The Big Picture

JANUARY 18, 2007

« New International Survey on New Media Practices Uncovers Disparity in PR | Main. Most overused phrases in press releases. Factiva Insight has issued a new report listing the most overused used phrases in press releases for 2006 for the US, the UK and globally. Social Media. Reblog (0).

Press Release 100

Press Release Mississippi Class Analysis 100

Virtual

SEPTEMBER 26, 2013

Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. For professional associations, this means your story doesn’t have to target the New York Times print edition in order to be press release-ready. 4. Plan ahead with your social strategy.

Press Release 100

Press Release Marketing Social Media New York 100

Associations Now

JULY 10, 2014

Years into the social media revolution, many associations are still forsaking strategy in their social communications, according to a new report. The result: Four in 10 don’t know whether social media is helping them meet their business goals. That number suggests a lack of strategy.

Social Media 40

Social Media Press Release Report Survey 40

Association Success

OCTOBER 7, 2020

If you want people to consistently, frequently engage with your organization, content should be an essential part of your strategy. . Here are three ways your content strategy can build brand habits that stick. . Reliable strategies include: Publishing hard data, such as survey results or relevant industry statistics .

Content 78

Content Press Release Newsletter Social Media 78

MemberClicks

DECEMBER 14, 2023

This will outline what you need from your job board and marketing strategy to make progress on the metrics for success you’ve identified. Use this information to strategically develop your job board website template, plan, design, and marketing strategy to better appeal to your target audience.

Revenue 52

Revenue How To Software Press Release 52

Association Success

SEPTEMBER 16, 2020

Incorporating data-driven posts, evergreen advice and context about your organization into your editorial calendar can help shore up your content strategy. Strategies for dealing with ongoing challenges . Marketing and advertising strategies. You’ve probably got content — and lots of it — on your website and social media pages.

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Content Case Study Press Release Survey 78

Ngage Management

AUGUST 16, 2021

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue. Without proper publicity, an association simply cannot grow.

Marketing 52

Marketing Michigan Social Media Press Release 52

MemberClicks

JANUARY 8, 2024

These might include email, social media, event apps, websites, press releases, and signage. Be sure to share pictures, videos, social media screenshots, prize winners, etc. Communication Channels and Tools : Through what channels will you be speaking to your attendees?

Communications 52

Communications Press Release Social Media Tools 52

Associations Now

OCTOBER 23, 2019

“The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy? Other Links of Note.

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Press Release millennials Social Media Team 63

Virtual

OCTOBER 16, 2015

First, creating a “focusing event” is a great strategy for an organization. Finally, we’ve really seen the power of social media. Instead of just cranking out more press releases or tweets, maybe you need to make a Day of it. We’ve learned a few things along the way. million impressions on Twitter this year.

Massachusetts 100

Massachusetts Press Release Social Media Team 100

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. Here are some “quick hits” to implement as you make sharing part of your online strategy. Sharing Is Huge.

Strategy 70

Strategy Press Release Social Media Content 70

.orgSource

JANUARY 9, 2023

They are wise stewards of our resources and visionaries who identify strategies for future growth. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets. How would you describe your board’s performance? a thorn in the side?

Handbook 88

Handbook Press Release Newsletter System 88

GrowthZone

APRIL 3, 2020

Links to press releases. Media Statements (video or text). Either commit to a long-term update strategy or unpublish the page. Depending on the situation, various elements and links serve a valuable role: Links to your social media channels. Key, relevant local, state, federal government offices.

Communications 127

Communications FAQ Press Release Directory 127

Associations Now

DECEMBER 8, 2015

Its strategy includes creating advocacy programs focused on higher-education partnerships and building a massive public relations campaign to strengthen “the fraternity brand.” In its press release, NIC emphasized the goal of the organization’s reforms is to “instill trust and confidence in fraternities.”

Strategy 40

Strategy Press Release Social Media New York 40

Arc 3 Communications

AUGUST 6, 2021

It combines strategies for government relations, communications, issues management and corporate citizenship. Government and public advocacy are key aspects to a successful public affairs strategy. In public relations you may use some of the following strategies: Drafting Press Releases. Launching PR campaigns.

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Press Release Analysis Strategy Social Media 52

Associations Now

OCTOBER 4, 2016

Relationships, storytelling, and third-party validators mark associations with effective advocacy programs, according to a new study from communication, engagement, and business strategy firm APCO Worldwide. The third-party validators the study refers to include association members and their employees and customers.

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Press Release DC Newsletter Washington 106

CMA Solutions

NOVEMBER 17, 2022

Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Want more eyeballs on your blog and press release? Want those social media posts to pop? Shopping is another activity that will continue to grow on social media. What’s not to like?

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Marketing How To Social Media Video 52

Higher Logic

JUNE 30, 2016

How would you adjust a traditional press release approach to be more effective and impactful? How can these strategies for writing brevity be used to improve your writing for social media? Social media is the epicenter of impatience. Write it directly in the voice of the executive.

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Social Media Press Release Newsletter Communications 136

YourMembership

SEPTEMBER 13, 2012

September 13th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Social media gurus proclaim that avoiding social media will not stop the negativity, it will just ensure that it takes you longer to hear about it. Your secrets, strategies, and covert news will get out.

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Social Media Press Release Software Price 150

Associations Now

NOVEMBER 20, 2019

Here’s what made his strategy work so well. A few strategies that worked for him: Give your strategy a name. In 2013, he put his strategy out there with a series of press events that defined his mode of operation: T-Mobile, then the smallest of the four major carriers, would become the “Un-carrier.”

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Press Release Price Social Media Strategy 56

Disciple Media

JANUARY 10, 2024

Enable your community to connect: Disciple has incorporated the best bits of social media that allow your people to build friendships and connections, and cut the ads, algorithms and spam. Outline the app’s features, decide on the monetization strategy, and consider the necessary resources.

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Revenue Content Social Media FAQ 36

Achieve

JUNE 11, 2020

Multi-Channel Campaign: This campaign is featured on the Education Foundation website, has a unique landing page, is being promoted on various social media platforms, includes a text-to-give component, rallies community partners, and more! What They Did: . By working as a group you can cast a wider net and compound your impact! .

Florida 52

Florida Press Release Social Media Education 52

Associations Now

MARCH 20, 2019

Those materials included a mix of practical advice and public relations strategy. “We IECA issued a press release explaining what good educational consultants do, and Sklarow fielded calls from major media outlets like USA Today , the Los Angeles Times , and the Chicago Tribune. Our members were amazing,” he said.

Los Angeles 80

Los Angeles Press Release Chicago Education 80

Association Adviser

NOVEMBER 6, 2017

We are a team of 10 people managing external and internal communications, branding and media relations for public power. We manage our digital channels — website, social media, blogs, and publications. AA: Tell us about your media relations strategy. AA: Tell us about your social media team.

Communications 119

Communications Puerto Rico Social Media Newsletter 119

Associations Now

MARCH 6, 2017

The campaign, which runs until May 8, urges ACM’s museum members to share stories, photos, and videos about their cultural education and engagement efforts through social media, using the hashtag #WorldTheyDeserve. Early findings show that most already use specific strategies to reach immigrant and/or refugee populations.

San Jose 76

San Jose Press Release Texas Chicago 76

Higher Logic

DECEMBER 20, 2018

Why Community Should Be Part of Software Companies’ 2019 Strategy. One-way (marketing emails, NPS surveys, press release/corp comms); communication from customer-to-brand or brand-to-customer, but not both. The Time is Now: Is Community Part of Your 2019 Strategy? Thus, more competition exists. Want to learn more?

Software 159

Software Revenue Communications Team 159

Association Adviser

AUGUST 7, 2017

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

America 66

America Social Media Press Release Education 66

Socious

JANUARY 11, 2017

That’s the mark of an effective product, service, or strategy. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community. Way #4) Remind people to update their social media links.

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Newsletter Press Release Member Engagement Recruiting 100

Association Adviser

OCTOBER 23, 2018

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. Social Media. Print Media.

Newsletter 64

Newsletter Communications Press Release Social Media 64

Associations Now

JUNE 7, 2017

Maybe you’re pulling together a media toolkit, and your chapter has a great template for creating press releases. Most associations forget that a successful toolkit needs periodic updates, as well as a member-focused distribution strategy that includes a variety of content-specific formats.

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Press Release Project Sample Content 79

Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. The exhibition industry is adopting social media and digital-marketing efforts in an effort to strengthen sales and drive revenue.

Industry 40

Industry Marketing Social Media Revenue 40

Associations Now

JANUARY 31, 2017

Effective communication strategy, planning, and execution are sound principles worth reinforcing in government communication—principles that can be reinforced without across-the-board and indiscriminate actions that limit public access to timely, accurate, and relevant information about their government,” the statement says.

Communications 40

Communications Press Release Review Social Media 40

Achieve

NOVEMBER 19, 2018

Place ad spend behind your content: You’ll hear me say this often, but your organic content is only as good as your paid ad strategy. Send out those press releases. Erica passionately believes that the emergence of social media has created an opportunity for organizations to innovate and engage with donors in entirely new ways.

Tips 52

Tips Press Release United States Florida 52

Association Adviser

SEPTEMBER 24, 2013

We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums.

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Technology Social Media Maryland Press Release 60

Associations Now

JANUARY 9, 2014

And while website articles are a somewhat smaller priority timewise compared to email and Facebook, websites remain the most prominent marketing communication channel, with 62 percent of respondents saying they are “very important” to marketing strategy. A missed opportunity? Apple’s App Store.

Marketing 40

Marketing Press Release Newsletter Social Media 40

Associations Now

JUNE 21, 2013

What they had to say could affect your association’s meetings and education strategy when it comes to attracting these next-generation attendees. Here’s a closer look at the results: 39 percent said the future of education would be more virtual, and 19 percent said that social media will be used to engage in the classroom in the future.

millennials 40

millennials Press Release Social Media Class 40

Associations Now

SEPTEMBER 26, 2014

While global brands like Nike and LEGO have developed and implemented successful strategies, other companies and industries have been slower to engage, including destination marketing organizations and convention bureaus, says Marketing Challenges International. content marketing—not sales. It involves two parts: creation and distribution.

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Content Marketing Press Release United States 40