Book Review: iPhone Millionaire

SocialFish

In the next few years, virtually every interaction and transaction we carry out, whether it’s buying new clothes or finding a new mate, is going to be carried out on a screen. This is a guest post from Michael Rosenblum , author of iPhone Millionaire.

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CPA Group’s Recognition Program Introduces Students to Accounting

Associations Now

A new recognition program from the American Institute of CPAs and NAF aims to get more high schools students interested in an accounting career.

Associations at Odds Over Proposed Massachusetts Ban on Noncompete Clauses

Associations Now

61 % The increase in court decisions regarding noncompete agreements between 2002 and 2012, according to a study conducted for the Wall Street Journal by the law firm Beck Reed Riden LLP.

Email Marketing Trends: What’s Hot in 2017

Associations Now

A number of major media outlets, finding the process of making emails cumbersome and limited as far as data goes, have invested in significant amounts of technology. Building emails, as I’ve written before , is effectively like designing websites with technology only available before 2002.

Game Plan 2014: Seeing Around the Corners

Association Adviser

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Bringing new products and services to the market (depending which industry we are talking about) can be slow.

Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

As best-selling author and product innovation expert Tony Ulwick explained at last week’s Innova-Con 2014 conference in New York, don’t ask customers or members what they want in a product, ask them what types of “jobs” they need to have done better. If you’re taking shortcuts due to staffing, technology or financial resources, then don’t pretend what you’re doing is scientific. It’s also a great member benefit and new member recruiting tool.