Trending Sources

5 benefits of video-based learning.

YourMembership Blog

Easily delivered through a learning management system, video is the most engaging way to hold your association members’ and learners’ attention. Video-based learning is a widely-accepted e-learning trend, and it’s gaining momentum. What makes it trendy now and soon a staple of learning is it’s shorter, crispier and engaging nature, changing the way your association […].

Video 70

8 Tips for Social Video Storytelling

SocialFish

Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Wistia has done several useful studies on viewer drop-off, and it looks like a couple of trends are worth watching for social video makers. Youtube is still ubiquitous as a platform (more than 100 hours of video uploaded every minute!),

Video 58

Millennial Engagement: Lessons from a Successful Video Contest

Associations Now

The Institute of Management Accountants did so with a successful video contest, which also boosted its Facebook reach by 500,000 individuals in February. Individuals and teams were asked to submit short videos that showed the benefits of being a CMA. The videos, which had to be less than two minutes, were narrowed down to a top four, and then posted on Facebook for public voting.

Great Ideas 2017: The Challenges of Making Great Videos

Associations Now

A morning workshop on the first day of the 2017 Great Ideas Conference highlighted that there are many ways to make videos that work for your audience—but also many factors, including cost, approach, and overall strategy. Looking to do video? Video isn’t the be-all-end-all, as much as we love video. Video isn’t the be-all-end-all, as much as we love video.

Video 32

3 Associations that Created Viral Videos

Associations Now

Associations are using funny videos as a way of communicating and building awareness around their campaigns. For example, have you seen Dollar Beard Club ’s videos? This past year, these videos have garnered 130 million views and $10.5 Associations are increasingly using humorous videos as well, as a way to create awareness and promote their goals. Follow their cue.

Want to Boost Your Fundraising? Use Video

Beth Kanter's Blog

Use Video – A Guest Post by Michael Hoffman. About a year ago, I wrote right here on Beth’s Blog about Why Your Nonprofit Should Invest in Video. Today I’m writing an update because we have an important new piece of data that shows clearly that video works for nonprofit fundraising. The same is true with video. And YouTube is critical for video strategy.

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Best Practices for Nonprofit Video

SocialFish

It really gets into the ROI of video, and specifically takes a look at specific business goals for video – namely marketing and raising awareness, fundraising, membership development and relations, and advocacy. 2. Orgs want to make more video, but aren’t allocating the funds to do so. Nearly 2/3 of organizations say their video budgets will stay the same or decline!

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Telling Your Story Through Video

Wild Apricot Blog

Here's an overview of an article on video editing software and a reminder about the DoGooder Nonprofit Video Awards. Non-profits Video

Video 39

Online Video: Now Playing in Your Inbox

Associations Now

15 % The increase in the use of video in email marketing from 2012, according to the “2013 Online Video Marketing Trends Report.” ” A new report on online video marketing looks into some of the latest trends, including incorporating video into email. Find out one association’s creative approach to video-inclusive email.

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Shadowing To Learn Web Video: DoGooder Awards Voting

Beth Kanter's Blog

Michael Hoffman, founder of the DoGooder Awards, reached out to me let me know that it was time for public voting. As Michael wrote in a guest post last year , marketers are discovering the power of video and they now have a lot of data to prove that it works. But it’s not easy to create effective videos. One the techniques they teach and apply is called “ Shadowing.”

Video 34

Association Asks Members for Video Endorsements

Associations Now

The National Association of Home Builders recently announced a new campaign in which it’s asking members to share via video what NAHB membership means to them. NAHB is asking its members around the country to submit original videos explaining what their membership means to them and why others should join. Who better to explain the benefits of membership than members?

Video 38

Video For Good - Tips and Resources

Wild Apricot Blog

If you''re thinking about getting started with video for good, here are some tips and resources. nonprofit Video

Video 38

Video: THE Content Marketing Trend of 2014

Slice-Works

Video is taking a firmer hold in the content marketing space and dominating. Thus the statement, “Video is the New Black (Dress)”! Video is immediate. Video is interactive. Video is influential. And, based on these statistics, it’s not surprising that organizations across the board seem to be using video more and more. © iStock Photos. “If

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4 Steps For Creating the Ultimate Video Marketing Plan

SocialFish

However, from my experience working at a leading online marketing company, I’ve identified one core area most businesses tend to forget about when it comes to their overall marketing strategy: video marketing. When done properly, video marketing can really help you to spread awareness about your business or product and engage your followers. Upload the full length video onto YouTube.

Video 35

Awesome #Humanize Video!

SocialFish

Enjoy. And see the other Humanize-related summaries (PDF and workbook) we have on ReadItForMe , a GREAT business book summary site. Membership required – but worth every penny!). Featured Humanize

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Video 34

doGooder Nonprofit Video Awards

Wild Apricot Blog

The doGooder Nonprofit Video Awards are calling for submissions before Feb. Video Non-profit contest

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Video 27

How Your Association Can Use Video To Engage Members

Association Adviser

There’s no doubt that video is a powerful communications tool. Using social media, email, digital publications and events to promote your videos will help you inform members of this wonderful benefit. Marketing & Communications Membership Revenue Technology Aaron Weisberg Caren Kelly engage members Liz Richards member engagement MHEDA video video benefits video promotion WRLA For more about this topic, click on the headline.

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Study: Web-Based Video Interviews Are Effective

Associations Now

The advent of online video tools like Skype and ooVoo make it possible to interview potential hires from around the globe. But how effective are those video interviews, and how can they benefit an organization? Video chatting has been a much-welcomed tool in the association community. The post Study: Web-Based Video Interviews Are Effective appeared first on Associations Now

Video 35

7 Fabulous Nonprofit Videos on Vine and Instagram

Beth Kanter's Blog

Recently, apps that take short snippets of video – like Vine and Instagram have been soaring in popularity. If you are wondering about the different between these two platforms, here’s a good comparison from TechCrunch , but either platform your nonprofit needs to share compelling videos, that use good storytelling , and support your goals. Watch Video: [link].

Video 34

Ad Groups Team Up to Improve Online Video Ads

Associations Now

Video ads are displayed in all sorts of places, at different speeds and at different levels of quality. To help advertisers get more consistent results wherever video ads are viewed, a new industry coalition has set out to codify standards for the ad industry to follow. The ad industry is putting up a united front when it comes to video. Harold S. High Standards, Good Audio.

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Animated Video Infographics Give Life to 1D Design

Beekeeper Group

These video infographics can be shared on social channels or embedded into blog posts, extending the life of their initial release. In the end, the video adopts the look and feel of the one-dimensional infographic, giving it a more dynamic and lively presence. We began with a two-page graphic spread from the print report , but then animated it to become a two-minute video.

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The Power of Video Storytelling

Wild Apricot Blog

Video can be effective for telling stories, evoking emotion, gaining support and even recruiting members. Here's a new ebook and some ideas on video storytelling. association Video Non-profit Communications

eBook 33

Meetings Coalition Rolls Out Video Series With Top Execs

Associations Now

To advance its message about the importance of face-to-face meetings, the Meetings Mean Business Coalition has created a video series featuring business leaders from a variety of organizations talking about why meetings are good for business. The videos aim to highlight how conferences and other meetings build trust, foster engagement, and generate new business.

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Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy

Beth Kanter's Blog

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. And so it continues to surprise me that nonprofits invest far too little in video content, as if they are somehow exempt from this general trend. Not so. Content

Do You Want Your Audience To View Your Video Or Learn From It?

Velvet Chainsaw

Online videos seem to be the rampant trend right now. Online video sharing apps like YouTube , Vimeo , Netflix , Hulu , Instagram , TED Talks , Vine , Viddy , Vigi , Mobli , Lightt , Telly , TwitC , Socialcam , Klip , Tout and Bob.TV are all declaring it the decade of online video. The online video market is growing fast. And if it’s in video, they may like it even more.

Video 40

Got Video? Enter the DoGooder Nonprofit Video Contest!

SocialFish

Did your organization create impactful videos in 2011? . Do you want your organization to be recognized for making great videos and win incredible prizes? . Do you remember how awesome the videos were last year? The 2011 DoGooder Nonprofit Video Contest is taking submissions starting February 1st. You can submit your videos from February 1st until February 29th.

Video 32

Video Interview about #Humanize

Jamie Notter

Video Interview about #Humanize. George does a weekly video news show for TMA Resources, called Association Tech News. Consulting. Speaking. About. Contact. Generations. Humanize. Books: Jamie Notter. Leadership insight.right when you need it. Posted October 27, 2011. in Announcements , Humanize - 1 comment. Tweet. Check it out, or just buy the book and figure it out yourself! Tweet.

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[Cool Infographic Friday] Why Video is the Best Form of Engagement

SocialFish

Cool Infographic Friday] The Ultimate Guide to Creative Commons [Cool Infographic Friday] Big Data Big Profits [Cool Infographic Friday] Women dominate social media [Cool video Friday] How to keep us safe inside Twitter [Cool Infographic Friday] How to Engage Millennials and Boomers [Cool Infographic Friday] A Brief History of Caps Lock. by Fiverr. More like this. Potluck

Social Video From Both Sides of the Watermelon

Associations Now

Last week, BuzzFeed won the internet by creating a live video that featured two employees putting rubber bands around a watermelon. The experiment outdid every other Facebook Live video so far and even outpaced BuzzFeed’s own expectations. A year ago, the apps Meerkat and Periscope were supposed to drive this live video phenomenon, with Periscope coming out on top among the two.

Video 28

Report: Users More Comfortable With Longer Videos on Mobile

Associations Now

A new report from the Interactive Advertising Bureau finds that users around the world are starting to embrace watching longer videos online, along with watching more videos on their phones overall. The general logic regarding online video—as best exemplified by the existence of six-second Vines—is that the shorter the videos for small screens, the better.

Harnessing the Power of Video

Association Adviser

Incorporating video into an association’s communications portfolio is a smart choice. in the next three years, 74 percent of all Internet traffic will be video. Marketing & Communications Technology association video videoAccording to Cisco Systems, Inc. Learn. For more about this topic, click on the headline.

7 Secrets to Getting Donors – Free Video Series

Wild Apricot Blog

If you'd like some expert advice on gaining confidence and getting donors, you might want to check out a free 7-part video series. Fundraising Video

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Video 41

DoGooder Nonprofit Video Awards - Call for Submissions

Wild Apricot Blog

The DoGooder Video Awards - presented by See3 Communications, YouTube, the Nonprofit Technology Network and sponsored by Cisco - are calling for submissions until March 22, 2013. nonprofit Video

Video 27

Social Media Marketing All-in-One Video Training Course

SocialFish

Take the Social Media Marketing All-in-One For Dummies Video Training Course and reach more customers, make more sales, boost your bottom line today! FREE for a limited time from Wiley (normally $19.99) – get it here FREE before 2/13 ONLY. The one-stop resource for implementing and managing your social media marketing strategy. 1: The Pros & Cons of Social Media Marketing.

How Private Member Communities Create Value For Your Association Members [Video]

Socious

Socious has been involved with ASAE, the "association of association executives," for over 12 years. During this period, we have come across countless resources that inform and shape our approach to online communities. Their latest publications are no exception. ASAE Press recently published The Demand Perspective: Leading from the Outside In by Anna Caraveli,PhD.

Video 52

Case Study: MHEDA Conquers Video Integration

Association Adviser

The Nielsen Company CEO Mitch Barnes recently wrote an article in which he said we could expect “a seismic shift” in television and video consumption in the next five years. And since consumer video consumption is becoming device-neutral, what we used to call “TV” is now coming to be known simply as “video.” ” Two years after MHEDA integrated video into its communications, it is leading the way with multiple-channel communications. The post Case Study: MHEDA Conquers Video Integration appeared first on Association Adviser.

CompTIA Releases New Video Encouraging Girls to Explore IT

Associations Now

The video is the latest resource to come out of the IT industry group’s push to get more young girls interested in the field as a career choice. This is one of the questions a new video from the IT trade association CompTIA asks in an effort to edge out the stereotype that the IT industry isn’t a place for women. It also aims to end stereotypes of IT as being open only to men.

Video 30

It’s Non-profit Video Awards Season!

Wild Apricot Blog

Non-profits are competing for awards through the DoGooder Nonprofit Video Awards and the TechSoup Digital Storytelling Awards. Here are the details on how to vote for your favourite videos and attend the awards and screening party. Video storytelling

Video 29

Getting Started with Video at Your Association

MembersClick

I went to Hubspot’s annual marketing and sales conference a few weeks ago (better known as INBOUND ), and the one theme I heard over and over and over again was the importance of video. In fact, one speaker suggested 50 percent of organizational content next year be video. Can you believe that?! 50 percent! But if there’s one takeaway here, it’s that you should definitely start.

Tips 11

Into Focus: Benchmarks and Best Practices for Nonprofits and Video

Beth Kanter's Blog

How Nonprofits Measure Success of Video. See3, YouTube and Edelman have released a new report and guide for nonprofits about using video. The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). Is your organization using video and getting results? Video

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