Association Success

AUGUST 17, 2020

Our panelists include Anthony Shop , the co-founder and chief strategy officer of Social Driver, a digital services firm that helps companies and nonprofits establish winning strategies with social media, websites, content and advertising; Stefanie Reeves , the executive director at the Maryland Psychological Association; and Jennifer Mackinday , a (..)

Maryland 80

Maryland Social Media Strategy Team 80

Potomac Core

MAY 24, 2017

Associations who seek to grow or expand revenues need to be more than just another association. Having this connectivity is the critical ingredient to making your association durable and more able to grow revenue. If your association wants to grow revenues then it must shift its focus to an industry or profession perspective.

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Case Study Virginia Revenue Survey 119

Reid All About it

MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Chapter sponsorships. Virtual event sponsors and exhibitors. 1 CAE credit.

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Puerto Rico Montana Revenue Strategy 370

Associations Now

JULY 10, 2019

For example, three major West Coast states (Arizona, California, and Washington) most commonly focus on youth character development, while key mid-Atlantic states (Maryland and Virginia) are mostly driven by economic development.

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Report Arkansas New York City New Mexico 80

Reid All About it

MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. Stefanie Reeves, FASAE, CAE, Executive Director of the Maryland Psychological Association. Learn how associations are using contextual engagement to improve member engagement and drive revenue. Innovation method. It means “jumping out of the system.”

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Nashville LMS North Carolina Recruiting 370

WBT Systems

JULY 31, 2018

A job board will attract millennials—and revenue too thanks to the employers who post positions. It’s a win-win for both,” said Charlene Templeton , assistant dean of continuing education at Anne Arundel Community College in Arnold, Maryland. They’ve built content partnerships with recruiters and PR agencies.

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millennials Resources North Carolina Certificate 150

Spark Consulting

NOVEMBER 18, 2014

How do I balance mission/big vision and the practical things we need to do to keep the doors open (like make sure we have a positive revenue flow)? A positive revenue flow is a means to that end, but it is not the end in itself, which is one of the things that ostensibly distinguishes us from the for-profit sector.

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Committee Case Study Maryland Revenue 150

Reid All About it

APRIL 19, 2013

When she examined one association’s programs, she discovered that social media was helping them create value and revenue, yet the exec said just the opposite. Tom Hood, CEO of the Maryland Association of CPAs does. Why the disconnect? Knee-jerk reaction syndrome? Digital Marketing for Business (#dmfb). See if you’re one of them.

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Boston Raleigh Maryland Content 150

Reid All About it

APRIL 24, 2020

Your non-dues revenue doesn’t have to suffer when you move to virtual. Smart surveys can turn your communications strategy into a fine-tuned, sophisticated engine of revenue. Virtual events can be an opportunity to generate revenue, at a lower cost. Stefanie Reeves, Executive Director at Maryland Psychological Association.

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North Carolina Survey Strategy Conference 243

Reid All About it

OCTOBER 21, 2016

Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Location: Maryland Psychological Association, Columbia, MD. 1 CAE credit. More info/register. Host: Association Networking Group. Presenter: Ray van Hilst, Director of Client Results, Yoko Co Interactive Marketing.

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Survey Louisville DC Maryland 150

AssociationChat

MAY 18, 2020

In my first association job (working for the Parenteral Drug Association in Bethesda, Maryland), I was responsible for member engagement and helping to form new chapters. Even before I’d really been anywhere much. Travel meant “success” – whatever that was. As part of the job, I traveled to visit existing chapters and meet with their leaders.

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Missouri Maryland Social Media Project 126

Reid All About it

MARCH 5, 2021

Your association shifted from live to online events last year and you struggled to secure sponsorship revenue. Stefanie Reeves, FASAE, CAE, Executive Director of the Maryland Psychological Association. Host: Meeting Sites Pro. Thu 3/11 at 12 p.m. What to Offer Your Corporate Sponsors. The uncertainty does not make it easier.

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North Carolina Certificate Strategy Case Study 370

Associations Now

FEBRUARY 17, 2015

If the Internal Revenue Service is considering revoking a nonprofit organization’s tax-exempt status, the nonprofit should at least get advance warning, according to a new Senate bill. Two senators are pushing for legislation that would require the IRS to notify nonprofits if they are in danger of losing their tax-exempt status.

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Maryland United States Revenue Resources 40

Associations Now

FEBRUARY 22, 2017

“In working with boards and membership there are emotions, opinions, and ideas that could either work or fall flat on their face,” says Amy Hager, who was BBAV’s executive director until she recently transitioned to executive director of the Landscape Contractors Association of DC, Maryland, and Virginia.

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Team Virginia Analysis Maryland 83

Reid All About it

MAY 29, 2020

Presenters: Stefanie Reeves, Executive Director, Maryland Psychological Association. In cases of cancelled/postponed events, associations are struggling to find ways to save sponsorship revenue. 1 CAE credit. More info/register. Organizer: ASAE Government Relations and Advocacy Professionals Advisory Council. More info/register.

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San Diego Strategy North Carolina Conference 259

Associations Now

JULY 17, 2014

According to a report earlier this year, casino revenue in the city has declined by 50 percent since 2006, the same year Pennsylvania opened its first casinos. And since then, Maryland and New York have expanded in-state gambling operations. To push that message, AGA is going all-in with its “ Get to Know Gaming ” campaign.

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New Jersey Industry Pennsylvania Maryland 40

High Context

DECEMBER 3, 2009

Revenue Examples. Many thanks to the folks at the following organizations: Air Conditioning Contractors of America ; American Institute of Physics ; Maryland Chamber of Commerce ; and HopeWell Cancer Support. You can view the videos below or go to read the article and see them there as well. Market Needs and Marketing Examples.

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Strategy Maryland America Video 40

Associations Now

AUGUST 4, 2015

But perhaps the saddest bit of news of this nature was last week’s announcement that the American Journalism Review , which survived for 38 long years mostly with the backing of the University of Maryland, would close up shop. It started as an independent print publication, only to get picked up by the University of Maryland in 1987.

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Content Strategy Maryland Newsletter 40

Reid All About it

FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. Non-dues revenue. Presenters: Chad Faison, Executive Director, American Council of Engineering Companies of Maryland. CAE credits. More info/register.

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Revenue Analysis Strategy Technology 40

AssociationChat

MAY 20, 2020

In my first association job (working for the Parenteral Drug Association in Bethesda, Maryland), I was responsible for member engagement and helping to form new chapters. Even before I’d really been anywhere much. Travel meant “success” – whatever that was. As part of the job, I traveled to visit existing chapters and meet with their leaders.

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Missouri Maryland Social Media Project 59

Reid All About it

JUNE 24, 2022

Presenter: Thomas Reynolds, Director of Education Services, Maryland Municipal League. Learn how to align the goals of your board, executive director, membership manager and your members to create a robust membership program that serves members and brings revenue to your association. 1 CAE credit. More info/register. Host: Grype.

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Video Revenue Strategy Technology 39

Associations Now

MARCH 28, 2013

Two of the most beloved TV shows of the 1960s are giving the Internal Revenue Service (IRS) major headaches this week—and could be the latest front in a long crackdown on conference spending.

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Video Maryland Cost Committee 40

CMA Solutions

JUNE 16, 2022

We helped the International Card Manufacturers Association (ICMA) rework several web pages to improve navigation, optimization and visibility of ICMA’s revenue-generating programs. When the Village Development Group asked us to help promote their Maryland properties, we employed a content and SEO campaign.

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Strategy Press Release New Jersey Illinois 52

Reid All About it

APRIL 17, 2020

While associations are included in some of the CARES Act’s programs, trade and professional associations experiencing severe revenue losses during the current pandemic were excluded from the popular and beneficial Paycheck Protection Program. – Virtual Coffee Talk: Uncovering New Sources of Revenue. Finding New Revenue Streams.

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North Carolina Montana Revenue Content 44

Membership Marketing

DECEMBER 13, 2010

For those readers located in the Baltimore/Washington metropolitan area, I wanted to invite you to attend an interactive session that I am leading for the Maryland Society of Association Executives discussing the results from our Membership Marketing Benchmarking Report. Non-Dues Revenue. (1). The meeting is on Wednesday, January 12th.

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Marketing Baltimore Maryland Price 40

Associations Now

DECEMBER 22, 2015

Because of that, when I go to ASAE events—such as last week’s Technology Conference in National Harbor, Maryland—I generally make a point of hitting the app-finding sessions by Beth Ziesenis , who has become the maven of all things apps in the association space. She’s nerdy in a completely different way from me.

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Tools Maryland Products Technology 40

Reid All About it

OCTOBER 26, 2018

An Association Advisor interview with Tamela Blalock, CAE , reveals her superpowers: member development and revenue generation. A micro-networking event for young professionals in the association industry to meet with Stefanie Reeves, MA, CAE, who serves as Executive Director of the Maryland Psychological Association.

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DC Washington Chicago LMS 34

AssociationChat

JUNE 28, 2020

The monthlong shutdown will cause lost revenues conservatively estimated at $100 million. I hope it will show seasonality, but it’s hard to know,” Stuart Weston, a postdoctoral fellow at the University of Maryland School of Medicine, where the virus is being actively studied, explained to the magazine.

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United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

The monthlong shutdown will cause lost revenues conservatively estimated at $100 million. I hope it will show seasonality, but it’s hard to know,” Stuart Weston, a postdoctoral fellow at the University of Maryland School of Medicine, where the virus is being actively studied, explained to the magazine.

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United States New York Conference Seattle 52