Game Plan 2014: Seeing Around the Corners
DECEMBER 17, 2013
But, our experts tell us if you want to stay relevant with members (and potential members), you need to be a little paranoid and never stop looking out for what’s coming around the corner. Think 365-day-a-year engagement for your events—whether they’re live, virtual or hybrid. Many associations lack member communication plans that are fully integrated. ” 365 day-a-year engagement.