March, 2024

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“It’s About Delight”

Spark Consulting

Seth Godin recently had a sort of silly story about a recent experience at Whole Foods. Which is all well and good. But one thing particularly struck me: “It’s not about charging less. It’s about delight.” I want to emphasize that. It’s about delight. Stop and think about that for a minute. I think we don’t focus enough on the concept of creating delight when we’re creating member experiences.

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Member Engagement Metrics, Trends, and Education Program Advice for Associations in 2024

WBT Systems

What goals and concerns are your association peers prioritizing? How does your association’s performance across a range of member engagement metrics compare with theirs?

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How to Step Up Your Donor Cultivation Strategy: 14 Useful Ideas

Wild Apricot

Create a foolproof donor cultivation plan with the help of these 14 trusted strategies! From small to major donors, there's an idea for everyone.

Strategy 272
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How to find the best association software solution for your organization

NetForum

As an association, it’s vital to find a software solution that works for your organization. Discovering the right association management software (AMS) that supports your association and is also up and running within your timetable might seem impossible. But it doesn’t need to be! Read our blog to discover helpful strategies to choose the right […] How to find the best association software solution for your organization appeared first on NetForum Association Management Software.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Association Brain Food: 3.8.24

Reid All About it

The weekly list of free educational events and resources for the association community… 2024 association trends. Fíonta shares what they’ve been hearing and seeing lately in the association community and what they suspect is on the horizon. As you might expect, AI is on the list, but they look beyond the usual discussion points. They also give their take on sunsetting, membership models, subscription tactics, community and releasing the need for perfection.

DC 248

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Leading with communication: Anita Brikman’s strategic vision for associations

The Association 100

Dive into a world where leadership meets strategic communication in the latest A100 podcast episode featuring Anita Brikman, president and CEO of the Plasma Protein Therapeutics Association. Brikman shares her journey from a seasoned communicator to an association leader, emphasizing the power of effective communication and active listening in shaping organizational strategy.

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Tips for Significantly Enhancing Your Learner Surveys

WBT Systems

The odds are good your learner surveys aren’t so good. A harsh pronouncement, but probably true, unless you’re already following the advice of Will Thalheimer, founder of Work-Learning Research.

Survey 252
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How To Create the Best Volunteer Survey + Creative Questions To Try!

Wild Apricot

Running a volunteer survey gives you key data about your volunteers' wants and experiences. Read our volunteer questionnaire examples plus 9 top tips!

Survey 221
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Nonprofit Chart of Accounts: A Guide for Getting Started

NXUnite

Between the limitations of restricted funds and the need to continue fueling charitable missions, your nonprofit must keep organized data for a successful approach to accounting. A foundational tool for keeping organized finances is the nonprofit chart of accounts (COA), which is a resource that records your organization’s financial activity. In this quick guide, we’ll explore how you can create a COA by covering the following topics: What is a nonprofit chart of accounts?

Revenue 130
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Association Brain Food: 3.1.24

Reid All About it

The weekly list of free educational events and resources for the association community… Education programs. TopClass LMS shares another recap of a session from the Learning Business Summit. They describe how to apply best practices in cognitive, learning and behavioral sciences when designing education programs, so learners are more likely to retain and apply new competencies on the job.

Education 254
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The Vital Role of Associations in Workforce Development

Association Adviser

In the ever-evolving landscape of modern employment, workforce development stands as a cornerstone for economic growth and individual prosperity. At the heart of this development lie associations, playing a pivotal role in shaping and advancing the skills, knowledge, and networks crucial for a thriving workforce.

Industry 157
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Earning board buy-in: Media efforts that make an impact

The Association 100

In association communications, one question stands out: How can we impress our board with our media efforts? In our Association Insights video series , I dive into the art of making a mark with strategic media planning. By setting clear objectives, showcasing measurable outcomes and embracing innovative campaigns, we can demonstrate the profound impact of our efforts.

Video 130
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What to Consider When Pricing Education Programs

WBT Systems

Pricing education programs gives many of us the heebie-jeebies. Too high—you turn off prospective learners, perhaps forever. Too low—you leave money on the table and set a dangerous precedent.

Price 231
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Data Insights Help NHPCO Improve Renewals & Online Community

Association Analytics

The post Data Insights Help NHPCO Improve Renewals & Online Community appeared first on Association Analytics.

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4 Ways to Leverage Your CRM to Connect with Alumni

NXUnite

Your university’s alumni don’t just give back by donating to fundraising campaigns. They also help current students, represent your school in the community, and so much more. Because of all they do for their alma maters, engaging and connecting with alumni regularly is a priority for most universities. But to engage thousands or tens of thousands of alumni—all with different interests and relationships with your university—you need the right tool.

Class 130
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Corporate Transparency Act Ruled UNCONSTITUTIONAL

Association Alert

If you are reading this article, odds are that you have heard of the Corporate Transparency Act (“CTA”). Odds also are that this is the first you have heard that a Federal Court in the Northern District of Alabama has ruled it to be unconstitutional because the CTA “ cannot be justified as an exercise of Congress’ enumerated powers.” National Small Business United v.

Alabama 132
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Why Events Are the Engine of Member Engagement for Professional Associations

Association Adviser

In today’s digital world, where connection can often feel virtual and fleeting, professional associations play a vital role in fostering a sense of community and belonging among their members. But how do associations effectively engage their members and keep them actively involved? The answer lies in the power of events.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Future-proof your comms: 5 AI strategies for associations

The Association 100

In this video , I delve into how artificial intelligence can transform association PR and communications strategies. From using AI for comprehensive media monitoring and analysis to optimizing press releases for greater engagement and SEO, the potential applications are vast. AI proves invaluable in crisis management, providing real-time alerts to emerging issues, ensuring timely and effective responses.

Strategy 130
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8 Education Program Marketing Principles to Revisit or Research

WBT Systems

Association professionals must be competent in many areas—or domains, if you’re CAE-bound. Yes, you are modern Renaissance men and women.

Education 252
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How to Increase Community Engagement with Webinars and Meetings  

Forj

In 2020, we all experienced a dramatic shift. Suddenly, the face-to-face meetings and in-person connections that members crave were forced into the virtual space. For many associations, the transition was less-than-smooth. But in time, we all came to embrace the opportunities that online events create for networking and education.

How To 91
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Funding Your Mission: 4 Nonprofit Financial Management Tips

NXUnite

When you think about your nonprofit’s funding, the first thing that comes to mind is probably fundraising. Your team likely plans and launches multiple fundraisers throughout each year to bring in enough revenue to fund the various initiatives associated with furthering your mission. However, proper financial management is just as important as fundraising for making a difference in the community.

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5 Habits of Growth-Oriented Associations

We’ve identified the five defining characteristics of future-focused associations. Adopting these traits allows your organization to chart a course for long-term growth and success. Find out: Why some organizations are more adept at navigating and overcoming challenges facing all associations. The success formula for thriving associations, including a behind-the-scenes peek at some flourishing organizations.

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From Palette to Perception: Color’s Role in Brand Strategy

AMR Management Services

Color and branding play significant roles in shaping the mood of an association conference. Here’s how: Consistency: Consistent branding with colors, logos, and fonts across all conference materials (website, banners, signage, etc.) reinforces the conference’s identity and helps attendees associate these elements with the event. For example: Theme Reinforcement: Colors can be used to reinforce… The post From Palette to Perception: Color’s Role in Brand Strategy first appeared o

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The Global Side of Diversity, Equity & Inclusion

Association Adviser

Republished from Associations Evolve 2023 and Beyond “Isn’t Diversity, Equity, and Inclusion (DEI) mostly an American issue?” is a question often asked. Yet the need and desire to enhance DEI is not a US issue, it’s a global one.

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Bridging the digital divide: TIA’s vision for an equitable future

The Association 100

In this A100 episode , Ellen Savage of the Telecommunications Industry Association discusses TIA’s Broadband Nation program. This ambitious initiative seeks to bridge the digital divide, ensuring widespread internet access, critical to connecting underserved communities. Innovative collaborations and targeted public awareness campaigns are at the center of the program.

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Embrace equity, diversity, and inclusion during the 2024 Women’s History Month

Nimble AMS

March is Women’s History Month. Since 1987, the United States has honored women’s ongoing contributions to history, society, and culture. The 2024 Women’s History Month celebrates women who promote equity, diversity, and inclusion efforts. This March, join us in honoring the women who make your organization and community a better place! What is Women’s History Month?

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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.