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Principled Innovation

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Five reasons why membership is killing association business models: Part I

Principled Innovation

As a result, most associations tend to offer only “pay-to-play” membership relationships, even though current and future stakeholders often have free or low-cost access to a variety of “good enough” and superior alternatives for building networks, retrieving information and pursuing learning. In the meantime, sign up today for P.I.’s

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Associations Unorthodox Shift #2: Crowdsource strategy

Principled Innovation

The crowdsourcing of strategy can help associations shift the energy of preparing for the future away from the status quo beliefs of the organizational core and toward the “status go” orientation of stakeholder networks operating at the edge. S SERIOUS QUESTIONS ELECTRONIC NEWSLETTER!

Strategy 100
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Five reasons why membership is killing association business models: Part III

Principled Innovation

Associations must do more to honor their stakeholders’ expectations– When they were the only credible source of professional or industry information, networking and learning for their stakeholders, associations could determine the degree and pace of new value creation based solely on organizational needs.

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Associations Unorthodox #5: Collaborate everywhere

Principled Innovation

S SERIOUS QUESTIONS ELECTRONIC NEWSLETTER! Additional Thoughts. An underlying theme running through Associations Unorthodox is the imperative for associations to break down decades worth of self-imposed barriers to innovation. +How PLEASE DOWNLOAD JEFF’S NEW E-BOOK, ASSOCIATIONS UNORTHODOX, AND SIGN UP FOR P.I.’S

Chicago 100
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Associations Unorthodox Shift #4: Go all in on digital

Principled Innovation

The digital delivery of new value, in the form of deep stakeholder support and solutions to their 21st century problems, will challenge associations to enrich their offerings by opening and integrating proprietary knowledge stocks with existing knowledge flows from across and beyond their stakeholder networks.

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Associations Unorthodox Shift #1: De-emphasize membership

Principled Innovation

For example, the enormous popularity and global reach of public social networks has altered forever the fundamental human experience of associating, making it simple and mobile, ubiquitous and inexpensive. s Serious Questions electronic newsletter!

Revenue 100
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Serious Questions: What will it take for your association’s stakeholders to thrive?

Principled Innovation

Serious Questions newsletter. Each issue of the newsletter presents a serious question on which I offer my thoughts for newsletter subscribers. Blog once the current month’s issue of the newsletter is released. Serious Questions newsletter, please subscribe today. Serious Questions newsletter.