article thumbnail

CPA Group’s Recognition Program Introduces Students to Accounting

Associations Now

To earn the AICPA recognition, high schoolers must register as an AICPA Start Here, Go Places student, take a pre- and post-program survey, participate in a summer enrichment course, pass two AICPA-approved NAF accounting classes, and complete an internship.

article thumbnail

Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

.” Melia said never waste an opportunity to get good feedback from your members, but do it in short digestible bites, such as by adding a question to your dues bills, product shipments or annual conference surveys. “We do lots of very short surveys, but just one annual member feedback survey.

Survey 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Unleash the Power of Market Testing in your Membership Recruitment. 2009 Benchmarking Survey. (12). 2010 Benchmarking Survey. (14). 2011 Benchmarking Survey. (9). 2012 Benchmarking Survey. (7). dues increase survey. (8).

article thumbnail

The Importance of Getting Lots of Little Things Done Well Every Day

Association Adviser

Association career sites are great tools for recruiting new members and for engaging the passive job seeker that commercial job boards can’t tap. . CS: Career centers increase website traffic, generate non-dues revenue and increase membership recruitment opportunities, among other things. CS: Absolutely!