Why Komen Was Destined to Clash with Social Media


This is a guest post by Kami Watson Huyse, CEO of Zoetica Media and editor of the Communications Overtones blog. Anyone who has ever worked for a large organization knows the tangle of bureaucratic tape that it usually takes to get anything done.

Online Community Vendor Spotlight: Socious


As you may have heard, Lindy and I are working on a white paper - working title Building Community For Associations: SocialFish on Six Social Networking Platform Providers to the Association Industry - which will provide information about six online community vendors. I will post one every few days in the run up to ASAE's Annual Meeting, at which time we'll have more information available on the full white paper (which will of course be a free download).

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Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

Unsurprisingly, many are looking to virtual and remote options to facilitate engagement between their stakeholders and policymakers. As you are aware, shutting Congress off to the public has happened in the past and it’s likely to happen for some unforeseen reason in the future.

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Catch AARP’s Newest Spokesperson, If You Can

Associations Now

a noted identity thief who was the subject of a Leonardo DiCaprio film, is now working with AARP to warn older Americans about social media scams. In that role, he’s warning the public about the risks of scams on social media. Frank Abagnale Jr.,

MemCom Awards – could you be a winner?

Optimist Consulting

In addition to a great membership focused conference it was brilliant to see membership bodies being recognised for their hard work at the awards ceremony. I would encourage you to have a look and see if your organisation can enter this year.

Knowns and Unknowns – The Core of Risk Management

Risky Chronicles

With apologies to my more liberal-minded friends. Some think it is a complex, time-consuming process that is only helpful to larger organizations. You may think it’s valuable but have no idea how to apply its practices and principles to your daily operations.

What Is Your Transparency Architecture?


Transparency is one of those terms thrown around in the social media world that is much easier said than done. We want to be transparent, we support transparency, we’re increasing transparency. You have to figure out how to do transparency.

Book Review: iPhone Millionaire


In this series of posts about social media books, I invite the author to share something about themselves and why they wrote the book, and what in the book might be of particular interest to association or nonprofit audiences. . This one is going to be even bigger.

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Jeffrey Cufaude, Idea Architects: Five Lessons from the Road

Idea Architects

He also teaches presentation design and facilitation to subject matter experts. During the past four weeks, Ive had a chance to contribute to the learning line-up at some amazing conferences, as well as hear some provocative presentations from thought leaders I admire.

PSA To Nonprofits: GDPR May Apply to You


But what you may not know, is that unlike many global policy directives, there is no exception to GDPR for nonprofit organizations. So regardless of how large or small your nonprofit is and whether you’re based within or outside of the European union, GDPR may impact your organization.

Context Is Everything: Online Communities

Beth Kanter

After I wrote up this summary on my blog, How To Get Started Thinking About Online Peer Learning Communities for Nonprofit Professionals , Mitch offered to write a guest post reflecting on peer learning online and online communities. Flickr Photo BirkgetKing.

Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Share to Twitter Share to Facebook. So how do you change the value equation? There are five options according to logic and Kotler -- raise benefits, reduce costs, raise benefits and reduce costs, raise benefits by more than you raise cost, or lover benefits by less than you raise costs. What is the best direction for your organization to increase the value equation? Social Media.

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