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Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

Summary: A selection of thought-provoking websites from beyond the association management realm that offer new ideas for association executives. For a great example of gaming in action, watch this 8-minute video on how the New York Public Library engaged 500 people overnight in writing a book about its collections.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Michael Hoehn , vice president of business development for health care association management company CMInnovators , said his firm works with organizations that are looking to grow in response to changes in both the health care and the association landscape. Not using Innovation Science.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

As best-selling author and product innovation expert Tony Ulwick explained at last week’s Innova-Con 2014 conference in New York, don’t ask customers or members what they want in a product, ask them what types of “jobs” they need to have done better. It’s also a great member benefit and new member recruiting tool.

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