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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Somewhere back in the Dark Ages of IT- say two years ago, because that’s how fast the electronic world moves now ¬- we thought about technology as a tool to do business. Technology has made the leap out of the toolbox. And, they are already the most influential group of technology trendsetters. Scan the Market.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

If it can, then they will pay a premium price for it—think Dyson (vacuums), iPhone (smartphones) and Nest (thermostats). If you’re taking shortcuts due to staffing, technology or financial resources, then don’t pretend what you’re doing is scientific. It’s also a great member benefit and new member recruiting tool.

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