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Moderating Discussions in the Modern World

Association Adviser

One of the obvious advantages of online communication is the ability to get multiple perspectives on a topic and voice your opinion from time to time. And, of course, webinars and Association TV are other popular tools for delivering online education. There is one thing that all of these communications have in common.

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Facilitation Friday #25: Five Keys to Strategy Discussions

Idea Architects

Review next steps with particular attention to timeframes, accountability, ans communications. And one of those steps simply must be identify the output from the strategy conversation that needs to be communicated, how and when that will occur, and who is responsible for that sharing. Dec 2002 (6). Nov 2002 (4).

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Of course, that’s more easily said than done. Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

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15 Changes in the Learning Business Landscape

Leading Learning

Of course, as will be the case with a number of the changes we discuss here, the ease with which video can now be produced and distributed means there is a lot of it out there, so the stakes are much higher to create video that stands out and is truly effective. The Spread of Social. The Growth of Mobile. That’s just not true anymore.

Course 101
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Email Marketing Trends: What’s Hot in 2017

Associations Now

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. Of course, sending emails isn’t the only headache that comes with email marketing. Building emails, as I’ve written before , is effectively like designing websites with technology only available before 2002.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

READER NOTE: Association Adviser is in the final stages of preparing the 2014 edition of the annual Association Communication Benchmarking Study. Take the time to formulate the right questions and pilot test before you go live. My early experience with Big Data. It’s also a great member benefit and new member recruiting tool.

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