Aaron Wolowiec

MARCH 11, 2014

percent in 2013, with a total of 25.4 This figure is the lowest since the bureau started the survey in 2002. Data were collected through a supplement to the September 2013 Current Population Survey, sponsored by the Corporation for National and Community Service. Peggy Hoffman, president of Mariner Management and Marketing, LLC.

millennials 100

millennials Survey Report Newsletter 100

Association Adviser

MARCH 18, 2014

There has been so much talk about Big Data and analytics lately, but sometimes you just need to ask your audience or target market a quick question that can be easily answered and shared in real-time. Dana Plotke leads the marketing efforts for Naylor, LLC. Dana Plotke, Naylor. Getting started.

Communications 60

Communications Technology Tools Marketing 60

Associations Now

AUGUST 12, 2013

1,632 The number of members the American Booksellers Association has—down from 2,400 in 2002, but up after a period of recent declines, according to The New York Times. book market in 2012, according to BookStats figures. Could the indie bookstore thrive in the era of the big box?

San Francisco 40

San Francisco New York Marketing Industry 40

Association Adviser

DECEMBER 17, 2013

What surprised us most in 2013? ” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Kelly Donovan , Naylor’s team leader for online marketing, agreed. Re-thinking membership. Measuring social media.

Social Media 60

Social Media Sample New York City Revenue 60