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#ASAE19 Game Changers: Leading With Purpose

Associations Now

Columbus-based food entrepreneurs Jeni Britton Bauer and Joe DeLoss have succeeded thanks to innovation—and by bringing a diverse group of people along for the ride. Jeni’s has thrived in the years since its launch, becoming a Columbus institution with 10 shops across the country and a spot in plenty of high-end freezer aisles. “We’re