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Moderating Discussions in the Modern World

Association Adviser

I’m sure you’ve all heard the battle cry “join the conversation” in reference to participating on a social media channel. Society can’t live without technology and online communications, but don’t forget the most important part of the conversation: YOU. Dana Plotke leads the marketing efforts for Naylor, LLC.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

But, he did teach me three valuable lessons about learning about your customers: (a) You can never know too much about your customers or target market; (b) You don’t get if you don’t ask and (c) Ask for forgiveness, not for permission. Those in the association world are a little less blunt about the information gathering process.

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Writing the Financial Policy : Off Stage

Off Stage

References: Financial Operations Checklist. International Real Property Foundation, 2002. • Technology. Association Marketing. In addition, an organization should periodically revise its overall financial plan to. keep in sync with its changing strategies and assure its membership that. Lindenau, Stinton. Judith Lindenau.

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