Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Marketing News.

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MemCom Awards – could you be a winner?

Optimist Consulting

In addition to a great membership focused conference it was brilliant to see membership bodies being recognised for their hard work at the awards ceremony. I would encourage you to have a look and see if your organisation can enter this year. Marketing Membership PR

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Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

Unsurprisingly, many are looking to virtual and remote options to facilitate engagement between their stakeholders and policymakers. As you are aware, shutting Congress off to the public has happened in the past and it’s likely to happen for some unforeseen reason in the future.

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California Association Turns Farm Workers Into Farm Owners

Associations Now

An organic farming association in Northern California trains immigrant field workers how to manage their own farms. One association is hoping to change that. After a few years, ALBA helps the farmers transfer their operations to other locations.

Arrested Development? A Strategic Approach to Technology Reboots Association Growth


Somewhere back in the Dark Ages of IT- say two years ago, because that’s how fast the electronic world moves now ¬- we thought about technology as a tool to do business. It is become integral to almost every customer experience. Scan the Market.

Top 20 Tech Sites That SocialFish Follows


People utilize technology for granted and to keep themselves updated. As this year is coming to an end, here are the top 20 recognized tech websites in the world that we follows. These blogs are related to the latest product reviews, news, tech guides and many more.

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PSA To Nonprofits: GDPR May Apply to You


But what you may not know, is that unlike many global policy directives, there is no exception to GDPR for nonprofit organizations. So regardless of how large or small your nonprofit is and whether you’re based within or outside of the European union, GDPR may impact your organization.

2104 Summer Recommended Reading

Holly Duckworth

Member engagement, recruitment, and retention are fundamental activities that all membership organizations must master to ensure the growth and viability of their organizations over the long term. To purchase: [link]. To purchase visit: [link]. To purchase: [link].

Moneyball and Management Innovation

Jamie Notter

I don’t think it’s cinematic genius necessarily, but it crystallizes some ideas for me that are central to my work, and central to what we’re saying in Humanize. We’re not seeing how the leadership game has changed. It’s time to find our.OBP.

Context Is Everything: Online Communities

Beth Kanter

After I wrote up this summary on my blog, How To Get Started Thinking About Online Peer Learning Communities for Nonprofit Professionals , Mitch offered to write a guest post reflecting on peer learning online and online communities. Flickr Photo BirkgetKing.

Business Ideas for Women


Women have always been known as the “weaker sex,” and there has definitely been this misconception that women cannot handle big jobs and that they need to be rescued. She desired to break into boulder’s natural foods industry and applied to every position that was available.

Jeffrey Cufaude, Idea Architects: I Want ASAE to Fail. And You.

Idea Architects

He also teaches presentation design and facilitation to subject matter experts. I Want ASAE to Fail. I want ASAE to fail. To try a new program or service and have it flame out spectacularly. Maybe we as a community need to all come out in favor of failure.

Jeffrey Cufaude, Idea Architects: The Value of the Visual: Facilitation.

Idea Architects

He also teaches presentation design and facilitation to subject matter experts. Visuals are a critical tool as we work to help participants make connections and make meaning from what unfolds. For others it allows them to try on a new way of engaging in discussions. Dec 2002 (6).

Stronger by Association: Engle Earns Meeting Planner Certification

AMR Management Services

– AMR Management Services is proud to announce Will Engle has earned his designation as a Certified Meeting Professional (CMP). “Will’s commitment to the industry in earning this key certification is what sets AMR apart.". To learn more, visit

Plexus Consulting Group?: Crucial Conversations

Plexus Consulting

skip to main | skip to sidebar. Plexus Consulting Group® For health, education, workforce, finance and other non profit and public service organizations that want to leverage resources and strategically plan for U.S. or international market expansion. How are you at crucial conversations? in an attempt to settle and dispose of disputes between the parent organization and two of the subsidiary component organizations. How to define success?

Online Community Vendor Spotlight: Socious


As you may have heard, Lindy and I are working on a white paper - working title Building Community For Associations: SocialFish on Six Social Networking Platform Providers to the Association Industry - which will provide information about six online community vendors. I will post one every few days in the run up to ASAE's Annual Meeting, at which time we'll have more information available on the full white paper (which will of course be a free download). Socious was started in 2002.