Handcuffed! If Not AI, then What?
Multiview
SEPTEMBER 22, 2022
Just as important as newsletter content and design , is the audience on the receiving end. Building a subscriber list is the best way to build a relationship with your prospective members and maintain it with current members.
WBT Systems
FEBRUARY 27, 2018
But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.
MultiBriefs
APRIL 4, 2024
{summary} Associations need a successful marketing strategy in order to thrive. Between ever-evolving social media strategies , to incorporating AI and VR into advertising campaigns , knowing how to market your association can seem overwhelming. Read on for more in-depth ways to market towards these demographics.
Associations Now
APRIL 26, 2019
Trying to reach your audience with an email newsletter? Consider these tips for newsletter success. Whether you’re starting a newsletter or refreshing on an email product you’ve already built, a lot has to go right before you hit “send.” You need the right tools, the right processes, and the right people behind you.
Eric Lanke
DECEMBER 17, 2018
I've been thinking this week about metrics for the marketing and communications function of my organization. Specifically, what's the best way to measure the contribution of our marketing efforts in the achievement of our program goals? In order to help achieve those goals, we engage in a variety of different marketing activities.
Freestone
MARCH 4, 2024
It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.
Wild Apricot
MAY 1, 2019
This month's newsletter covers the best free webinars on the internet, how to get an SSL certificate for free, and 3 new event registration hacks.
Wild Apricot
MAY 9, 2011
It's spring cleaning season - a good time to review and refresh your e-newsletter. Here are some tips to get you started.( read more ).
Association Analytics
JUNE 16, 2023
You can’t scroll your social feed, glance at an industry newsletter, or sit through a national news broadcast without hearing about AI. The fact is, AI has b.
Robert Skrob
SEPTEMBER 6, 2021
How do you write an email newsletter that generates engagement, gets subscribers excited again about the value you deliver and improves retention? Unfortunately, most subscription businesses default to “me, me, me” speak in their attempts at email newsletters. They write about their products and what they deliver.
Association Success
JULY 16, 2020
Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. We also detail how you can use rasa.io
Reid All About it
FEBRUARY 9, 2024
The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.
Reid All About it
APRIL 12, 2024
SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.
Associations Now
AUGUST 10, 2018
What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? WSJ is taking steps to innovate how audiences interact with newsletters, starting with whittling them down.
Multiview
AUGUST 1, 2019
Abstract: Email newsletters remain a vital communications vehicle for association engagement and marketing. Can the promise of artificial intelligence provide… The post Whitepaper: Is AI Right for Your Association’s Newsletter? appeared first on MultiView.
Higher Logic
MAY 19, 2016
Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.
ISAE
SEPTEMBER 7, 2023
Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. Sending out an email newsletter is another great way to encourage engagement.
Associations Now
SEPTEMBER 25, 2018
Email may drive your organization’s marketing, but when was the last time you thought about how you use it? But as Marketing Land noted last month , that email drew $13 million in sales for DEC, one of the computer industry’s first large companies. Research the market. It might be time for some smart adjustments.
Higher Logic
DECEMBER 7, 2021
Follow these tips to optimize your emails, from newsletters to automated campaigns, for best results. The post 10 Ways to Make Your Members Happy to Get Your Emails appeared first on Higher Logic. Want to send emails that will resonate with your audience?
Spark Consulting
AUGUST 7, 2014
I had the opportunity to present Membership Marketing on a Shoestring Budget for the National Association of Home Builders’ Association Leadership Institute earlier this week. As usual, when I deliver this session, I solicit great inexpensive marketing ideas from the participants as well. marketing presentations NAHB'
Reid All About it
JANUARY 29, 2021
Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. But we can also use third party data—information put out by governments, public organizations and companies and made available to the public—to enhance our knowledge of our market, and our constituency.
NXUnite
MARCH 18, 2024
When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. For example, send an email newsletter about the importance of major gifts to the group that prefers to receive messages this way. Donor stewardship allows you to do both!
WBT Systems
AUGUST 29, 2017
Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. Add them to your course catalog.
MultiBriefs
JUNE 29, 2023
{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy.
GrowthZone
MAY 21, 2018
Engage your members and prospects with dozens of motivational quotes that can be used in blog articles, newsletters, and across social media. Newsletters. The post #MondayMotivation Quotes for Association Marketing appeared first on GrowthZone. They’re perfect for: Social media posts (think #MondayMotivation).
Multiview
MAY 12, 2022
Email marketing has long been the preferred marketing channel for organizations but when Apple introduced Mail Privacy Protection (MPP) almost a year ago, it caused many marketers to question its future effectiveness. Since going into effect on September 20, 2021, email marketing has not come to and end.
Smooth The Path
DECEMBER 4, 2018
E-Newsletter. Related: Radically alter the focus of your association’s marketing. The post Association Marketing: They Said/We Said appeared first on Smooth The Path. But when associations talk about the value of the membership they tend to list benefits: Journal. Conference. Certification. Chapter Events.
Wild Apricot
JANUARY 2, 2020
In the December newsletter you'll learn about the updated navigation menu, find extra support for using the new email editor and info on the upcoming webinar about marketing.
Reid All About it
JUNE 30, 2023
Host: Nexus Marketing Agency Speakers: Mackenzie Burckbuchler, Partnership Success Specialist at Double the Donation Jessica King, Business Lead at Getting Attention Patrick Larkin, Nonprofit & Business Consultant at CSR – Consulting. Hear about newsletter best practices to increase engagement and curate outside content.
Thanks For Playing
OCTOBER 16, 2012
I'm presenting on the topic above at the Events By Design Small Staff Association workshop today, and while it's too late to join us, I thought I could share my best membership marketing tips for small staff associations (aka "the handout") with everyone. Track who’s paid and who hasn’t paid. Proof read all written communications.
Higher Logic
DECEMBER 7, 2021
Follow these tips to optimize your emails, from newsletters to automated campaigns, for best results. The post 10 Ways to Make Your Members Happy to Get Your Emails appeared first on Higher Logic. Want to send emails that will resonate with your audience?
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