Idea Architects
APRIL 1, 2012
Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity. In this edition, explore tools for environmental scanning and trend watching, examples of game dynamics being applied by real-world companies and associations, and a handy tool for tracking and maintaining personal productivity. Dec 2002 (6). Nov 2002 (4).
Associations Now
MAY 27, 2016
Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. Our pop-up stores may be temporary, but they leave quite an impression.
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Association Adviser
DECEMBER 17, 2013
Bringing new products and services to the market (depending which industry we are talking about) can be slow. Reader Note: Learn more about the science of innovation by attending IAOIP’s Innova-Con annual meeting next month in New York City. ” Stern agreed. “Most associations are slow to change.
Associations Now
JANUARY 31, 2017
Read on for some suggestions on to improve your email production workflow. But email—in ways different from Twitter, Facebook, or even your blog platforms—is incredibly challenging to work with from a production standpoint. Another challenge that causes problems is the production process. But the ground is still messy.
Association Adviser
JANUARY 21, 2014
” Melia said never waste an opportunity to get good feedback from your members, but do it in short digestible bites, such as by adding a question to your dues bills, product shipments or annual conference surveys. Ask how your product and service can fill those unmet needs. ” Benefits of research.
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