newsletters Process Related Topics 
Aaron Wolowiec
DECEMBER 16, 2014
Almost 90 percent of associations include an e-mail newsletter in their digital marketing portfolio, but only 41 percent use an e-mail preference center. For example, e-mail newsletters and campaigns should be consistent with branding (the look and feel of the association). The same goes with blogs.
Aaron Wolowiec
NOVEMBER 4, 2014
The new normal” is shifting to a process whereby a cross section of the association’s membership comes together as a conference task force or education committee and: Brainstorms what topics the members should be hearing at XYZ meeting (based upon the anticipated audience and conference goals/objectives). visuals, handouts, activities).
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Aaron Wolowiec
FEBRUARY 24, 2015
“A good referral program is easy to understand, lets the member know what kind of people to refer, is worth the member’s time and makes the referral process quick and easy to complete.”. Touchpoints are all the ways in which you engage members, from telephone interactions to email newsletters to social media.
Aaron Wolowiec
MAY 2, 2012
Interestingly enough, collaboration is defined as the act or process of collaborating , as well as the product resulting from collaboration. This annual recognition continues to spotlight and reward collaboration both as a process and as product. But that’s an aside.
Aaron Wolowiec
FEBRUARY 11, 2014
There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter. Have formal, documented product development and pricing processes that cover their technology-enabled and technology-enhanced learning. Have a formal, documented strategy for their use of technology for learning.
Aaron Wolowiec
NOVEMBER 27, 2012
Opportunity to videotape his/her sessions for resale (this is a subject of its own and requires some processes to work well). More and more, speakers are being asked to participate in additional activities beyond the presentation itself. Receiving referrals for other speaking opportunities (assuming good service).
Aaron Wolowiec
MAY 3, 2016
How will we ensure key stakeholders become a part of the process (e.g., What is our preferred process/procedure and frequency for check-ins/progress reporting? blogs, newsletters, websites, magazines). taskforce)? How will we promote/celebrate key milestones? Secret 2: Slow down to lead. podcasts, webinars); and.
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