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California Association Turns Farm Workers Into Farm Owners

Associations Now

An organic farming association in Northern California trains immigrant field workers how to manage their own farms. In Salinas, California, the Agriculture and Land-Based Training Association (ALBA) teaches minority, low-income farm workers about the business aspects of farming and helps them start their own farms.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

But, he did teach me three valuable lessons about learning about your customers: (a) You can never know too much about your customers or target market; (b) You don’t get if you don’t ask and (c) Ask for forgiveness, not for permission. Those in the association world are a little less blunt about the information gathering process. .”

Survey 60