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Reviving the Press Release

Wild Apricot

Maybe it's time to revive the press release to help you drive traffic, increase member engagement, and boost search engine rankings.

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Writing a Press Release for Associations

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Stick to one topic.

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How (and why) to Write an Association Press Release

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Key Components of a Press Release: Letterhead (identify that it’s from your organization). Post the release on your website.

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Higher Logic Acquires Kavi: Powerful Collaboration for Thriving Communities

Higher Logic

Last month we announced our acquisition of Socious, bringing the best minds in member engagement together to lead in product innovation and the community industry. Now we can’t wait to introduce the newest member of the Higher Logic community family: we have acquired Kavi, an online collaboration software company.

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Higher Logic Acquires Socious: Building Better Communities Together

Higher Logic

Read more about the acquisition in our press release. Our combined organizations contribute to the evolution in member engagement software and will lead the industry moving forward. In other words, the best minds in member engagement are now under one roof to deliver products and features that will lead the industry.

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Driving Engagement Through Thought Leadership

GrowthZone

Part 4 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Tactic #4: Driving Engagement Through Thought Leadership. Thought leadership is a powerful way to help you drive member engagement and attract new prospects, allowing you to achieve your mission.

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6 Ways To Engage Association Members

CMA Solutions

At CMA, we specialize in association management, membership outreach and member engagement. Our association management clients want more members, more attendance at their events and more purchases when it comes to their educational products. Member engagement makes all of it happen.