Trending Articles

Are You Facing These 3 Community Building Challenges?

Higher Logic

Communities are becoming a staple for healthy organizations to reach and interact with their customers and members, but they can be hard to navigate.

5 best practices to improve your association’s email marketing

YourMembership Blog

Email is still one of the primary ways to reach out to your members. These best practices will help ensure your email campaigns get the response you need. ?. Membership & Marketing Member Engagement Marketing Automation Email Marketing

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Association Brain Food Weekly: 2.21.20

Reid All About it

The weekly list of free educational events and resources for the association community… You don’t hear much about technical debt in the association community. The first time I heard about the concept was from Matrix Group—they did a session at ASAE TEC followed by a webinar.

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The Top 20 Things You Didn’t Know About Google Ad Grants

Wild Apricot

The Google Ad Grants program is an amazing resource for nonprofits, but there are a lot of misconceptions about how it works. This post will clear up any questions you might have and help you make the most of the program

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

How Your Association Can Encourage Learner Self-Reliance

WBT Systems

How Your Association Can Encourage Learner Self-Reliance. Read more about How Your Association Can Encourage Learner Self-Reliance


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How to Utilize a Career Center for Your Member Needs

YourMembership Blog

Your online career center is a valuable benefit for your members. It’s the go-to destination for members seeking career development opportunities. It connects them with top jobs and employers within your industry. It helps you support members through all stages of their careers.

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Case Study: Sponsorship Sales Success – Association Hustle Podcast Episode 221

Moery Company

On this week’s episode, JP Moery covers the three steps to sponsorship success: learning about the program, developing the sales infrastructure, and initiating the direct sales campaign.

36 Free Nonprofit Webinars for March 2020

Wild Apricot

Here are all the free nonprofit webinars happening in March 2020 that the Internet has to offer


The Unsettled Status of Remote Work in 2020

Associations Now

Every major trend line shows that remote work allows employees to be more productive and employers to save money. So why is the federal government having everyone come back into the office? And should you consider the same? Telework, or remote work, has a complicated reputation in the modern age.

MTI's Story: Harnessing Community to Digitally Transform

Higher Logic

The Metal Treating Institute ( MTI ) is a nonprofit trade association built to support its members, companies in the heat treating business. It has 370 member companies across 40 U.S. states and Canada. MTI adopted an online community in 2009. This is their digital transformation story.

How to Take Advantage of the Continuing Education Slow Season

YourMembership Blog

Here are some ways to make the most out of your slow season: Segment your learners: According to Community Brands 2019 Digital Evolution Study 76 percent of members are interested in receiving personalized continuing education recommendations related to their interest or needs.

Why Website Accessibility Matters


For most associations, web accessibility doesn't make it to the top of the list of requirements for a website refresh or digital product development project.

Nonprofit Advertising: A Guide to Different Approaches and Examples

Wild Apricot

Advertising for your nonprofit doesn't have to be expensive. This guide will give you lots of ideas on how to make the most of your advertising budget and broaden your reach

Reflections on Three Years of Blogging About Membership

Associations Now

While it’s time for me to say goodbye to ASAE and Associations Now , before I go, let’s reflect on the power of human connections and how associations can use these relationships as a force for good.

Teach Your Sponsors Well

Velvet Chainsaw

If you, as a conference organizer or meeting owner, think selling sponsorships at your event is just about those four to five days when thousands gather face-to-face, think again. You are worth so much more than that.

5 things your small association will love about YourMembership AMS

YourMembership Blog

It’s not unusual for small associations to manage member data with spreadsheets and multiple systems when they’re just getting started. But as your organization grows, it’s time to move to association management software (AMS) built for associations at your stage of growth.

March Marketing: 2 Holiday Promos Worth Trying


To some extent, you’re always marketing your association or chamber. Regardless of what season it is, you always want to recruit new members, and beyond that, engage the ones you currently have.

Easiest Membership Card Template: Upload Contacts & Complete in 3 Minutes

Wild Apricot

Everyone has a smartphone these days. That’s why many clubs and associations are switching from paper-printed membership cards (which are a big waste!) to digital membership cards. Here are the steps to get started yourself using Wild Apricot — the entire process only takes about three minutes

Trump Requests $1.8 Billion for Coronavirus Response

Associations Now

ASAE Coronavirus Resources ASAE has compiled an Issue Roundup with resources on coronavirus for association professionals, including a recording of a February 19 webcast featuring experts discussing the impact on meetings, legal considerations, and more. Go to the Issue Roundup on

This is the most valuable kind of marketing you can get

Association Success

Think about the last great product, new restaurant or fun show you found, one so helpful or interesting you truly enjoyed sharing it with someone you care about. For me, it was something simple: A transparent lip liner that goes with any shade of lipstick.

Innovation Summit Highlights Strategies for Success in a Digital Future


If you’ve been wondering whether your organization is ready for the digital future,orgCommunity’s Innovation Summit was the right place to find answers. We hosted some of the association industry’s most thought-provoking leaders at the February 20th event.

Product Spotlight: Conversion Tracker

HighRoad Solution

There are many layers to our goals as. mail. arketers. We want to craft well-written, high-impact messages. We want to send those messages to the right people at the right time. We want those people to actually read and engage with our messages.

February Update: If you want to grow your organization, this is for you

Wild Apricot

In this month's newsletter, you'll get a sneak peek at the first results from our huge membership survey, plus an update to the PersoniFest session schedule and the ultimate list of nonprofit podcasts

Use Employee Advocacy to Turn Your Staff Into Digital Brand Ambassadors

Associations Now

Everyone has a platform and a personal brand these days—why shouldn’t your association leverage that? That’s the idea behind employee advocacy, a growing social media trend. Perhaps this should be obvious, but messaging needs scale.

Creating Conference Memories with Sponsored Experiences


The old approach to sponsorship is no longer effective or sustainable. Sponsors want more value than logos and signage, they want to make a real impression on attendees. Here are ways to help sponsors create unique and memorable experiences

The Best Solution Begins With a Beautiful Question


What do you think these three questions have in common? “ How might we survive and flourish amid tensions and contradictions?” Elsa Fridman. What is it about your business today that you can’t answer?” Brian Panosian. What if competitors worked together?” Michelle Rigan-Ranson.

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Product Spotlight: Conversion Tracker

HighRoad Solution

There are many layers to our goals as. mail. arketers. We want to craft well-written, high-impact messages. We want to send those messages to the right people at the right time. We want those people to actually read and engage with our messages.

Be In The Know: The 8 Top Association Trends in 2020

Wild Apricot

If you manage an association, you know how important it is to stay on top of trends in your sector. Here are some key areas to focus on in 2020


The Pros and Cons of an Internal Marketing Team

Associations Now

You may have lots of help from an outside agency, but building an internal marketing team could simplify your creative process. The pluses and minuses of taking your marketing function in-house. Should you build up your own marketing capabilities or stick with an outside agency or firm?

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3 things association CIOs should know about AMS platforms

Nimble AMS

Your innovation potential and the success of your association depend heavily on the platform your AMS is built on. Here’s what modern association CIOs know about the value and power of association management software systems built on enterprise CRM platforms.

Attend These MC LIVE! Sessions and Earn CAE Credit


While planning MC LIVE! MemberClicks’ conference & community for the mission-minded, we always ask ourselves a lot of questions to decide what sessions to move forward with. To list a few: Is the topic thought-provoking? Is the speaker a leader in the industry community?

Picture Perfect: Tips for Taking Great Event Photos

Association Adviser

Quality photos from your association's conference or event have many uses year-round. Here's how to take great event photos yourself. The post Picture Perfect: Tips for Taking Great Event Photos appeared first on Association Adviser. Events Features Membership association events event photography

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The Ultimate Guide To Picking a Nonprofit CRM + 10 Amazing Options

Wild Apricot

A nonprofit CRM is an essential tool for running a successful nonprofit in this day and age. Browse this list to make sure you choose the right one

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