2002, Marketing and New York City - Association Universe

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2002

Marketing

New York City

Pop-Up Events: The Next Trend for Associations?

Associations Now

MAY 27, 2016

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. Our pop-up stores may be temporary, but they leave quite an impression.

Los Angeles

Los Angeles New York City Chicago New York

Game Plan 2014: Seeing Around the Corners

Association Adviser

DECEMBER 17, 2013

” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Kelly Donovan , Naylor’s team leader for online marketing, agreed. Re-thinking membership. Plotke said it’s all about mobile and engaging the next generation member.

Social Media

Social Media Sample New York City Revenue

Pop-Up Events: The Next Trend for Associations?

Game Plan 2014: Seeing Around the Corners

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