Remove 2003 Remove Marketing Remove Member Engagement Remove Revenue
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Engagement Scoring: Big Benefit or Big Brother?

Associations Now

How much do your members know about your association’s data and engagement tracking? It might be easy to forget that it wasn’t until 2003 that American consumers were legally granted access to their own credit reports. As commenters in the Collaborate discussions noted, the purpose of a member engagement score matters.

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When Members Vote on Dues

Associations Now

Associations don’t typically grant members voting power on dues increases, but one association that does has found a formula that keeps members happy and revenue growing. Meanwhile, according to a study by Marketing General Inc. of GCSAA’s member dues are paid by members’ employers.