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Pop-Up Events: The Next Trend for Associations?

Associations Now

Think pop-up events and shops are only for big brands? Your association could benefit from these buzzy, short-term events as well. But, just in case you’re unfamiliar, a pop-up can be a shop, a restaurant, a collection of shops, or an event that opens quickly in a temporary location and only for a limited amount of time.

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Sword Swallowing? Yes, There’s an Association for That.

Associations Now

Sword Swallowers Association International, which launched in 2002, is the only organization of its kind in the world. The association also puts on an annual event, World Sword Swallower’s Day, with the help of Ripley Entertainment, a firm with some genuine interest in the subject, believe it or not.

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Oscars Foul-Up: Lessons From Notable Event Embarrassments

Associations Now

Read on for a few notable event disasters, and how they were dealt with at the time. In the days before she became a 2016 presidential candidate, Hillary Clinton had been making the rounds at a variety of association events as a keynote speaker. Your event’s crew should do the heavy lifting so the speaker or performer doesn’t have to.

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Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

For a great example of gaming in action, watch this 8-minute video on how the New York Public Library engaged 500 people overnight in writing a book about its collections. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2). Aug 2002 (3). Jul 2002 (3). Jun 2002 (2). May 2002 (4). Mar 2003 (1).

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Think 365-day-a-year engagement for your events—whether they’re live, virtual or hybrid. David DuBois , CEO of the International Association of Exhibitions and Events (IAEE) , said he’s surprised that associations aren’t being more aggressive about marketing live events via mobile devices. ” 365 day-a-year engagement.