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Interview with an Expert: Beth Hayson, American Association of Oral and Maxillofacial Surgeons

Blue Sky eLearn

Since I began working at AAOMS in 2002. The use of xAPI vs. SCORM that allows learning content and learning systems to speak to each other in a way that records and tracks all types of eLearning experiences at one time. Use data whenever possible to make decisions on timing, content, relevance, cost, and marketing.

Library 157
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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Membership Marketing Benchmarking Report.

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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

This requires looking at how we position ourselves in the market differently. Identifying new markets and sources of revenue – relying too heavily on dues revenue can be catastrophic for associations. Scan the Market. Jobs and markets that were once unrelated are aligning. Steven Lieber.

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Grow International Meeting Registration & Sponsorships in an Era of.

GlowGlobally

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. Strategies for Bolstering International Membership » Apr. International event marketing can be a challenge. GrowGlobally.org. Membership. Public Affairs. « Doing Business in the Middle East.

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Building Association Culture from the Get Go

SCD Group

Dungey coached the Colts starting in 2002. We implemented new systems and strategies. It is about reinforcing what drives the success of the enterprise, and subsequently being able to adapt the culture (sometimes one process at a time) as markets and internal dynamics shift.” We rearranged the locker room.

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Context Is Everything: Online Communities

Beth Kanter

We were part of an email thread with a small group of individuals offered input on community management systems and facilitator recruiting resources. The Netpreneur AdMarketing list , one of the longest running Internet marketing lists and still active, is an adventure of the Morino Institute. Customer service is really important.

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Moneyball and Management Innovation

Jamie Notter

If you haven’t seen it, the movie is about Billy Beane , General Manager of the Oakland A’s baseball team, who about 10 years ago started evaluating his players and fielding a team in a completely different way (and getting great results, at about one-fourth the payroll of the big market teams). Strategy Means Change.