Remove 2002 Remove Chicago Remove Marketing Remove Social Media
article thumbnail

Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. Use social media to get the word out. Buzz builder.