Idea Architects

NOVEMBER 8, 2011

At the California and Nevada Credit Union Leagues Annual Meeting , Charlene Li reminded participants that social media is about relationships. When we get sloppy with words like strategy, vision, mission, diversity, and many others, we do a real disservice to the deep meaning and full potential they represent. Dec 2002 (6).

Columbus 60

Columbus Omaha DC Nevada 60

Jamie Notter

JULY 23, 2012

It’s written by Olivier Blanchard, author of the book Social Media ROI and the Brandbuilder blog. Olivier is talking more specifically about how companies are struggling to do social media well because they fundamentally misunderstand how the game has changed. Strategy Means Change.

Innovation 70

Innovation Oakland Social Media Team 70

Beth Kanter

AUGUST 19, 2013

After I wrote up this summary on my blog, How To Get Started Thinking About Online Peer Learning Communities for Nonprofit Professionals , Mitch offered to write a guest post reflecting on peer learning online and online communities. Highlights: April, 2002 Netpreneur AdMarketing discussion. Customer service is really important.

Virginia 28

Virginia Recruiting Recruitment Project 28

Membership Marketing

JANUARY 19, 2012

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). How to Calculate Where your Membership is Headed. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). How much to spend for a member. (3). Membership marketing strategy. (17). Social Media. (5).

Marketing 40

Marketing Cost Price Survey 40