Aaron Wolowiec

article thumbnail

Hiring an event management partner

Aaron Wolowiec

Ask for references and follow-up with them. Make sure that you get a list of past client references and not personal references. After the contract is signed, will you work with an event coordinator throughout the process? It’s invaluable to find out what a past client’s experience was like.

article thumbnail

Feel the love

Aaron Wolowiec

Although research points to higher member conversation rates among those who’ve been referred, many associations are afraid to ask for a referral. And although it seems logical that members want to refer others, the main reason they don’t is because no one asked, WebLink says. Of course, not all members will be willing to refer.

Survey 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

For Better or Worse: Business Relationships Built to Last

Aaron Wolowiec

The first thing she told me is: “A wise consultant friend once told me if the proposal/contracting process is painful, the engagement will be worse. Some additional insights from our conversation follow: Prospective clients should be open to setting aside time to meet and talk as needed; and the process to do so should be relatively easy.

Proposal 100
article thumbnail

If companies build (capability), greatness will come

Aaron Wolowiec

Institutional capabilities are all skills, processes, tools and systems that an organization uses as a whole to drive meaningful business results. Individual capabilities refer to training, learning or specific skills.). According to a recent survey by McKinsey and Co.,

Survey 100
article thumbnail

Learning plans for the New Year

Aaron Wolowiec

As always, establishing anticipated outcomes and target dates lends credibility and urgency to the process. If appropriate, record highlights either digitally or physically for all to see and reference. Following each learning activity, encourage the staff to identify key takeaways and how it will implement them on the job.

Analysis 100
article thumbnail

Straight from an intern’s mouth

Aaron Wolowiec

You should submit something,” said Karin Soyster Fitzgerald, my mentor and former boss, referring to an email from the American Society of Associations Executives encouraging members to comment on internship programs. RFP processes. Samantha Moore, meetings and membership coordinator for the American Bakers Association. Registration.

Industry 100
article thumbnail

Stop spamming your members

Aaron Wolowiec

That’s a lot to read and process. My example specifically references sponsorship opportunities; however, we could just as easily have been talking about conference registrations. Most of us have at least two email accounts that we check on a fairly regular basis, each receiving dozens (if not hundreds) of emails a day.

Survey 100