Leading Association and Aggregage are proud to bring to you Assocation Universe, the engaging site and newsletter specifically for association executives. We aggregate and auto-curate content from over 40 of the association industry’s key thought leaders including Andy Freed, Jeff De Cagna, Shawn Rossi, Stefanie Reeves, JP Morey, Rich Church and many others. These writers focus on the issues important to association executives including management, marketing, membership, events, development, programs, technology, innovation and much, much more. Using the Aggregage technology, Association Universe collects and organizes that content into topics and finds the best posts and articles using social signals.

 

The goals of the site are:

 

Collect High Quality Content - The goal of a content community is to provide a high quality destination that highlights the most recent and best content as defined by the community.

 

Provide an Easy to Navigate Site - End users most often are people who are not regular readers of the blogs and other sources. They come to the content community to find information on particular topics of interest to them. This links them across to the sources themselves.

 

Be A Jump Off Point - To be clear all content communities are only jump off points to the sources of the content.

 

Help Surface Content that Might Not be Found - It's often hard to find and understand blog content that's spread across sites. Most users are not regular subscribers to these blogs and other content sources.

 

This site is a collaborative effort that was started by Tony Karrer and Leading Association.  

 

We always welcome questions, thoughts, ideas! Please contact: Tony Karrer via email at: akarrer@techempower.com.